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For information about these and other sponsorship opportunities, contact:
Nanci Karas | Executive Director, Conferences | [email protected] | (732) 317-1819
www.biakelsey.com/BRANDS
SPONSORSHIP OPPORTUNITIES
One day. 150+ brand-to-local decision makers.
For information about these and other sponsorship opportunities, contact:
Nanci Karas | Executive Director, Conferences | [email protected] | (732) 317-1819
www.biakelsey.com/BRANDS
$61B in Brand-to-Local Marketing Is Up for Grabs
As a BIA/Kelsey BRANDS Sponsor
Brands, agencies, franchisees and retailers are spending an estimated
$61 billion targeting local audiences.
Brand-to-local marketing is hard. It takes knowledge,
experience, community and data. But for those who
figure out the winning formula, the rewards are great
– as much as 30X greater response to local campaigns
compared with national.
BIA/Kelsey BRANDS is the first event to bring together
all the key constituents of brand-to-local marketing—
CMOs, agency execs, franchise marketers, media
companies, and adtech and martech companies—for
a 360-degree examination of the trends, technologies
and alliances required for brand-to-local success.
The BIA/Kelsey BRANDS audience is made up of highly
engaged and qualified brand-to-local marketers.
Expand your business by sponsoring or exhibiting at
this intimate gathering where all the participants will
enjoy meaningful business discussions.
I always look forward to
the learning and
networking opportunities
that arise when attending
a BIA/Kelsey conference.
Important as it is to get
time with always-
insightful BIA/Kelsey
analysts, equally
important are the
conversations with
strategic business
partners.
— Darren Waddell, VP,
Marketing, RevJet
Raise your company’s profile among those who are driving the brand-
to-local marketing opportunity.
For information about these and other sponsorship opportunities, contact:
Nanci Karas | Executive Director, Conferences | [email protected] | (732) 317-1819
www.biakelsey.com/BRANDS
Audience Profile
INDUSTRY
SEGMENT
BRANDS &
AGENCIES
MEDIA
COMPANIES
ADTECH/
MARTECH
INVESTORS/
INFLUENCERS
JOB
TITLES &
ROLES
Planners,
buyers,
product
managers
Sales and
marketing
executives
Business
development,
partnerships,
sales and
marketing
VCs, PEGs
WHY
THEY
ATTEND
To see
innovations in
local adtech,
martech, case
studies, size
and trend
market
changes.
To better
understand
market size,
addressable
segments,
competitive
make-up and
how to get
more national
spend.
To network with
brands and
media to forge
partnerships,
gather
competitive
intelligence,
gauge
marketing sizing
and inform
strategies.
To gauge
market sizing,
trends,
disruptions,
key players,
addressable
and scalable
needs and
market
segments.
It was my first time
attending the BIA/Kelsey
National conference and
I really enjoyed it. There
were a lot of great
discussions and I met a
lot of people. I will
definitely be attending
again next year.
– Lynn Luzzo, National Interactive
Sales Manager, CityGrid Media
Who Attends
For information about these and other sponsorship opportunities, contact:
Nanci Karas | Executive Director, Conferences | [email protected] | (732) 317-1819
www.biakelsey.com/BRANDS
Attendee Quick
Connect with Like These
C-Suite
VP & Above
of attendees
visited exhibits
of sponsors
developed leads
The conference was
extremely informative.
– Elnora Cunningham, Director,
Local Search, U-Haul International
For information about these and other sponsorship opportunities, contact:
Nanci Karas | Executive Director, Conferences | [email protected] | (732) 317-1819
www.biakelsey.com/BRANDS
Top Reasons to Sponsor Increase exposure, build relationships and enhance your company’s image with the most
senior-level executives in digital and traditional media.
1. Capitalize on a prospect-rich environment to launch new products and services and
generate leads to fill your sales pipeline.
2. Build awareness with the right audience through online, mobile, social and direct
marketing channels.
3. Reach decision makers who are prepared to transact business.
Get the highest level of visibility possible at BIA/Kelsey BRANDS
with a or level sponsorship.
PREMIUM PLUS LEVEL PREMIUM LEVEL
AFTER-HOURS
NETWORKING EVENT
$25,000
Includes 6 Event Passes
TAKE-AWAY REPORT
$25,000
Includes 6 Event Passes
REGISTRATION
$10,000
Includes 5 Event Passes
Post-event reception OR
entertainment event
A company executive delivers
a 3-minute co-scripted
introduction on the main
stage at the start of the
conference
Full-page collateral piece or
giveaway (prepared and
provided by sponsor) in
attendee package
On-stage logo placement
Logo to be printed on
agenda-at-a-glance
Full-page advertisement in
electronic show guide
Logo included in event emails
Exclusive sponsorship of
post-event Attendees
Take-Away Report to be
delivered digitally to all
attendees and distributed
publicly
Sponsor receives list of
download leads following
the conference
On-stage logo placement
Full-page collateral piece or
giveaway (prepared and
provided by sponsor) in
event conference tote
Logo to be printed on
agenda-at-a-glance
Full-page advertisement in
electronic show guide
Logo included in event
emails
• Choose from Attendee
Packet OR Lanyards OR
Name Badges OR Event
Totes (Company logo on
collateral package cover OR
event lanyards OR name
badges OR event totes)
• Company logo prominently
displayed on-site on
registration area signage
• Full-page collateral piece or
giveaway (prepared and
provided by sponsor) in
conference tote
• Company logo in electronic
event show guide
Sponsorship Packages
For information about these and other sponsorship opportunities, contact:
Nanci Karas | Executive Director, Conferences | [email protected] | (732) 317-1819
www.biakelsey.com/BRANDS
Enjoy tremendous visibility at BIA/Kelsey BRANDS
through stage and showcase opportunities available
with level sponsorships.
SPOTLIGHT LEVEL
NETWORKING LUNCH
$7,500 Includes 3 Event Passes
SESSION
Limited availability
$5,000 Includes 3 Event Passes
EXHIBITOR
Limited availability
$5,000 Includes 3 Event Passes
Exclusive sponsor of
networking lunch for all
attendees
Company acknowledged
from the stage as the lunch
sponsor
Full-page collateral piece or
giveaway (prepared and
provided by sponsor) in
conference tote
Company logo in electronic
event show guide
Exclusive sponsor of a
conference session
Company highlighted from
the stage during the
session introduction
Full-page collateral piece or
giveaway (prepared and
provided by sponsor) in
conference tote
Company logo in electronic
event show guide
• Table-top display (6’
table, 2 chairs)
• Full-page collateral piece or
giveaway (prepared and
provided by exhibiting
company) in conference
tote
• Company logo in electronic
event show guide
For information about these and other sponsorship opportunities, contact:
Nanci Karas | Executive Director, Conferences | [email protected] | (732) 317-1819
www.biakelsey.com/BRANDS
An level sponsorship is a budget-friendly way to
gain exposure and make important connections within
the BIA/Kelsey BRANDS community.
ACCESS LEVEL AUDIO VISUAL
$1,500
Includes 1 Event Pass
NETWORKING BREAKS
$1,500 Includes 1 Event Pass
WIFI
$1,500
Includes 1 Event Pass Exclusive sponsor of the
audio visual services for
the conference
Company logo on signage
at the event
Full-page collateral piece
or promotional item in
conference tote
Sponsor of one
networking/ refreshment
break (3 available)
Company logo on signage
at the event
Full-page collateral piece or
promotional item in
conference tote
Exclusive sponsor of
conference WiFi in the
general session
Branded WIFI network
Company logo on signage
at the event
Full-page collateral piece or
promotional item in
conference tote
I must say that, of all the conferences
I’ve attended, I feel the most
personalized attention and warmth
from the BIA/Kelsey team. Keep it
up – as that’s a key differentiator!
– Ky Tang, Head of Business Development,
Mobile SDK, Telenav
For information about these and other sponsorship opportunities, contact:
Nanci Karas | Executive Director, Conferences | [email protected] | (732) 317-1819
www.biakelsey.com/BRANDS
Have an idea for a
If you're interested in connecting with
, then make
plans now to sponsor BIA/Kelsey BRANDS.
Contact us to discuss
the possibilities.
Exec. Director, Conferences
(732) 317-1819
