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Contents
2 2/8/2017
5 InterConnect 2017 Overview8 Contact Us9 Badge Overview10 Sponsorship Catalogue20 Marketing + Promotional
Opportunities (MPOs)38 Customization Opportunities48 Cost and Deadlines
“Cognitive and Cloud are not separate phenomena. They are two sides of the same coin.”
— Ginni Rometty
4 2/8/2017
5 2/8/2017
InterConnect 2017 OverviewMarch 19-23 | Mandalay Bay, Las Vegas, NV
Join more than 20,000 fellow thought leaders, colleagues and industry experts as we gather to explore the potential for transforming your business model into insight-driven, customer-centric, cognitive enterprise on cloud.
Take advantage of a broad curriculum featuring more than 2,000 sessions, labs and certifications on Bluemix®, Watson, Hybrid Cloud, Process Transformation, Integration, Internet of Things, DevOps, IT Service Management, Security and much more.
Get hands-on experience building your next business model on the world’s first cloud-based data and analytics platform with built-in cognitive and business intelligence – only at IBM InterConnect 2017.
Don’t miss this opportunity to be part of the Concourse, an innovative, cutting-edge experience featuring immersive real-word stories, hands-on demonstrations, IBM Business Partner® showcases, networking lounges, theaters, session viewing areas and so much more. It’s innovation you can touch—tangible experiences that will inspire, surprise and delight.
We invite you to sponsor or exhibit in the InterConnect Concourse. To discuss sponsorship opportunities, please contact our sponsorship sales manager.
The InterConnect Curriculum
InterConnect 2017 will offer a unique educational experience tailored to your needs, with more than 2,000 sessions. From technical and business content to deep-dive technical sessions, the InterConnectcurriculum is designed to help you quickly and easily realize the full value of your investment. Join us for insightful breakout sessions, hands-on labs, workshops, networking opportunities and more.
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Bluemix & SoftLayer – Learn the latest about IBM’s cloud platform and its rich development environment, and explore how to rapidly scale your business on cloud with speed and flexibility. Everything from APIs, cloud storage and deployment technologies to mobile and open systems will be explored.
Hybrid – Learn how to leverage multiple cloud environments and optimize on-premise applications and solutions. Create and connect applications, APIs and microservices while extending your IT infrastructure to unlock value and accelerate innovation. Explore key topics focused on application infrastructure, integration, DevOps, process transformation, IT service management, cloud management, systems and more.
Security – Learn about building a strong security posture to protect cloud-based infrastructures, reduce costs, improve service, manage risk, and enable innovation. This broad security stream covers analytics, threat protection, cybercrime, identity and access management, application security, and much more.
Internet of Things – Explore the way IoT is changing the way businesses create value, companies compete and partner, and consumers experience the world. Hear the latest on how enterprise assets, connected devices and data come together to enable new revenue streams and maximize reliability. Topics include asset and facilities management, Watson IoTTM Platform, industry transformation, continuous engineering and more.
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The InterConnect Curriculum (Cont.)
Cloud for Industries – Realize your industry business outcomes with cloud. Explore key projects that are impacting a wide range of industries, including operational agility, the customer focused enterprise, process reinvention and more.
Cloud Managed Services – Explore hosted managed solutions built on a secure, scalable global infrastructure for business critical applications. Hear from leading organizations and industry experts as they discuss the implementation and benefits of Managed Services for SAP, Oracle, Cloud Advisory Services, Cloud Managed Services and more.
Digital Transformation – Explore how businesses are undertaking digital transformations, rethinking what customers value most and creating operating models for competitive differentiation. Join us for strategic talks around digital reinvention, mobile strategy and development, experience design, digital operations and more!
Cognitive – Learn to leverage Watson to build cognition into digital applications, products and operations, using a range of different APIs. From analyzing images and video to understanding sentiment, keywords and entities from text, learn to enable cognitive within your applications.
Contact Us
For more information about Concourse sponsorship opportunities, please contact:
Bob Melton, InterConnect Sponsorship Sales [email protected] | (770) 804-1162
Brian Shepherd, InterConnect Sponsorship [email protected] | (617) 866-0657
For custom or multi-event opportunities, contact: Tony Donald, InterConnect Sales [email protected] | (847) 284-3480
8 2/8/2017
Badge Overview
Full ConferenceGrants full access.
Sponsors can purchase additional badges in their sponsorship at a rate of $1,895.
Discover Experience OnlyGrants access to everything except Micro Sessions (breakout sessions), Hands-on Labs and Certification. You can attend T-Mobile Arena events, concerts, meals and Concourse.
Sponsors can purchase additional badges in their sponsorship at a rate of $895.
Concourse HoursMonday 3/20/17 5:00PM - 7:00PM (Concourse Welcome Reception)Tuesday 3/21/17 8:30AM - 7:30PM
5:30PM - 7:30PM (Concourse Reception)Wednesday 3/22/17 9:00AM - 5:00pm
The Concourse must be fully staffed during morning/afternoon breaks, lunch and Concourse Reception. The Concourse will be accessible Monday (starting at 5:00pm), Tuesday (starting at 8:30am) and Wednesday (starting at 9:00am) until close.
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Sponsorship + Co-Marketing Funds
All sponsorship packages (Diamond, Platinum, Gold, Silver, Bronze and Test-Drive) qualify for Software Co-Marketing funding. Marketing + Promotional Opportunities (MPOs) and Sponsorships at Toshiba Plaza do not qualify for Co-Marketing.
Co-Marketing is a reimbursement offering. For IBM conferences, the Business Partner purchases the sponsorship package up front and is reimbursed for qualifying expenses by IBM after the conference. All requests for Co-Marketing funds require IBM approval and are subject to available funding.
Deadlines – Pre-Commit (InterConnect 2016 Sponsors): 12/12/16
Early Bird: 1/30/17
Diamond Sponsorship | 30’ x 30’Pre-Commit: $160,000 Early Bird: $175,000 Standard: $190,000
This option includes:- (8) 500-Watt Electrical Drops - (8) Hardwire Internet Drops- (11) Full Conference Badges- (4) Discover Experience Only Badges- (2) Lead Retrieval Units- (2) Breakout Sessions- (1) Engagement Theater Presentation- (1) Large Meeting Room on the Concourse floor- Social Inclusions: (1) Blog Post on IBM Tumblr, (6) Week
Pre-Promotional Flights; (2) Tweets/week- Cross Promotion during conference: 5 Retweets- Company Description Online with Hyperlink- Dedicated VIP Suite in T-Mobile Arena (for up to 16 people)- Elevator Cling in the Conference Area- Co-Sponsor Concourse Receptions: Logo on Function Signage- Printed Ad in Newspaper (1 Large Ad, pick day)- Logo Featured on: Digital Signage, Select Print Deliverables, Mobile Events App
Rotating Logo and Highlights Page, Conference Website, Concourse Entrance Registration and Thank-You Slide Featuring Sponsor Logo during General Sessions
- 1-Minute Video on digital signage in the Conference Area- Logo item advertising
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Diamond Turnkey option also includes:- (1) Large Structure- (7) 60” Monitors - (1) Storage Counter- (2) Pedestals
- (5) Recharge Tables- (12) “Rustique” Stools- (2) Couches and (1) Cocktail Table - Booth Property Provided
Platinum Sponsorship | 20’ x 30’Pre-Commit: $90,000 Early Bird: $100,000 Standard: $110,000
This option includes:- (5) 500-Watt Electrical Drops- (5) Hardwire Internet Drops- (8) Full Conference Badges- (4) Discover Experience Only Badges- (1) Breakout Session- (1) Concourse Theater Presentation- (1) Large Meeting Room on the Concourse floor- Wireless Internet Access- (1) Lead Retrieval Unit- Dedicated VIP Suite in T-Mobile Arena (for up to 16 people)- Social Inclusions: (1) Blog Post on IBM Tumblr, (6) Week
Pre-Promotional Flights; (2) Tweets/week- Cross Promotion during conference: 5 Retweets- Co-Sponsor Lunch: Logo on Function Signage- Printed Ad in Newspaper (1 Medium Ad, pick day)- Logo Featured on: Digital Signage, Select Print Deliverables, Mobile Events
App Rotating Logo, Conference Website, Concourse Entrance - Company Description Online with Hyperlink- Logo Item Advertising
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Platinum Turnkey includes:- (2) Plinth Structures - (4) 55” Monitors- (2) High Top Tables with 6 Stools
- (4) Pedestals- (2) Loveseats and (1) Cocktail Table- (1) Information Counter- Booth Property Provided
Logo
Logo
Gold Sponsorship | 20’ x 20’Pre-Commit: $45,000 Early Bird: $55,000 Standard: $65,000
This option includes:- (1) Wall Unit with (2) 55” Monitors- (6) Cube Stools - (2) High Top Tables and (6) Stools- (2) Pedestals- (2) 500-Watt Electrical Drops- (2) Hardwire Internet Drops- (5) Full Conference Badges- (4) Discover Experience Only Badges- Booth Property Provided- Wireless Internet Access- 1-hour time slots Meeting Rooms on the Concourse floor- (1) Lead Retrieval Unit- Co-Sponsor Breakfast: Logo on Function Signage- Logo Featured on: Conference Website, Sponsor Level Signage near
Entrance, Digital Signage and Newspaper Sponsor List- Thank You Slide with Logo in Keynote (1 Day)- Company Description Online with Hyperlink- Logo Item Advertising
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Logo
Silver Sponsorship | 12’ x 15’Pre-Commit: $28,000 Early Bird: $33,000 Standard: $38,000
This option includes:- (1) Back Wall- (2) 42” Monitors- (2) Pedestals- (2) High Top Table and (6) Stools- (2) 500-Watt Electrical Drops- (2) Hardwire Internet Drops- (3) Full Conference Badges- (2) Discover Experience Only Badges- Booth Property Provided- Wireless Internet Access- (1) Lead Retrieval Unit- Company Logo Featured on Conference Website,
Sponsor Level Signage near Entrance and Newspaper Sponsor List- Company Description Online with Hyperlink
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LogoLogo
Bronze Sponsorship | 10’ x 10’Pre-Commit: $17,000 Early Bird: $19,000 Standard: $21,000
This option includes:- (1) Back Wall- (1) 42” Monitor- (1) Pedestal- (1) High Top Table- (3) Stools- (1) 500-Watt Electrical Drop- (1) Hardwire Internet Drop- (2) Full Conference Badges- (1) Discover Experience Only Badge- Booth Property Provided- Wireless Internet Access- (1) Lead Retrieval Unit- Name listed on Conference Website- Company Description Online with Hyperlink
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Logo
Test-drive Sponsorship | 10’ x 10’Standard: $7,000
This option includes:- (1) Shared Back-to-Back Table with (1) Stool- (1) 42” Monitor- (1) 500-Watt Electrical Drop- (1) Hardline Internet Drop- (2) Discover Experience Only Badges- Booth Property Provided- Wireless Internet Access- (1) Lead Retrieval Unit - Name listed on Conference Website- Company Description Online with Hyperlink
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Logo
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Sponsorship Level OverviewDiamondPre: $160KEarly: $175KStandard: $190K
PlatinumPre: $90KEarly: $100KStandard: $110K
GoldPre: $45KEarly: $55KStandard: $65K
SilverPre: $28KEarly: $33KStandard: $38K
BronzePre: $17KEarly: $19KStandard: $21K
Test-Drive$7k
Badges & Devices
Full Conference 11 8 5 3 2 0
Discover Experience (no sessions) 4 4 4 2 1 2
Lead Retrieval Unit 2 1 1 1 1 1
Speaking
Breakout Session (60 min) 2 1 * * * *
Engagement Theater Session (20 min) 1 1 * * * *
Brand Awareness
VIP Suite at T-Mobile (up to 16 people) 1 1 * * * *
Meeting Room on Concourse floor 1 Large 1 Large Shared * * *
Co-Sponsor Function Concourse Reception Lunch Breakfast N/A N/A N/A
Company Listed on website with Hyperlink Logo / Link Logo / Link Logo / Link Logo / Link Name / Link Name / Link
Company Description on website 100 words 100 words 100 words 75 words 50 words 25 words
Thank You Sponsor Banner + Sponsor Page of the newspaper Logo Logo Logo Logo N/A N/A
Printed Ad in newspaper (1 day) 1- Large 1-Med * * * *
Elevator Wrap Yes N/A N/A N/A N/A N/A
Logo on Digital Signage Yes Yes Yes * * *
*Can Purchase
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Sponsorship Level OverviewDiamondPre: $160KEarly: $175KStandard: $190K
PlatinumPre: $90KEarly: $100KStandard: $110K
GoldPre: $45KEarly: $55KStandard: $65K
SilverPre: $28KEarly: $33KStandard: $38K
BronzePre: $17KEarly: $19KStandard: $21K
Test-Drive$7k
Brand Awareness (cont.)
1-Minute Video on Digital Signage Yes * * * * *
Session – Logo printed in Newspaper Schedule of Sponsor Session (New) Yes Yes * * * *
Rotating Banner Ad (logo) on Mobile App (schedule page) Yes Yes * * * *
Logo on “Highlights” page of Mobile App Yes N/A N/A N/A N/A N/A
Thank You Slide with Logo in Keynote 2 days 2 days 1 day N/A N/A N/A
Sponsor/Exhibitor Emblem for your website Yes Yes Yes Yes Yes Yes
Logo Item Advertising (sponsor provides, IBM display on tables) Yes Yes Yes * * *
Social
Blog Post IBM Tumblr 1** 1 N/A N/A N/A N/A
6-week Pre-Promotional Flights on Twitter (tweets/week from conference account)
2x 2x N/A N/A N/A N/A
Cross Promotion during Conference (retweets of sponsor brand social handle content)
5x 5x N/A N/A N/A N/A
*Can Purchase **Including interview with sponsor
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Sponsorship of Daily Newspaper Increase your visibility with attendees by sponsoring an edition of the conference daily newspaper. Your logo will be
placed on the masthead of the newspaper and on the newspaper racks used for distribution throughout the conference venue. Also included is a sponsor-provided ad to be placed on an inside page of the paper. One (1) sponsorship available per newspaper edition.
Concourse Edition: $6,000Monday, Tuesday or Wednesday Edition: $5,000
Advertisement inDaily Newspaper
Advertisement in Daily Newspaper (Monday, Tuesday or Wednesday)
Large (Approx. 5.292” Wide x 7.416” High): $2,500Large Bundle Pack(Includes all three days)• Same Ad: $6,750 (10% savings)• Different Ad: $7,125 (5% savings)
Medium (5.292” Wide x 3.25” High) $2,000Medium Bundle Pack(Includes all three days)• Same Ad: $5,400 (10% savings)• Different Ad: $5,700 (5% savings)
Small (2” Wide x 3.25” High) $1,500Small Bundle Pack(Includes all three days)• Same Ad: $4,050 (10% savings)• Different Ad: $4,275 (5% savings)
Newspaper Sponsorships
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Coffee Bar Sponsorship$30,000
Exclusive OpportunityBe the hit of the conference with the exclusive sponsorship of the Coffee Bar – Specialty Coffee Bar. This Coffee Bar will be located in the Mandalay Bay Convention Center. It is sure to be the hub of the conference as a convenient “meet me” location. Complimentary specialty coffee available to attendees Monday–Wednesday is sure to be a big draw, coupled with café-style seating and a recharge area where attendees can recharge their devices while enjoying their choice of premium coffee.
This is a high-traffic location convenient for all attendees. You will receive acknowledgment of your sponsorship onsite through multiple promotions and drive-to for the Coffee Bar.
- Acknowledgment in conference guide- Menu customized with your company “lingo”- Your branding featured throughout the space- Customized signage cards on tabletops- Space allocated at recharge area to distribute collateral
(brochure holder)- Acknowledgment in Keynote Thank You Slide (Tues)- Promotion in daily newspaper M/T/W- Monitor stand included for sponsor-provided digital loop (USB-driven
via MP4 file format)
23 2/8/2017
DJ Sponsorship$8,000
Two (2) Opportunities AvailableSponsor one of the DJ stations located in high-traffic areas throughout the conference. Sponsorship includes signage with your logo and booth number, and the opportunity to hand out materials at the DJ station. Multiple locations are available and are assigned on a first-come, first-served basis.
Sign up early to secure the location of your choice.
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Stop Hunger Now$15,000
Two (2) Opportunities Available Join IBM and Stop Hunger Now, a global humanitarian organization, to sponsor this charity event and pack 200K meals to feed hungry children around the world. A big participation draw in the past has been “team challenges” where groups compete to determine who can pack the most meals! Traditionally, 15% of attendees volunteer at least 30 minutes to pack meals at an IBM conference.
Sponsorship includes logo/sponsor acknowledgment on:- Conference website- Conference newspaper- Location shown in Concourse map- Keynote walk-in screens- Stop Hunger Now onsite signage- Stop Hunger Now onsite promotions- Stop Hunger Now (SHN) Logo Mark provided for
your own promotional use
*Additionally, you will have the ability to provide a t-shirt or other giveaway with your logo to thank participating attendees.
**IBM has the ability to change charity event, but inclusions will remain comparable.
25 2/8/2017
NEW Locker Sponsorship$20,000
Two (2) OpportunitiesThis is an opportunity to sponsor the lockers at InterConnect 2017. These lockers provide an opportunity for attendees to see your company branding while storing personal items in a safe and convenient manner.
Sponsorship includes logo/sponsor acknowledgment on:- Vinyl clings located on locker doors- Locker FAQ signage- On-screen branding to kiosk terminal - Lockers ad in newspaper- Newspaper Thank You to Sponsors page
26 2/8/2017
NEW Shuttle Bus Transportation Sponsorship$10,000
Exclusive OpportunityBe the Exclusive Shuttle Bus Transportation Sponsor and have your logo seen on a banner by our attendees as they board the transportation busses between Mandalay Bay and T-Mobile Arena.
This has premium branding awareness and exposure. Don’t miss this exclusive opportunity!
Sponsorship includes logo/sponsor acknowledgment on:- Transportation meter board signage- Overhead shuttle banner
(in Mandalay Bay transportation walkway)- Shuttle schedule columns- Shuttle schedule flyers- Conference newspaper- Newspaper Thank You to Sponsors page
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IBMGO Sponsorship:$20,000 (Exclusive)
With over 10,000 registered viewers, IBMGO is the ideal virtual platform for getting in front of industry experts and showcasing your brand. As the primary digital tactic for onsite and post-event promotions, IBMGO is the best place to ensure continued awareness.- theCUBE Interview - External Blog Post – The interview will be written into a blog post for additional reach and influence. - CrowdChat – The sponsor will get branding and moderation of a CrowdChat, a new way to chat with a
large group of people on Twitter. Sponsor will choose a topic, keynote or streamed general session and encourage a live discussion to generate impressions, reach and knowledge of their solutions regarding the topic.
- Social Promotion – 1 post on Twitter promoting CrowdChat and theCUBE Interviews - 1 piece of Featured Content – whitepaper, solution brief, infographic or 1-minute video featured on the front
page of IBMGO (available for attendees to download)- Landing Page –The front page will have banners vertically and/or horizontally with sponsor logo.
Social Sponsorships
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Social Influencers Program Sponsor:$6,000 (Exclusive)
As the sole sponsor for the InterConnect 2017 influencer program, you'll have the exclusive opportunity to showcase your brand frontand center with our invited industry influencers.
This team of VIP attendees is carefully selected by IBM for theirsocial eminence and expertise. Don't miss this chance to connect with them directly. This will include:- Access to the VIP Influencer Lounge- (1) piece of featured content to be featured on the front page
of IBMGO- An opportunity to speak about your company at the Influencer
Welcome Reception- Sponsor Signage in the influencer workspace- Option to leave flyers/giveaways in the influencer workspace
Social Owned Media Promote your brand socially or amplify your presence and brand at World of Watson 2016.Tweet Package – $2,500 (2 opportunities)Tumblr Package – $2,000 (1 opportunity)Elite Social Package – $5,000 (1 opportunity)
Social Sponsorships
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Bag Sponsor:$7,000
Looking for extra exposure at the conference? Sponsorship of the InterConnect bags is a great way to get noticed! Sponsor provides 5,000 bags to be made available to attendees in the Concourse. Showcase your logo and messaging on the bags. Bag design is subject to review and approval. Two (2) opportunities available.
Banner in Foyer/South Convention Center:$5,000
Attendees will take notice of your presence at the conference when they view your sponsor banner located in the foyer/entrance to the Mandalay Bay South Convention Center. Banner to include your logo, booth number or tagline displayed alongside conference branding.
Column Sign in Conference Area:$7,500
Your company logo and booth number or tagline will be printed on two sides of a column within the conference area.
Escalator Cling:$7,500
Increase your brand awareness! Place your logo and booth number or statement on one of the prime escalator locations carrying attendees between floors at the Mandalay Bay Convention Center. Escalator locations will be assigned on first-come, first-served basis – get your prime location by signing up today!
Charging Station:$5,000
Your company logo will be printed on a charging station and featured on the Kiosk screen attendees will use to access the chargers. There are four (4) opportunities available.
Brand Awareness – Print
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Logo Item Advertising: $2,000
This is a great way to get your name and logo into the hands of attendees. Sponsor provides 300 items that include sponsor logo. Items will be placed on tables near the Concourse Information Desk.
Certification Testing Sponsor:$8,500
This area is one of the most popular destinations at the conference and is a fantastic opportunity to get your company noticed! Sponsorship includes signage in the certification area and acknowledgment onsite. You can also place a promotional brochure in the certification room. This is an exclusive opportunity.
Lab Program Sponsor:$8,500
Get the focused attention of the technical community by sponsoring the Lab Center during the conference. These labs continue to be among the most popular sessions at the conference. You will receive appropriate signage in the area and sponsorship acknowledgment onsite. Your collateral can also be placed in the area. This is an exclusive opportunity.
Hand Sanitizers:$10,000
Feature your logo on the hand sanitizer stations dispersed around the Concourse. This is an exclusive opportunity.
People Mover T-Shirt Sponsors:$15,000
Your company name and booth number or URL will be printed on the backs of our brightly colored t-shirts worn by the many event ambassadors directing attendeesthroughout the conference. This is a very high-visibility sponsorship! This is an exclusive opportunity.
Water Coolers in theConcourse:$10,000
Feature your logo on the water cooler stations dispersed around the Concourse.This is an exclusive opportunity.
Brand Awareness – Print (cont.)
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Brand Awareness – DigitalSubject to Availability
Promote your company and solutions through this dynamic channel! Leverage the LCD screens, located throughout the conference, to deliver your digital message to attendees. Rotating content can include logos, digital still ads and video promotional spots.
One-Minute Video(up to 60 seconds max):$4,000
Digital Still Ad:$2,000
Logo:$1,500
Mobile App(Rotating Logo on Schedule Page):$2,000
Conference Breakout SessionProgram Track:$3,000
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Business Partner Ecosystem Café Sponsorship:$16,000
The Business Partner Ecosystem Café is the place to meet with IBM program and product experts, as well as a central location for IBM Business Partners to gather, network and host meetings. There are two opportunities available. This sponsorship includes:- 4 Full Conference Badges- Sponsor logo featured on signage inside of Business Partner Ecosystem Café- Sponsor logo placement in newspaper- Sponsor logo on Business Partner Ecosystem Café page on conference website- Dedicated sponsor table in Business Partner Ecosystem Café- 2 high top tables with 6 stools for sponsor use- Access to 6 hours of dedicated time in available meeting room
Business Partner Reception Sponsorship:$15,000
The exclusive Business Partner Reception Sponsorship includes the following:- 2 Full Conference Badges- Recognition as a sponsor with company name and logo on signage at the
Business Partner Reception- Recognition during Business Partner Summit General Session: company name
or logo displayed on screen- Recognition with company name or logo in Summit Guide- Sponsor name or logo with hyperlink from main conference website to
sponsor’s website- Your company name and logo on tabletop signs placed on bars in reception- Opportunity to participate with an IBM Executive in a short (1-2 minute) welcome at the reception- Small table at the reception made available for collateral or giveaway items provided by sponsor
Brand Awareness – Areas
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Breakout Session Presentation (60 Minutes):$12,500
Generate buzz around your brand by delivering a presentation during one of our breakout sessions! All you have to do is submit the topic and content to IBM for approval. For 60 minutes, you’ve got the floor! One Full Conference Badge is included. Additional speakers must have a Full Conference Badge. Limited number of presentations available. Submission due dates apply. Available only to sponsors/exhibitors.
Engagement Theater Session Presentation (20 minutes):$2,500
Take “center stage” for 20 minutes in the Concourse theater! This is your opportunity to present your solution, product or innovative leading edge technology to attendees. Topic and content are subject to approval. Scheduling is first come, first served – so sign up for the optimum slot quickly. Available only to sponsors/exhibitors. Four (4) opportunities available.
Meeting Room on the Concourse Floor
Have your own meeting room on the Concourse floor for your exclusive use. Meet with clients, plan strategy with teammates, etc. Your private meeting room will be available during Concourse hours. Available for purchase by sponsors only.
Small Meeting Room (Seats 6): $5,500Large Meeting Room (Seats 8): $8,000
Brand Awareness – Areas (cont.)
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Hotel Room Drop: $2,000
Take advantage of this opportunity to have your piece of printed material delivered to a random selection of IBM or customer attendees. Hotel charges will apply in addition to the cost of the sponsorship fee. Available for Mandalay Bay, Delano.
Hotel In-Room Guest Voice Message:$5,000
Take advantage of this opportunity to have a voice message delivered toa random selection of IBM or customer attendees. Hotel charges will apply in addition to the cost of the sponsorship fee. Two (2) opportunities available. Available for Mandalay Bay, Delano.
Brand Awareness – Areas (cont.)
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InterConnect Sponsorshipsat Toshiba PlazaIn addition to sponsorship opportunities at Mandalay Bay, we will offer opportunities at the T-Mobile Arena and Toshiba Plaza.
Have you reinvented your customer experience? Mastered the world of cloud and mobile? Is there more to you than meets the eye?
Tell your brand story against the backdrop of IBM InterConnect.
Limited number available. Please call Tony Donald (847-284-3480) to customize your sponsorship and check availability.
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VIP Suites at T-Mobile Arena:$15,000
Limited QuantityEntertain your guests in style! Dedicated suite for your use during the Keynote at T-Mobile and Concert night. F&B will be served in the suite for your attendees for the Concert night and during the Keynote.*
Max capacity 20 people/Seats 16 people
Party Suite at T-Mobile Arena:$25,000
Limited QuantityEntertain your guests in style! Dedicated suite for your use during the Keynote at T-Mobile and Concert night. F&B will be served in the suite for your attendees for the Concert night and during the Keynote.*
Max capacity 75 people/Seats 30 people in the bowl and an additional 20 people at stools
Sponsorships at Toshiba Plaza
*pending final meal service/agenda schedule for keynote
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Optum Lounge:$25,000
This exclusive opportunity is available Wednesday night only, as part of the pre-party festivities. This sponsorship includes 100 wristbands to the floor.
Patron Lounge:$25,000
This exclusive opportunity is available Wednesday night only, as part of the pre-party festivities. This sponsorship includes 100 wristbands to the floor.
Sponsorships at Toshiba Plaza
Your message. Your medium. Your way.Customization opportunities abound for your sponsorship selection. It’s your space and we’re here to help you make the most of it. In subsequent pages, explore customization options that you can employ to enhance and amplify your presence at InterConnect within the following categories:
- Furniture- Charging capabilities- Storage- Digital content delivery- Physical signage- Networking areas- Experience drawsHave a customization idea in mind? Get in touch with us ASAP, as additional concept, pricing and production times plus approval levels may be required.
39 2/8/2017
Please contact:Bob [email protected]
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Hosting mini-sessions? Need small breakout areas? Looking for a smart bar for technical training? We’re on it. Select a furniture configuration that meets your needs and will support you in achieving your goals for InterConnect 2017.
Furniture Option 1Lounge Seating- (2) Low Back Loveseats
(69”L x 34.5”D x 27”H)- (1) Charcoal Cocktail Table (44”L x 20”D x18”H)
Furniture Option 2Workstation Seating- Aspen Charged Pub Table (72”L x 24”D x 42”H)- 4 Marcus Bar Stools
(18”D x 29”H)
Great for: 1:1 and 1:few conversations with executives Great for: Speed networking and collaborative problem-solving
Jake’s render here Jake’s render here
Furniture
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Invite attendees to recharge and connect in your space. Select a power/charging solution that seamlessly integrates into the environment you’re creating for your experience.
Charging Capabilities
Charging Capability Option 1Coffee Table Charging Station- 42” round glass top, 19” height
Charging Capability Option 2Highboy Charging Station- 36” round glass top, 42” height
Great for: Creating a lounge-like charging and networking space
Great for: A casual, bar-like charging and networking space
Jake’s render here Jake’s render here
42 2/8/2017
To maintain a sleek and welcoming environment, keep your booth clutter-free with modular storage. Whether it be backpacks, brochures or bean bags, select a storage solution built with you top-of-mind.
Storage
Unsecured Storage Option 14’ Glow Bar- 48”L x 24”D x 42”H
Unsecured Storage Option 26’ Glow Bar- 72”L x 24”D x 42”H
Secured Storage Option 1Locking Cabinet- 36”L x 18”D x 72”H
Great for: Welcome introductions in small sponsorships.
Great for: Welcome introductions in medium-large sponsorships
Great for: Heavy-duty, nearby storage for large sponsorships
Jake’s render here Jake’s render here Jake’s render here
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Whether it be a video, demo or game, make your digital materials stand out with a sleek digital content delivery mechanism.
Digital Content Delivery
Digital Content Delivery Option55” monitor on floor stand
Great for: Displaying branded multimedia and demos
Jake’s render here
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Make a statement with sleek physical signage that puts the spotlight on your content.
Physical Signage
Physical Signage Option 1Plexi Demo Sign- 1/2” acrylic graphic- 18”W x 60”H
Physical Signage Option 2Foam Core Demo Sign- 1/2” ultra board graphic- 18”W x 70”H
Great for: Short messages (75 characters max)
Great for: Medium-length messages (60 characters max)
Jake’s render here Jake’s render here
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Hosting a meet-and-greet? Turning your space into a mini-café for a morning? Opt for scalable networking spaces that help you make the most of your footprint. Purchase additional space the size of your sponsorship level and customize it with your networking needs. (See next page.)
Networking Areas
Networking Area Option 1Example for Bronze Sponsorship
Networking Area Option 2Example for Silver Sponsorship
Networking Area Option 1Lounge Seating
Networking Area Option 2Workstation Seating
Networking Area Option 3Coffee Table Charging Station
Networking Area Option 4Highboy Charging Station
Great for: 1:1 and 1:few conversations with executives
Great for: Speed networking and collaborative problem-solving
Great for: Creating a lounge-like charging and networkingspace
Great for: A casual, bar-like charging and networking space
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The networking area options below provide a variety of seating and charging areas to entice attendees to network with you.
Networking Areas
Attract attendees into your space with purposeful, meaningful experiences that activate and drive traffic to your booth. Purchase additional space to house your unique experience.
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Experience Draws
Please note: Experience will need to be approved by the IBM Brand team and will be funded by sponsor.
Customization Option GPJ Actual Cost ($) Deadline
Lounge Seating $1,700.00 2/13/2017
Workstation Seating $1,500.00 2/13/2017
4’ Glow Bar Info. Counter $1,200.00 2/13/2017
6’ Glow Bar Info. Counter $1,300.00 2/13/2017
4’ Glow Bar Info. Counter W/ Internet & Electrical $1,700.00 2/13/2017
6’ Glow Bar Info. Counter W/ Internet & Electrical $1,800.00 2/13/2017
Locking Cabinet Near Column $400.00 2/13/2017
Additional Monitor with Graphics $2,400.00 2/13/2017
Plexi Sign with Base $900.00 2/13/2017
Demo Sign with Base $200.00 2/13/2017
Coffee Table Charging Station $2,800.00 2/13/2017
High Boy Charging Station $1,900.00 2/13/2017
Networking/Experience Area (Floor Space Fee Only) $30/sq. ft. 2/13/2017
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