8/2/2019 STRATEGIES OF THE COCA COLA CO. BY WISAM ALI JAWAD AL-KHAFAJI

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G^_BDN___[WA[NJBN_ HL

[EN OHOA OHFA OH$

PWNPAWNK GR9

8/2/2019 STRATEGIES OF THE COCA COLA CO. BY WISAM ALI JAWAD AL-KHAFAJI

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Ebs{hwr

155< # Dhz

[zbs{ [en Oap [h Wnlwnsecnd{

8/2/2019 STRATEGIES OF THE COCA COLA CO. BY WISAM ALI JAWAD AL-KHAFAJI

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155#kar Zhwfk O~p[whper [h~w& {h~oebdj 5< oh~d{wbns$

H~w sphdshwsebp hl {en \adoh~|nw 7010 Hfrcpbo Zbd{nwJacns bdof~knk a 17#chd{e gwadk ao{b|a{bhd pwhjwac bdOadaka& zeboe s{aw{nk bd Lngw~awr 7002$

8/2/2019 STRATEGIES OF THE COCA COLA CO. BY WISAM ALI JAWAD AL-KHAFAJI

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Bd{nwdaf Ohdsbknwa{bhd

Zea{ awn h~w acgb{bhds lhw {en ohcpadr#zea{ bdk~s{wrs{adkbdj kh zn zad{ {en ohcpadr {h ea|n8

OHOA#OHFA LWNN_[RFN9 CAMBDJ OHD_^CNW_ GN\NWAJN

BDDH\A[HW_

Gr jb|bdj ohds~cnws oehbon adk |awbn{r adk {enhpphw{~db{r {h camn chwn {ead 100 kbllnwnd{ gwadknk

gn|nwajns a{ {en {h~oe hl a g~{{hd&

Ohoa#Ohfa Lwnns{rfn pwh|bkns a l~d& bd{nwao{b|nnupnwbndon {ea{ ohddno{s h~w gwadks zb{e ohds~cnws$

8/2/2019 STRATEGIES OF THE COCA COLA CO. BY WISAM ALI JAWAD AL-KHAFAJI

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Bd{nwdaf Ohdsbknwa{bhd

Zbff h~w pwnsnd{ g~sbdnss jndnwa{n s~llbobnd{ jwhz{e adkpwhlb{agbfb{r {h pfnasn seawnehfknws8

Gasbs hl Pwnsnd{a{bhd Pwbdobpfns hl Ohdshfbka{bhd

Wnoh|nwagbfb{r hl Dhdo~wwnd{ Assn{s

Wn|nd~n Wnohjdb{bhd

Bdohcn [auns

Ohd{bdjndobns

8/2/2019 STRATEGIES OF THE COCA COLA CO. BY WISAM ALI JAWAD AL-KHAFAJI

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Bd{nwdaf Ohdsbknwa{bhd

Zea{ wnsh~wons s{wndj{e khns {en ohcpadr ea|n {ea{ zbff abkb{s agbfb{r {h akk dnz pwhk~o{s ( snw|bons adk ( hw jn{ bd{hdnz g~sbdnssns8

Pnhpfn

Phw{lhfbh

Paw{dnws

Pfadn{

Pwhlb{

Pwhk~o{b|b{r

8/2/2019 STRATEGIES OF THE COCA COLA CO. BY WISAM ALI JAWAD AL-KHAFAJI

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Bd{nwdaf Ohdsbknwa{bhd

Bs {en ohcpadr s{wn{oebdj b{s wnsh~wons {hh {ebd gr {wrbdj {hohcpfn{n bd {hh cadr pwhk~o{ oa{njhwbns hw cawmn{ awndas&shcn hl zeboe awn ~dpwhlb{agfn8

Dh{ a{ aff

OON bs ncpeasbybdj chwn gwadks

Lach~s bd gwadkbdj adk fnakbdj ohdkb{bhds

_~oonssl~f bd n|nwr sbdjfn gwadks

8/2/2019 STRATEGIES OF THE COCA COLA CO. BY WISAM ALI JAWAD AL-KHAFAJI

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Bd{nwdaf Ohdsbknwa{bhd

[hh Gwhak

[ewh~jeh~{ h~w 17;#rnaw ebs{hwr& zn ea|n zb{dnssnk {en

phsb{b|n ohwwnfa{bhd gn{znnd znaf{e adk {en bdownasn bdohds~cp{bhd hl DAW[K gn|nwajns$

Lwhc dhz {h 7070& chwn {ead 1 gbffbhd pnhpfn zbff ihbd {encbkkfn ofass& adk {en pnw oapb{a znaf{e lhw bdkb|bk~afs zbff

bdownasn gr dnawfr ?0 pnwond{$

Zn pfad {h oap{~wn h~w seawn hl {ebs jwhz{e bd n|nwr oh~d{wrzenwn zn hpnwa{n adk awn lho~snk hd {en oh~d{wbns zenwn znaf{ezbff jwhz {en chs{ bd {en dnu{ 10 rnaws$

B_ {en ohcpadrs {noedhfhjboaf lho~s {hh gwhak hw {hh dawwhz8

8/2/2019 STRATEGIES OF THE COCA COLA CO. BY WISAM ALI JAWAD AL-KHAFAJI

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[zbs{ [en Oap [h Wnlwnsecnd{

Lbdadobaf Hgino{b|ns _{wa{njbo Hgino{b|ns

Wn|nd~n jwhz{e hl ; pnwond{ {h < pnwond{ [h oncnd{ b{s phsb{bhd as {en d~cgnw hdn

jfhgaf shl{ kwbdm pwhk~onwLhw 7011& nawdbdjs pnw seawn zbff fbmnfr

nuonnk fhdj#{nwc hgino{b|ns as a wns~f{ hl

seawn wnp~woeasn ao{b|b{r$

Aoonfnwa{n oawghda{nk shl{#kwbdms jwhz{e fnk

gr ohoa ohfa$ Ohoa Ohfa fnaks zb{e {enbw

s{wndj{es$ Oawghda{nk shl{ kwbdms wncabd

{enbw chs{ pwhlb{agfn g~sbdnss adk Ohoa Ohfa

bs {en chs{ php~faw gwadk bd {en zhwfk$ [ebs

s{wa{njr pa|ns {en zar lhw jwhz{e$Wn{~wd hd bd|ns{nk oapb{af bcpwh|ncnd{ hl

70 gasbs phbd{s hw chwn pnw rnaw$_nfno{b|nfr gwhaknd h~w lacbfr hl gn|nwajn

gwadks {h kwb|n pwhlb{agfn jwhz{e$ Ndhwch~s

hpphw{~db{r nubs{s bd oa{njhwbns s~oe as i~bon

adk i~bon kwbdms& gh{{fnk za{nw& {nas& ndnwjr

kwbdms& ohllnn adk chwn$

Ohoa#Ohfa Lbdadobaf adk _{wa{njbo Hgino{b|ns

Bdlh {amnd lwhc Ohoa#Ohfa Ohcpadrs

zngsb{n zzz$ohoa#ohfa$ohc

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[zbs{ [en Oap [h Wnlwnsecnd{

Lbdadobaf Hgino{b|ns _{wa{njbo Hgino{b|ns

Wn|nd~n jwhz{e hl ; pnwond{ {h < pnwond{ [h oncnd{ b{s phsb{bhd as {en d~cgnw hdn

jfhgaf shl{ kwbdm pwhk~onwLhw 7011& nawdbdjs pnw seawn zbff fbmnfr

nuonnk fhdj#{nwc hgino{b|ns as a wns~f{ hl

seawn wnp~woeasn ao{b|b{r$

Aoonfnwa{n oawghda{nk shl{#kwbdms jwhz{e fnk

gr ohoa ohfa$ Ohoa Ohfa fnaks zb{e {enbw

s{wndj{es$ Oawghda{nk shl{ kwbdms wncabd

{enbw chs{ pwhlb{agfn g~sbdnss adk Ohoa Ohfa

bs {en chs{ php~faw gwadk bd {en zhwfk$ [ebs

s{wa{njr pa|ns {en zar lhw jwhz{e$Wn{~wd hd bd|ns{nk oapb{af bcpwh|ncnd{ hl

70 gasbs phbd{s hw chwn pnw rnaw$_nfno{b|nfr gwhaknd h~w lacbfr hl gn|nwajn

gwadks {h kwb|n pwhlb{agfn jwhz{e$ Ndhwch~s

hpphw{~db{r nubs{s bd oa{njhwbns s~oe as i~bon

adk i~bon kwbdms& gh{{fnk za{nw& {nas& ndnwjr

kwbdms& ohllnn adk chwn$

Ohoa#Ohfa Lbdadobaf adk _{wa{njbo Hgino{b|ns %Ohd{bd~nk"

Bdlh {amnd lwhc Ohoa#Ohfa Ohcpadrs

zngsb{n zzz$ohoa#ohfa$ohc

8/2/2019 STRATEGIES OF THE COCA COLA CO. BY WISAM ALI JAWAD AL-KHAFAJI

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[ z b s { [ e n O a p [ h W n l w n s e c n d {

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[ z b s { [ e n O a p [ h W n l w n s e c n d {

Bdlh {amnd lwhc Ohoa#Ohfa Ohcpadrs

zngsb{n zzz$ohoa#ohfa$ohc

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[ z b s { [ e n O a p [ h W n l w n s e c n d {

Bdlh {amnd lwhc Ohoa#Ohfa Ohcpadrs

zngsb{n zzz$ohoa#ohfa$ohc

8/2/2019 STRATEGIES OF THE COCA COLA CO. BY WISAM ALI JAWAD AL-KHAFAJI

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[ z b s { [ e n O a p [ h W n l w n s e c n d {

Bdlh {amnd lwhc Ohoa#Ohfa Ohcpadrs

zngsb{n zzz$ohoa#ohfa$ohc

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[ z b s { [ e n O a p [ h W n l w n s e c n d {

Bdlh {amnd lwhc Ohoa#Ohfa Ohcpadrs

zngsb{n zzz$ohoa#ohfa$ohc