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Technology & Tips To Run a SECURE Practice REMOTELY Victor J. Medina, Medina Law Group Attorney, Certified Practice Advisor, CELA®, CFP®, RICP®

Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

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Page 1: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

Technology & Tips To Run a SECURE Practice REMOTELY

Victor J. Medina, Medina Law GroupAttorney, Certified Practice Advisor, CELA®, CFP®, RICP®

Page 2: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

QUESTIONSTo ask a question, there are two methods:

1. Use the chat function on your GoToWebinar dashboard to send a message to the event organizer. If you would like your question to remain anonymous, indicate so in your message.

2. Click the hand icon to indicate you have a question or comment, and we’ll call on you. When we do, we will “unmute” you so that you can be heard.

Page 3: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

ABOUT ATTICUS• Atticus™ was founded in 1989 to

provide in-depth, ongoing support and accountability programs for lawyers and law firms that will effectively:

• increase gross revenues and personal incomes,

• reduce stress and the number of hours in the office,

• develop greater career satisfaction,

• and allow more time for family and personal interests.

#GrowWithAtticus AtticusAdvantage.com

Page 4: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

What kinds of attorneys and groups does Atticus work with and how?

SOLO AND SMALL FIRM ATTORNEYS MANAGING PARTNERS AND LEADERS

LEGAL ASSOCIATIONS FROM START TO EXIT

#GrowWithAtticus AtticusAdvantage.com

Page 5: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

Atticus Coaching Services & Products

Monthly Webinars

- Atticus Advantage Series (Free)

- Practice Growth Series™

- Rainmaker Roundtable

1-Day Workshops and½-Day Workshops

- Double Your Revenue™

- How to Build Your Law Firm for Sale™

- Solo & Small Firm Foundations™

- How to Build a Profitable Team™

Quarterly In-PersonGroup Programs

- Practice Growth Program™

- Dominate Your Market™

1-on-1 Coaching

Tailored to your specific needs and goals for your practice and your life

Books

- How Good Attorneys Become Great Rainmakers

- Time Management for Attorneys

- Hire Slow, Fire Fast

#GrowWithAtticus AtticusAdvantage.com

Page 6: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

Adjunct Practice Advisor

VICTOR MEDINAwww.atticusadvantage.com

Founder of Medina Law Group & Palante Wealth Advisors

Certified Elder Law Attorney (CELA®) and Certified Financial Planner™ (CFP®)

Coaching with Atticus for 8+ years and a trained Adjunct Practice Advisor

Page 7: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

INTENTIONWe have four goals:

1. Provide an overview of the tools available to help you (and your team) work remotely.

2. Any decisions should come with your own due diligence on the right tool for the job.

3. Prices quoted where it was fast/convenient. Please do your own research.

4. Decisions to invest in tech should be driven by your other cash flow considerations.

#GrowWithAtticus AtticusAdvantage.com

Page 8: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

#GrowWithAtticus AtticusAdvantage.com

Page 9: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

HARDWARE

#GrowWithAtticus AtticusAdvantage.com

Page 10: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

LAPTOP/COMPUTER HARDWARE

Full Laptop vs. Chromebook

• Full Laptop: Apple/Windows ($1000)

• Chromebook ($250)

iPad Pro/Surface

• Apple vs. Windows (~$1,000)

#GrowWithAtticus AtticusAdvantage.com

Page 11: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

LAPTOP/COMPUTER HARDWARE

All-in One Windows Machine

• ASUS All-in-One ($554)

Mobile PC

• MiniPC Z83V ($120) - BYOKMM

#GrowWithAtticus AtticusAdvantage.com

Page 12: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

MONITOR/KEYBOARD/MOUSEMonitors

• Recommended Specs: > 21 inches, elevated stand, HDMI, embedded webcam

Keyboard

• Wired vs. Wireless: Logitech Unifying Software (with mouse)

Mouse

• Ergonomic, Multi-Button: Logitech/Microsoft

#GrowWithAtticus AtticusAdvantage.com

Page 13: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

PHONECellphone

• See software solutions for spoofing

Softphone (Computer)

• Requires headset, plus Ethernet connection (& good bandwidth)

VOIP Handset

• Required existing VOIP service + Ethernet connection (available in the back of your router)

#GrowWithAtticus AtticusAdvantage.com

Page 14: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

SCANNER

Only one hardware recommendation

• Fujitsu ScanSnap ix1500 ($350)

In a pinch

• Cellphone app

Page 15: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

COMMUNICATIONS

#GrowWithAtticus AtticusAdvantage.com

Page 16: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

EXTERNAL COMMUNICATIONSVOIP

• Ring Central/Vonage Business/Google Voice

Virtual Meeting Solutions

• Zoom/GoToMeeting/WebEx/Skype

Handling Mail

• Scan & Distribute and/or Forward

Receptionist

• Call Forwarding or Virtual (Ruby, BOB)

#GrowWithAtticus AtticusAdvantage.com

Page 17: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

INTERNAL COMMUNICATIONS

Communication Only

• Slack - What’s App - FaceTime

Communications + Project Management

• Trello - monday.com - Asana –BaseCamp - Wrike

#GrowWithAtticus AtticusAdvantage.com

Page 18: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

PRACTICE MANAGEMENT

Cloud-Based

Rocket Matter, Clio,

Practice Panther, SmokeBall,

ActionStep, Office 365, MyCase

Local + CloudSyncingFileMaker Pro, Daylite(Mac-specific)

Requirements

Deadline tracking

Contact management

Scheduling

Project management

Page 19: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

CRM/DOCUMENT MANAGEMENT

CRM & Marketing Automation (Email)

• Infusionsoft by Keap, Keap Pro, Keap Grow, Greenrope, Less Annoying CRM

• MailChimp, Constant Contact

Document Management

• World Docx, Net Documents, DocMoto

#GrowWithAtticus AtticusAdvantage.com

Page 20: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

SECURITY PROTOCOLS

#GrowWithAtticus AtticusAdvantage.com

Page 21: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

WORK LAPTOP VS. OWN LAPTOP

Always easier to lock-down work machines - likely a better malpractice defense

Must have a policy if using home machine

Can’t leave it open with client information

#GrowWithAtticus AtticusAdvantage.com

Page 22: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

WIFI SOLUTIONS & POLICIES

Avoid public WiFi

Hackers don’t have to respect the quarantine rules

Explore VPN (virtual private networks), which mask internet traffic

Consider a reimbursement policy for (a portion of) home broadband use (or increase of bandwidth for better appearance to clients)

#GrowWithAtticus AtticusAdvantage.com

Page 23: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

DOCUMENT CREATION/MANAGEMENT POLICIES

Team members should avoid creating/saving documents locally

Whenever possible, document templates should reside in the cloud, and be locked down

Team members should avoid communicating with clients from a home email or phone

#GrowWithAtticus AtticusAdvantage.com

Page 24: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

MOBILE DEVICE MANAGEMENT

Permits you to install software on your team’s devices (and manage it)

• Native (hard) vs. Jamf Pro (easy & for Apple products)

#GrowWithAtticus AtticusAdvantage.com

Page 25: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

TIPS FOR FIRST-TIME VIRTUAL WORKERS

#GrowWithAtticus AtticusAdvantage.com

Page 26: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

ARRANGING YOUR SPACE

Consider ergonomics — few have their home set up for working for long periods

Seek quiet — avoid (and encourage others avoiding) the kitchen table

Take over more space than you think you need

#GrowWithAtticus AtticusAdvantage.com

Page 27: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

MAINTAINING NORMALCYTake breaks

Expect time for things to adjust

Set expectations for clients and referral sources — everyone is aware of the current challenges

I sincerely encourage a mindfulness practice (Headspace, Calm, 10% Happier)

#GrowWithAtticus AtticusAdvantage.com

Page 28: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

BEST PRACTICES

#GrowWithAtticus AtticusAdvantage.com

Page 29: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

TREAT EVERY NIGHT AS YOUR LAST NIGHT IN THE OFFICE

Circumstances can change at any moment (testing positive for COVID-19, building shutdown, municipal quarantine)

Being able to pick up at a different location without interruption requires diligence and accepting a “new normal”

#GrowWithAtticus AtticusAdvantage.com

Page 30: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

TRIAL RUNS WITH YOUR TEAMRun “Mock” trials working remotely by department, key personnel, or randomized

Have someone pose as a client and experience all aspects from the client’s perspective to assess areas that need improvement

Observe opportunities for improvement (that is: slay sacred cows)

#GrowWithAtticus AtticusAdvantage.com

Page 31: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

CULTIVATING TEAM CULTURE IN A VIRTUAL SET-UP

Create “water-cooler” opportunities -(e.g., #random channel on Slack)

Be more forgiving and gracious with mistakes and learning curves

Set the culture you want by example (confidence, calm, resolve to get things right)

#GrowWithAtticus AtticusAdvantage.com

Page 32: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

Stay Informed:Coronavirus Law Firm Response:

• Check our Facebook, Twitter, LinkedIn Pages and use your community’s expertise

• Coronavirus Preparedness Hotline – Daily

9-10 am EST*

Dial-In: 813.769.0500

Access Code: 482-879-295#If you can’t make the call, email [email protected] a practice advisor will contact you ASAP.

#GrowWithAtticus AtticusAdvantage.com

Page 33: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

Practice Specific Webinars:

• Personal Injury and Litigation(March 25th, 11:00 am ET)

• Estate Planning & Elder Law(March 26th, 1:00 pm ET)

#GrowWithAtticus AtticusAdvantage.com

Page 34: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

Stay Informed:

Specific Response Plans:

• Protecting Your Marketing Pipeline& Preparing for Deferred Demand

(March 24th, 1:00 pm ET)

• Preserving Cash Flow in an Economic Slowdown

(March 26th, 3:00 pm ET)

#GrowWithAtticus AtticusAdvantage.com

Page 35: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

BRIEF ADVERTISEMENT

MacTrack Legal

• September 24-25, 2020

• Disney World Yacht & Beach Club

• TED Conference for Legal Tech

• Discount Code: ATTICUS ($100 off)

#GrowWithAtticus AtticusAdvantage.com

Page 36: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

QUESTIONSTo ask a question, there are two methods:

1. Use the chat function on your GoToWebinar dashboard to send a message to the event organizer. If you would like your question to remain anonymous, indicate so in your message.

2. Click the hand icon to indicate you have a question or comment, and we’ll call on you. When we do, we will “unmute” you so that you can be heard.

#GrowWithAtticus AtticusAdvantage.com

Page 37: Technology & Tips To Run a SECURE Practice REMOTELY...Contact management. Scheduling. Project management . CRM/DOCUMENT MANAGEMENT. CRM & Marketing Automation (Email) • Infusionsoft

Thank [email protected]

#GrowWithAtticus AtticusAdvantage.com