Embed Size (px)
Citation preview
SPORTRADAR AND ITF OFFICIAL DATA PARTNERSHIP 1 / 1
Sportradar and ITFAn unprecedented Official Data partnership
March 2014
SPORTRADAR AND ITF OFFICIAL DATA PARTNERSHIP 2 / 3
Live Tennis data collection around the globe.An unprecedented partnership between ITF and Sportradar
2012 – The start of the cooperation
International Tennis FederationThe world governing body of tennis
SportradarThe market leading supplier of sports
and betting related data services
The global interest in sports is an ever growing phenomenon as the amount of stakeholders is steadily increasing thanks to multiple information sources available in the market. Sports enthusiasts want to have access to up-to-date information about their favourite teams, player and competitions and get live scoring in real-time. To meet these needs and to provide the required information, sports federations are more than ever seeking strong partners who can help them to become more and more professional and to automate their daily business.
Sportradar, Official Data Partner to many federations such as the Professional Darts Cooperation (PDC), World Snooker Ltd., Football Association of Serbia (FSS) and the International Tennis Federation (ITF) just to name a few, understands the needs of international sporting federations to provide sophisticated solutions for the collection, analysis, commercialisation and distribution of sports data.
In 2012, the International Tennis Federation (ITF), the world governing body of tennis, who oversee the areas of administration and regulation, structuring, developing and promotion of the game, as well as organising international competitions like the Fed Cup, Davis Cup and the ITF Pro, Seniors and Juniors Circuits, appointed Sportradar as the exclusive worldwide distributor of ITF Official Data. This unique and unprecedented partnership opens up new horizons for both, ITF and Sportradar, to develop their daily business and to strengthen their respective position in the market as a trusted partner to their stakeholders.
SPORTRADAR AND ITF OFFICIAL DATA PARTNERSHIP 4 / 5
Key Benefits for the ITF through their cooperation with Sportradar
Data Collection and DistributionLife Cycle of live Tennis data from the court to the world wide public
Data Usage, Marketing and Public Relations
Data Monetisation
Professionalisation of ITF match day administration+ Development of a data collection system and analysis tools for real-time statis-
tics keeping
+ Replacement of printed score cards by mobile application
Entertaining fans on the court+ Automatic creation of scoreboard graphics & animations
+ Mobile applications for ITF fans with live data, background information, statistics,
fun facts and much more
Improved Management of ITF umpire performance+ Detailed analysis of speed, quality and accuracy of ITF chair umpires
Boosting audience growth on all media platforms+ Setting up of video streaming services for media and betting businesses
+ Offer of innovative content solutions for ITF, their sponsors and media businesses
+ Development of new points of contact to fans with B2C ITF mobile app, smart TV and Social Media integration
Tabbing new revenue streams+ Increase commercial potential for ITF through additional content for stakeholders
+ Monetisation of ITF live data to Sportradar’s media and betting businesses
Data transmission in a matter of seconds+ Following highest technology and security standards directly into the database
Automation and professionalisation of match data administration
LivescoreSystem
FixtureCreation
Umpire
Resulting
Live Statistics
Sportradar handled
Data usage
ITF handled
TV and Streaming
Venue Scoreboard
ITFScoreboard
LiveScores
Xml Feeds
SPORTRADAR AND ITF OFFICIAL DATA PARTNERSHIP 6 / 7
May 2012 January – June 2013 July 2013June 2013 - January 2013Sign of data partnership Testing stage Official startApp-development stage
Live Data collection directly by the chair umpire
The ITF-Sportradar cooperation-facts & figures
A sophisticated mobile live scoring application Live Data for more than 50,000 matches per yearThe start of the cooperation between ITF and Sportradar saw the development of a sophisticated
ITF live scoring application. Within less than half a year, the android-based mobile solution
was established in-house by Sportradar, based on the latest achievements in user
experience and user interface design, fully focusing on the needs of the ITF,
in order to meet the regulatory requirements of tennis and practical
requirements of the chair umpires. This close cooperation
between the ITF and Sportradar was the key to
success, proven by the speed that the
umpires are using the new live
scoring application
on 300+ devices for
the collection and
distribution of live
match data for
more than 50,000
tennis matches
around the
globe every
season.
After more than six months of operations, the ITF Scoring System has proven to be a quantitative and
qualitative tool for the collection of live data, directly operated by the chair umpire, instead of using
the outdated, manually handled scorecards. Here are the facts & figures of 6 months of cooperation
between the International Tennis Federation and Sportradar.
Over 1,800 umpires
Collection of live data for 28,000+ matches
590 tournaments in over 77 countries around the globe
Using 300 devices provided by Sportradar
With more than 10,600 athletes competing
An average coverage of 22 tournaments per week
A percentage coverage of close to 95 % of ITF events
And an impressively low 0.62 error rate per match
SPORTRADAR AND ITF OFFICIAL DATA PARTNERSHIP 8 / 9
Live scoring in seconds Live data for our clientsIn-play information for all tennis stakeholders Media Solutions
Betting Solutions
Streaming SolutionsLive Channel for retail betting shops
In-Play Betting Solutions
For business enterprises as well as sporting
federations, a representative internet presence
is an important factor for acquisition and
binding of stakeholders. For the ITF, a strong
internet performance, based on the needs and
requirements of tennis enthusiasts and partners,
is a must-have. Based on Sportradar’s experience
and knowledge as a trusted partner to several
international and national media agencies,
providing their business with innovative and
perfectly designed pre-match and in-play content
solutions, the ITF website was extended by the
Official ITF Live Centre Tennis. This website is
fully customisable for all tournaments and hosted
by Sportradar. Furthermore, Sportradar provides
the ITF detailed and automatically generated
scorecards for every match played, to provide all
post-match statistics to tennis fans worldwide.
SPORTRADAR AND ITF OFFICIAL DATA PARTNERSHIP 10 / 11
Our PartnersOur vision is based on the commitment to build long-term relationships with our clients and business partners by offering innovative and competitive services and solutions.
Media CustomersMore than 200 media companies rely on Sportradar’s unrivalled data depth and quality and use Sportradar’s content solutions.
FederationsSince 2004, Sportradar has been a trusted partner to several sports federations and leagues as well as a consultant to several state authorities, law-enforcement agencies and several national police forces.
Betting CustomersMore than 400 bookmaker clients – including over 30 state lotteries – in over 80 countries across five continents rely on Betradar’s unrivalled data depth and quality.
ContactsDo you require further information?Then please let us know. We will be more than pleased to personally deal with your enquiries.
Contact us at [email protected].
Headquarters
Sportradar AGFeldlistrasse 2CH-9000 St. Gallen, SwitzerlandOffice: +41 71 517 72 00Fax: +41 71 517 72 99
Customer Support
SPORTRADAR AND ITF OFFICIAL DATA PARTNERSHIP 12 /
Copyright © 2014 Sportradar AG www.sportradar.com
