Taking the Next Steps for the Cures · Susan G. Komen® is the world’s largest breast cancer organization, funding more breast cancer re-search than any other nonproﬁ t while

RISINGTaking the Next Steps for the CuresSUSAN G. KOMEN TRIANGLE RACE FOR THE CURE®

20TH ANNIVERSARY SUSAN G. KOMEN TRIANGLE RACE FOR THE CURE®PRESENTED LOCALLY BY DUKE CANCER INSTITUTE

The Frontier,800 Park Offi ces Drive,Research Triangle Park

SATURDAYJUNE 112016

Spotlight media sponsor:

Local presenting sponsor:

NATIONAL SPONSORS

HELP SAVE LIVES IN OUR LOCAL COMMUNITIES

75% LOCAL PROGRAMS75% of the net funds raised by Komen NCTC support

local breast health programs.

25% NATIONAL RESEARCH25% of the net funds raised by Komen NCTC support

Susan G. Komen’s National Research program.

70% 40%30% 60% 69%

NEARLY$1,000,000RAISED

WHERE THE MONEY GOES

In 2015, Susan G. Komen® awarded $3.8 million in national research grants

to Duke University and the University of North Carolina at Chapel Hill.

EducationScreening Treatment

For 20 years, Susan G. Komen® North Carolina Triangle to the Coast (Komen NCTC) has been

committed to fulfi lling the Komen promise: to save lives and end breast cancer forever by

empowering others, ensuring quality care for all and investing in science to fi nd the cures.

WHAT WE DO: Komen NCTC is a local organization that raises funds to support the fi ght against

breast cancer. Our Affi liate distributes funds - through an independent and competitive grant

process - to local organizations that provide breast health education, screening and treatment

services. Our community partners provide direct services to the uninsured and underinsured in

our 29 county service area in central and eastern North Carolina.

25%

75%

WE’VE ACCOMPLISHED A LOT WITH YOUR SUPPORT

For 20 years, Komen NCTC has invested more than $14 million in local organizations. In 2015, we

granted more than $545,000 to 12 organizations who provide the following direct services:

2015-2016 Community Health Grantees

East Carolina University, Pitt County Breast Wellness Initiative – Education

First Health of the Carolinas, Inc., Moore Screenings

Gregory B. Davis Foundation for the Roanoke Valley Breast Cancer Coalition, Saving Our Sisters II

Halifax Regional Medical Center, Inc., Breast Cancer Diagnostics Assistance Program

Leo Jenkins Cancer Center at East Carolina University, 2015 Pitt County Breast Wellness

Initiative: Regional Screening

Leo Jenkins Cancer Center at East Carolina University, Bridging the Gaps in Breast Cancer

Treatment 2015

Lincoln Community Health Center, Inc., Mammograms for Low Income and Underinsured Men

and Women

Novant Brunswick Medical Center Foundation, Breast Screening and Diagnostics Program for

Uninsured and Underinsured Women in Brunswick County

Orange County Health Department, Project Access – Orange County

Piedmont Health Services, Inc., Project Access – Chatham County

Rex Healthcare Foundation, Rex Mammography Assistance Program – Screenings

Warren Community Health Clinic, Inc., Warren Vance Breast Health Initiative

Susan G. Komen® is the world’s largest breast cancer organization, funding more breast cancer

re-search than any other nonprofi t while providing real-time help to those facing the disease.

Komen was founded by Nancy G. Brinker, who promised her sister, Susan G. Komen, that she

would end the disease that claimed Suzy’s life. Komen NCTC is working to better the lives of

those facing breast cancer in the local community. Through events like the Komen Triangle Race

for the Cure®, the Komen Wilmington Race for the Cure® and the Finding Solutions Through

Science, Scholars and Survivors Luncheon, Komen NCTC has invested $14 million in community

breast health pro-grams in 29 counties in central and eastern North Carolina and has helped

contribute to the more than $800 million invested globally in research. For more information, call

919-493-2873 or visit komennctc.org. Connect with us on social media at komennctc.org/get-

involved/social-media.

SAME RACE, SAME MISSION, NEW PLACE

20TH ANNIVERSARY SUSAN G. KOMEN TRIANGLE RACE FOR THE CURE® - HOPE RISING TAKING THE NEXT STEPS FOR THE CURES

We are excited to Race for the Cure on a new

course in the heart of the Triangle! Construction

on Hillsborough Street means our 20th

anniversary Race will move to The Frontier in

Research Triangle Park. RTP is the home of

dreamers, believers, planners and creators. We

are thrilled to be a part of this community that

inspires bold new ideas as we celebrate our

past and embrace our future.

Our 20th anniversary celebration will feature an inspirational Survivor Celebration - where we

will honor those who have battled breast cancer and remember those who have lost their lives to

this disease.

The new out and back course will feature music and fun surprises. Our new Tailgate Zone will

give everyone a place to gather for pre-race meet-ups and after-race fun with an expanded Food

Truck Rodeo.

In celebration of our 20th anniversary and our new location, all four Triangle university leaders

are serving as honorary chairs of our Komen Triangle Race for the Cure:

President Richard Brodhead, Duke University

Chancellor Carol Folt, University of North Carolina at Chapel Hill

Chancellor Debra Saunders-White, North Carolina Central University

Chancellor Randy Woodson, North Carolina State University

NATIONAL SPONSORS

BECOME A RACE SPONSOR

Help save lives while receiving the benefi ts of being a Komen Triangle Race for the Cure®

sponsor. Be a part of a stellar lineup of national and local companies.

PERKS OF SPONSORSHIP

• Partner with an established, highly visible event in the heart of the Triangle

• Tap into the number one health concern of women

• Reach women who are both decision makers and consumers

• Generate community goodwill

• Connect with an engaged social media audience

• Display your company’s name or logo on Race t-shirts – the best “walking billboard” lasting

for years to come

• Partner with university leaders, corporate innovators and thousands of RTP employees

70% 40%30% 60% 69%


70% 40%30% 60% 69%


Female

70% 40%30% 60% 69%


Male

70% 40%30% 60% 69%


Age 45and over

70% 40%30% 60% 69%


Age 44and under

70% 40%30% 60% 69%


On teams

70% 40%30% 60% 69%


8,240

70% 40%30% 60% 69%


625

70% 40%30% 60% 69%


695

70% 40%30% 60% 69%


475

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UNIQUE RACE SPONSORSHIP

Unique sponsorship allows you to market to a more specifi c audience such as survivors, teams

and volunteers.

Local Presenting and Spotlight Media $55,000Premium recognition and visibility in all Race related content

• Logo recognition as Local Presenting Sponsor

• Sponsorship press release

• Logo recognition on Race bib

• Logo recognition on postcards, posters and print

advertisements

• Company branded item included in team packets

• Company representative at Team Packet Pick up

• Company banner at Team and Individual Packet Pick ups

• Company representative to speak from Race stage

• Company representative to start 5K Recreational Race

• Two (2) company provided banners at start and fi nish line

(vertical)

• One (1) company provided banner on Race stage

• 20x20 footprint at The Frontier in RTP

• Sponsorship promoted in Komen NCTC social media

• Volunteer opportunities for company employees

Survivor Pavilion $25,000Exclusive designated area for survivors with breakfast

and VIP services

• Logo recognition in targeted survivor email

• Three (3) company provided banners in Survivor Pavilion

(horizontal)

• Survivor Pavilion footprint at The Frontier in RTP

• Logo recognition on Survivor Photo Booth pictures

• Company branded item distributed to survivors



®

Transportation Sponsor $25,000Direct marketing on participant shuttle transportation

• Company provided signs prominently placed on participant

transport busses

• One (1) company provided banner at participant drop-off

and pick-up locations

• Logo recognition on participant transport golf carts




Tailgate Zone Sponsor $25,000High visibility area where race participants and spectators can

relax and enjoy the day’s events

• Logo recognition in specifi ed Tailgate Zone emails


• Company representative at team packet pick-up

• Two (2) company provided banners in Tailgate Zone



Sleep In for the Cure® Sponsor $15,000Direct marketing to hundreds of Sleep In for the Cure®

participants

• Logo recognition on Sleep In for the Cure® bibs (back side)

• Logo recognition in targeted emails

• Company branded item included in Sleep In for the Cure®

packet



Teams Sponsor $10,000Direct marketing to hundreds of companies and individuals

forming Race teams

• Logo recognition in targeted team emails


• Company representative at Team Packet Pick-up

• One (1) company provided banner at Team Packet Pick-up



Volunteer $10,000Direct marketing to hundreds of individuals, clubs and

corporate groups

• Logo recognition in targeted volunteer emails

• One (1) company provided banner at Volunteer Check-in

locations

• Company branded item distributed to all volunteers



Family Fun Zone $7,500High visibility area where families can have fun.

• Recognition in specifi ed emails

• Two (2) company provided banners in Family Fun

Zone area

• Company branded item distributed at Family Fun Zone



Race Course Entertainment Station $2,500 (limited number available)High visibility space which features entertainment along the

5K route

• One (1) company provided banner at Race Course

Entertainment Station



Water Stop $2,500High visibility at water stop along 5K Race route

• One (1) company provided banner at water stop



Community for the Cure® or Doctors for the Cure® $1,000 Recognition as a Komen NCTC partner



• Name recognition on Race stage sign

• Verbal recognition from Race stage

• One (1) Race entry and t-shirt

• One (1) VIP breakfast pass

• One (1) VIP parking pass

New this year! The Pink Mile $250

The Pink Mile is a portion of our 5K Race course that will be lined with

inspirational posters. Posters can be customized to refl ect individual

messages of support or your company’s logo.

Design your 18 x 24 inch poster using our template, and we will print your

poster and place it on The Pink Mile on Race Day. All templates must be

submitted by 5/30/16.

In-Kind Sponsorship

Komen NCTC is dedicated to minimizing costs in order to maximize

the amount of Race revenue that remains in our community for breast

cancer education, screening, and treatment programs. We are seeking to

underwrite Race expenses through cash and in-kind contributions.

If you have an idea for an in-kind donation of goods or services, please contact Leigh Johnson at

[email protected].

Media

Media partners are needed to sponsor our Race with

in-kind donations, providing visibility and publicity

in lieu of cash sponsorships. Examples of media

sponsorship include:

• Digital and print advertising

• Billboards

• Radio announcements

Additional opportunities for in-kind

sponsorship include:

• Awards and plaques

• Entertainment

• Food and beverage

• Portable restrooms

• Postage and mailing services

• Safety pins

Diamond Sponsor

Blue Cross Blue Shield of North Carolina

Survivor Pavilion Sponsor

UNC Rex Health Care

Transportation Sponsor

Wake Radiology

Platinum Sponsors

Belk

Kroger

Raleigh Radiology

Walmart

Volunteer Sponsor

MetLife

Gold Sponsors

Chesapeake Homes

Eisai

Ellis & Winters, LLP

New Balance of Raleigh-Durham

Sparkling ICE

Synergy Spa, Aesthetics & Wellness

Family Fun Zone Sponsor

Carolina Hurricanes

Silver Sponsors

Comfort Services Heating & Cooling

Comfort Suites Raleigh–Durham Airport

Raleigh Plastic Surgery Center

Service Experts Heating & Air Conditioning

Race Day Sampling Sponsors

Carolina Woman

EveryStory Media

Triangle Gardener

Yay! Local

Crystal Sponsors

Coastal Federal Credit Union

Daniels Tours

Community for the Cure

Atrium OB/GYN

Carolina Breast Care Associates

DeHaven’s Transfer & Storage

Robert Smithson, M.D.

Sir Speedy

Zaxby’s of Wake Forest & North Raleigh

If you’re interested in becoming a sponsor for the 20th Annual Susan G. Komen Triangle Race for

the Cure® - Hope Rising Taking the Next Steps for the Cures or would like more information on

how to become involved with the Race please email Leigh Johnson at [email protected].

Susan G. Komen North Carolina Triangle to the Coast

600 Airport Boulevard, Suite 100, Morrisville, North Carolina 27560

919-493-2873 | komennctc.org

SPECIAL THANKS TO OUR 2015 KOMEN TRIANGLE RACE FOR THE CURE® SPONSORS

LOCAL PRESENTING SPONSOR

SPOTLIGHT SPONSOR

Documents

Taking the Next Steps for the Cures · Susan G. Komen® is the world’s largest breast cancer organization, funding more breast cancer re-search than any other nonproﬁ t while