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TECHSEED ENTREPRENEUR PROGRAMValue = Smart * (Team + Idea + Funding + Execution) V = S * (T+I+F+E)

Application PackOctober 2011

Hamilton Sekino (ELE-88)Hamilton.sekino@gmail.com

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Content

1. Team background and references2. Entrepreneurship and leadership3. Reason to become an entrepreneur and join TEP4. Business plans5. Application process

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1. Team Background and References• Co-founder A background

− Name: Xxx− Age: Xxx− Email: Xxx− Skype: Xxx− LinkedIn profile link: Xxx− Mobile number: Xxx− ITA course (AER, COMP, ELE, INFRA, MEC): Xxx− Year of graduation: Xxx− High School: Xxx− City of residence prior to ITA: Xxx− Groups and associations: Xxx− Awards: Xxx− Sources of additional income during ITA: Xxx− Any built web sites / mobile apps: Xxx− Contacts for references (please provide name and email

address): Reference in university (a teacher for example): Xxx Reference in previous work (a supervisor for example):

Xxx

• Co-founder B background− Name: Xxx− Age: Xxx− Email: Xxx− Skype: Xxx− LinkedIn profile link: Xxx− Mobile number: Xxx− ITA course (AER, COMP, ELE, INFRA, MEC): Xxx− Year of graduation: Xxx− High School: Xxx− City of residence prior to ITA: Xxx− Groups and associations: Xxx− Awards: Xxx− Sources of additional income during ITA: Xxx− Any built web sites / mobile apps: Xxx− Contacts for references (please provide name and email

address): Reference in university (a teacher for example): Xxx Reference in previous work (a supervisor for example):

Xxx

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2. Entrepreneurship Traits [Co-founder A]• Ability to create and sell an idea

− What was the idea?− When and how was the idea generated?− Whom did you have to sell the idea to?− How did you sell the idea?

• Ability to execute an idea− What were the constraints and barriers of execution?− How did you overcome them?− How did you leverage your network and outside resources?

• Ability to learn and adapt − What have you learnt in the execution of the idea above? − How did you apply your learnings to change your strategy?

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2. Entrepreneurship Traits [Co-founder B]• Ability to create and sell an idea

− What was the idea?− When and how was the idea generated?− Whom did you have to sell the idea to?− How did you sell the idea?

• Ability to execute an idea− What were the constraints and barriers of execution?− How did you overcome them?− How did you leverage your network and outside resources?

• Ability to learn and adapt − What have you learnt in the execution of the idea above? − How did you apply your learnings to change your strategy?

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3. Reason to become an entrepreneur and join TEP• Co-founder A

− Why to become an entrepreneur? (in order of importance) Reason A Reason B Reason C Reason D Reason E

− Why to join TEP? (in order of importance) Reason A Reason B Reason C Reason D Reason E

• Co-founder B − Why to become an entrepreneur? (in order of importance)

Reason A Reason B Reason C Reason D Reason E

− Why to join TEP? (in order of importance) Reason A Reason B Reason C Reason D Reason E

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4. Business Plan Description [Part 1 of 3]

• Potential name of company: Xxx• High level business description

− What is the product/service? Xxx Xxx Xxx

− Who are the customers? Xxx Xxx Xxx

− What problem is the product/service solving to customers? Xxx Xxx Xxx

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4. Business Plan Description [Part 2 of 3]

• Customer monetization model− How can the product/service extract revenues from customers?

Xxx Xxx Xxx

− How much revenues can a customer generate per month? Xxx− Why would customers be willing to pay?

Xxx Xxx Xxx

• Customer acquisition model− How can potential customers can find out about the product/service?

Xxx Xxx Xxx

− How can potential customers be converted to paying customers? Xxx Xxx Xxx

− How much is the cost of acquisition? Xxx

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4. Business Plan Description [Part 3 of 3] • High level financials, timing, funding

− Total revenues in years 1, 2, 3, 4 after launch? Year 1: Xxx (in , 000 R$) Year 2: Xxx (in ,000 R$) Year 3: Xxx (in ,000 R$) Year 4: Xxx (in ,000 R$)

− Net income in years 1, 2, 3, 4 after launch? Year 1: Xxx (in ,000 R$) Year 2: Xxx (in ,000 R$) Year 3: Xxx (in ,000 R$) Year 4: Xxx (in ,000 R$)

− How much money and time to launch a beta product/service with limited functionality (Minimum Viable Product)? Estimated capital required (C1): Xxx (in ,000 R$) Estimated time (T1): Xxx (in Months)

− How much more money and time to adapt and validate monetization and acquisition models (Product Market fit)? Estimated capital required (C2 in addition to C1): Xxx (in ,000 R$) Estimated time (T2 in addition to T1): Xxx (in Months)

− How much money and time to reach break-even? Estimated capital required (C3 in addition to C1 and C2): Xxx (in ,000 R$) Estimated time (T3 in addition to T1 and T2): Xxx (in Months)

• Status of business plan− Execution of business plan?

Just a business plan Started development: [describe what has been done so far] Reached an MVP: [describe what has been done so far] Small Product Market fit: [describe what has been done so far] Other: [describe what has been done so far]

− Funding sources? None Self funded: [how much from each source] Friends & Family: [how much from each source] Angels / VCs : [how much from each source]

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5. Application process

• Package preparation and submission − Be brief and concise− English only− No additional pages required, fill out this application deck in ppt− In the business plan section, feel free to send an additional presentation with the business plan (but not required)− Email in case of any questions − Submit the package as an attachment to email by Nov-18− Email: hamilton.sekino@gmail.com

• Follow up interviews and communications− Feedback on applications by Nov-25− Communication to short-list of teams by Nov-25 via email with request for follow up interviews− Skype interviews by Dec-2− Face to face interviews by Dec-9− Communication to selected teams (up to 2) by Dec-16

• TechSeed term sheet and kick-off− Term Sheet agreement with entrepreneur interns by Dec-23− Kick off of TEP by Jan-6