SOCIAL MEDIA AT

MIDDLE COLLEGE

Tatiana Cole (Team Leader)

Jill Brooks

Kyle Droz

Jennifer Watkins

Social Media More than just Facebook & Twitter

YouTube Blogging Skype Pod Casts Virtual Social Worlds Linkedin

Online Classrooms Pintrest Wiki Google+ Wordpress And Many More….

Objectives

Advantages

-Inside the Classroom

-Outside the Classroom

Challenges Potential Consequences

-At Middle College

-Outside of College

Tips for Students Civility Pledge

Academic Advantages

Distance Learning Reduced Costs Removes Social Barriers Increased Collaboration Creates a More Active Learning Environment Video-Social Media in the Classroom at Syra

cuse University

Distance Learning

Webinars and Skype: Can bring speakers into classrooms from

great distances

Virtual Social Worlds (Second Life): Can bring different parts of the world or

history to life for students.Allow students to become active participants

in their own education.

Reduces CostYoutube, webinars, Podcasts, Skype and Facebook pages provide….

Interactive ways to promote MC to students from around the world

Reduced costs for travel and accommodations for speakers and trips

Can replace staff for simple instructional exercises (Webinars to learn how to use the Library's database)

Easy to update and maintain streams of information. (School Admissions information)

Removes Social Barriers for Some Students

Removing face to face interactions can increase learning for:

Students who suffer from public speaking anxiety become more active participants in the classroom.

Students who are socially unsure of themselves gain confidence.

Students who are living with different types of learning disabilities (ADHD, Aspergers Syndrome)

Increased Collaboration

Twitter and Webinars: Increase communication and transfer of ideas across

great distances.

Skype: Can Allow for extended office hours leading to more

communication with Professors Provides face to face interaction during distance

learning and group work

Advantages Outside the Classroom

Increase in Alumni involvement and support Faster communication with students Dynamic Marketability Provides real world experience and job

hunting skills

Increased Alumni Involvement

Twitter, Facebook and Linkedin

allow alumni to:

Stay connected to Middle College Attend Events & Programs Stay involved with campus development Become networking resources for current

students

Better Communication With Students

Facebook and Twitter provide effective means of communication to students

Programming and events• Use a short Youtube clip to promote an event

Scheduling (Doodle and Tungle.Me)

Emergency situations

Gauge Student Satisfaction• Respond to postivie and negative comments posted on FB or Twitter

“Students don’t check their e-mail but they check Facebook everyday”

Marketing and Retention Tools

Provide interactive ways to explore campuses for prospective students• Students check MC Facebook, Twitter, and Youtube page before visiting

school

Allow students to foster deeper connections while at MC

Lowers the cost and need for printed materials

“Students who feel connected are more likely to

stay and succeed at their institutions”

Job Hunting Opportunities

Linkedin and Twitter:Increase networking abilityHash tags help to filter information to narrow

down choices #jobhunt #business #entrepreneurship

BlogsStudents can blog about their experiences

at an internship or other personal interests to promote a positive online presence

Challenges to Social Media

Limited access & knowledge of social media sites

Appropriate use Faculty/Staff and Students who dislike or

hard to adapt to technology Creating Accountability

Limited Access & Knowledge

Some students lack access to a computer, or smartphone.

Students and Faculty need to be aware of what kinds of media are available

Both students and faculty need to be educated about how to use different medias.

Appropriate Use

Cyber Bullying

Using Social Media appropriately during class time

Knowing what not to postSocial Media cites are sometimes

unofficially viewed by college staff and potential employers when hiring students

Potential Consequences At Middle College

Suspension of Internet Privileges

Community Service

Judicial Actions

Separation from School

Potential ConsequencesOutside the College

Potential Criminal Charges○ Harassment○ Stalking

Employment Difficulties○ Suspensions or Dismissals ○ Unable to acquire a job

Tips for Middle College Students

How to Successfully Navigate

the World of Social Media

Learn about many types of Social Media Learn to manage Privacy Settings Use Social Media to begin cultivating your professional

image Before you post anything anywhere ask yourself one

important question…

Before you Post Anything Anywhere

1. Think is this something you want to be associated with you for the rest of your life?

Social Media and the Internet aren’t going away

Nothing in cyberspace is ever really gone

Before you Post Anything Anywhere

2. Ask yourself one question.

Is this something you would be proud of if your mother saw it?

If the answer is no, then don’t post it for the world to see.

Civility Pledge 

  I will take the time to learn about, appreciate and respect people’s

differences.

  I will not pass judgments on people who are different than me.

  I will treat everyone with respect, integrity and kindness.

  I will not tolerate other members from the Middle College community or

others being bias, discriminatory, hurt or intolerant of others in our community and online.

  I will speak up when I hear or see someone negatively impacting the

Middle College community.

Will Middle College

References Harvard Univeristy Jumps on Civility Band Wagon. (2010). Retrieved from Ethics Sage:

http://www.ethicssage.com/2011/10/harvard-university-jumps-on-the-civility-bandwagon.html

Centers of Sexuality and Gender Diversity. (2011). Retrieved from University of Southern

Maine: http://usm.maine.edu/csgd/civility-pledge-drive-masterton-hall-0

Welcome to Student Affairs. (n.d.). Retrieved from Western New England University:

https://www1.wne.edu/studentaffairs/index.cfm?selection=doc.5192

BLANKENSHIP, M. (2011). How Social Media Can and Should Impact Higher Education.

Education Digest, 76(7), 39-42.

Hsiu-Ting, H., & Steve Chi-Yin, Y. (2010). Educational use of social networking technology in

higher education. Teaching In Higher Education, 15(6), 703-714.

doi:10.1080/13562517.2010.507307

Martin, J., & Samels, J. E. (2012). Beyond Facebook: What's Next for Social Media in Higher

Ed. University Business, 15(1), 12.

Joly, K. (2011). Analytics: The Holy Grail of Social Media?. University Business, 14(6), 81-82.

Journell, W. (2010). Perceptions of e-learning in secondary education: a viable alternative to

classroom instruction or a way to bypass engaged learning?. Educational Media

International, 47(1), 69-81. doi:10.1080/09523981003654985