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Sponsorship Manual 2018/2/1 Version 3.0E – Regular price

Sponsorship Manual - events.unity3d.jpevents.unity3d.jp/...SponsorshipManual_Regular_0201_English.pdf · Sponsorship Manual 2018/2/1 Version 3.0E ... • Over 6,000 attendees are

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Sponsorship Manual

2018/2/1Version 3.0E – Regular price

Unite Tokyo: The biggest Unity developer event in Japan• Unite Tokyo 2018 is the largest conference for Unity users in Japan,

featuring tons of technical lectures and display booths.

• Elite developers from Unity’s main office will be coming to Japan for lectures on the Unity engine’s most cutting-edge features, and more. The booth area will be even bigger, featuring displays from a wide variety of businesses related to Unity.

• Over 6,000 attendees are expected over 2.5 days.

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Unite 2017 Tokyo: From Start of the Keynote Speech, Unity Examines the Present as well as Exciting New Features

Unite 2017 Report: On the Front Lines of the 3D Content Development Industry

Unity Evolves with a Slew of New Features

Newly Announced Features Coming Soon to Unity

The Tokyo International Forum provides easy access to the event • A beautiful location 1 minute’s walk from JR Yurakucho station, 5 minutes walk from JR Tokyo Station.• Bustling with Unity users, over 60 lectures, and over 30 display booths.

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Unite 2017 Tokyo promotional movie• Available at the Unite Tokyo Website and on Youtube

http://urls.unity3d.jp/unite-2018-prmovie

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GIF

Extended 2.5 day exhibition schedule• DAY1 18:00-21:00 – Keynote speech• DAY2, DAY3 – Lectures and displays as in previous years

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Keynote speech

+Welcome festivities

DAY1 DAY2 DAY3

Set-upLectures

Display booths+

Unite Party

LecturesDisplay booths

18:00-21:009:00-16:00 10:00-20:00 10:00-20:00

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Event map• Main events will be held in Hall B and Hall D• Keynote speech will occur on the evening of DAY1

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Booth area 1

Room1 : 600 seatsRoom2 : 600 seats

Room3 : 200 seats

Entrance

Room4 : 160 seats

HALL

BHALL

D

Small Rooms

Room3 : 450 seats

HALL

B

HALL

D

Room2 : 600 seats

Room1 : 600 seatsG Room5 : 160 seats

Room2 : 450 seatsBooth area 2

Booth area 1

Room4 : 200 seats

LT space (temporary)

Introduction

Event Unite Tokyo 2018Exhibition schedule 5/7(Mon)DAY1(Keynote speech only)

5/8(Tues)DAY25/9(Wed)DAY3

Location Tokyo International Forum (1 min. from JR Yurakucho Stn./ 5 min. from JR Tokyo Stn.)

Details - Lectures: 60-70- Display booths: 30-40- Welcome festivities- Unite Party (200-300 guests)

Ticket price Early bird – 3DAYS adult : 19,900JPYEarly bird – 3DAYS student : 4,900JPY3DAYS adult : 29,900JPY3DAYS student : 9,900JPY

Expected guests 6,000 over 3 days8

EVENT SURVEY

Data and materials from Unite 2017 Tokyo

• May 2017’s 2 day Unite 2017 Tokyo event had 4977 guests and 82 members of the press66 lectures, 1 workshop, 2 talking sessions, 3 round table discussions39 sponsors, 45 display booths, and 370 Unite Party guests

Event survey

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At this year’s lectures, Toei Animation’s Animation Director Mari Kobayashi, Technical Director Junya Nakatani, and CG Designer Hakki Matsumoto took the stage to talk about the changes since implementing Unity

Trying out Shadowverse! The dev team talks about the art of making cards at Unite 2017 Tokyo

Engineer69%

Artist11%

Director, Planner, Producer6%

Management5%

Education, Research, Medical

2%

Business, Advertising, Marketing

2%Sound

1%Other

4%

5.1%0.7%0.7%1.0%1.3%1.5%1.8%1.8%2.1%2.6%7.6%

11.6%12.7%

17.9%31.6%

OTHERPUBLISHING

MEDICALWEB DEVELOPMENT

ARCHITECTUREMEDIA/ADVERTISING

EDUCATIONUNIVERSITYFILM/AUDIO

MANUFACTURINGSTUDENTS

INFORMATION/IT(NON-GAMING)APP DEVELOPMENT/SALES

CONSOLE GAME DEVELOPMENT/SALESMOBILE GAME DEVELOPMENT/SALES

Gender

Age

Industry

Job Type 69% of participants were engineers, 11% were artists

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Male92.2%

Female 7.8%

Age 10, 1.8%

Age 20,, 37%

Age 30, 40%

Age 40, 18%

Age 50, 3%

Age 60 and over, 0.2%

62.2% were in the gaming industry, 30.2% were in non-

gaming industries

Event survey

Previous Unite sponsors

• Last year’s Unite received support from 39 businesses

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Good sessions & booth rankings

• Top 10 lectures chosen by attendees

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Change everything by changing the game’s look!!!!Crazy!!Post Process!!Gateway!!!!!!!Keijiro Takahashi Evangelist, Unity Technologies Japan, G.K.

How much can a smartphone handle? Tips for rolling out 3D gamesYuji Yasuhara Field Engineer, Unity Technologies Japan, G.K.

VR MAGIC! ~ A record of 4 years spent breathing life into characters~Yoshihito “GOROman” Kondo President & CEO, XVI Inc. / Masato Murohashi Visual Director, XVI Inc.

Keynote SpeechHiroki Oomae Japan Regional Director, Unity Technologies Japan, G.K./ Lucas Meijer, Unity Technologies Technical Director

Delivering dynamic content with ease ~The future of asset bundles and development roadmapHiroki Oomae Japan Regional Director, Unity Technologies Japan, G.K.

How can a game made by one person survive? ~How smartphone game Red Ocean learned to swim~Kumanbo Itano High Priest, Ninebonz

Probing for a way to use human perception in VRKeigo Matsumoto Master’s Degree, Hirose Tanikawa Narumi Lab, The University of Tokyo/ Nami Ogawa Master’s Degree, Hirose Tanikawa Narumi Lab, The University of Tokyo / Special researcher (DC1) Japan Society for the Promotion of Science

Yohei Yanase Product Evangelist/Education lead, Unity Technologies Japan, G.K.

Unity Optimization Course ~Techniques for reducing memory and CPU usage from a specialist~Ian Dundore Unity Technologies Developer Relations Engineer

“Maho Girls PreCure! A detailed look at Unity image design for ending cinematicsMari Kobayashi Animation Director, Toei Animation Inc. / Junya Nakatani Technical Director, Toei Animation Inc.Hakki Matsumoto Designer, Toei Animation Inc.

Detailed explanation of new AssetBundles: Simplifying AssetBundle settings and work flowHiroki Oomae Japan Regional Director, Unity Technologies Japan, G.K.

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Good sessions & booth rankings

• Top booths 5 chosen by attendees

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Illusion/VR Girlfriend【SPONSOR】coconoe/People Panic【Made with Unity】Microsoft Japan/HoloLens【 SPONSOR 】VoxcellDesign/The Japanese Archipelago VR【 Made with Unity 】1-10 Drive/Toy country and the mysterious paper plane【 Made with Unity 】

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Pictured: Lectures

Pictured: Training day (Microsoft Hololens workshop)

60 participants

Pictured: Booth area 1

30 booths

Pictured: Booth area 2

15 booths

Pictured: Booth area 2 (Made with Unity gallery)

15 booths

Pictured: Unite Party

370 guests

Sponsorship Opportunities

Major Sponsor Plan

Plan2nd early booking

Until 1/31

Regular price

Logo display Sponsor booth Convert to VR

booth Lecture Lecture survey

Web interview

publication

Display Page Views at

event

Event pamphlet ad

Lightning talk

Platinum US$ 53.3K US$ 58.3K ✔ ✔ ASK ASK ASK ASK 30 sec. 2 Pg ASK

Gold 50 US$ 26.7K US$ 30K ✔ ✔ +200 thousand 50 min.450 seat room ✔ ✔ 30 sec. 2 Pg 10 min.

Gold 30 US$ 23.3K US$ 26.7K ✔ ✔ +200 thousand 30 min.200 seat room ✔ ✔ 30 sec. 2 Pg 10 min.

Silver 50 US$ 20K US$ 23.3K ✔ ✔ +200 thousand 50 min.450 seat room ✔ 30 sec. 1 Pg

Silver 30 US$ 16.7K US$ 20K ✔ ✔ +200 thousand 30 min.200 seat room ✔ 30 sec. 1 Pg

Bronze + US$ 13.3K US$ 16.7K ✔ ✔ +200 thousand 30 sec. 1 Pg

Bronze US$ 9.2K US$ 10K ✔ ✔ +200 thousand

Web ads US$ 8.3K US$ 8.3K ✔

Logo only US$ 4.2K US$ 4.2K ✔

22※ All prices exclude consumption tax.

Previous sponsors will receive a 10% sponsorship fee discount (also applies to early booking discounts)

Major Sponsor Plan

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Plan Staff expo pass(cannot attend lectures)

Full invitation pass(can attend all lectures)

One-time lecture ticket(use for designated lectures and invitations to one’s own company lectures)

Platinum 20 5 10

Gold 50 / Gold 30 20 5 10

Silver 50 / Silver 30 10 3 10

Bronze / Bronze+ 10 1 5

Bronze web ads / Bronze logo only 5 5

Logo display Booth exhibition

Sponsor lecture Lecture survey

Logo will be displayed on the event website, in pamphlets, and inside the event location.

Display booth includes:

・180cm table

・Chair

・Wired LAN

・1kW electrical

1 lecture in either the 450 person room or the 200 person room.・1280x720(16:9)・Wired LAN・Clicker, pointer, etc.※ simultaneous translationIs not available.

After the lecture, a survey will be sent out over the Unity app, a results report will arrive the following day.

GOLD SILVER BRONZE GOLD SILVER BRONZE

GOLD SILVER BRONZE GOLD SILVER BRONZE24

Pre-lecture interview web publication

Event pamphlet A4 ad

An interview about the lecture and display booth will be posted on the event website. ※Last year’s interviews: https://unite.unity.com/ja/2017/tokyo/extra

An A4 sized ad will be published in the (approximately 3,000) pamphlets distributed during the event.

GOLD SILVER BRONZE

GOLD SILVER BRONZE+

Intermission page views

Page views related to the business and its products will be displayed between lectures and during breaks. Higher sponsor ship ranked businesses will be displayed more frequently, but expect about 30~80 times over 2 days.・30 sec・MOV/MP4・HD1280x720(16:9)

GOLD SILVER BRONZE+

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Lightning talk

A 10 minute promotional lightning talk in the lightning talk space during the event.

GOLD SILVER BRONZE

Minor sponsor plan

26※ All prices exclude consumption tax.

Plan Normal price Logo display Sponsor booth Lightning talk Connect Boxequipped

Staff expopass(cannot attendlectures)

Full invitation pass(can attend all lectures)

One-time lecture ticket(use for designated lectures and invitations to one’s own company lectures)

Connect Box US$ 200 thousand ✔ ✔ 5 5

Book US$ 0 ✔ ✔ 10 5

Bronze sponsor - A simple plan just for the sponsor booth.

• Sponsor booth

• Business logo displayed on the website and at the event• 10 staff expo passes• 1 full invitation pass• 5 One-time lecture tickets

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US$ 10KNormal price

Bronze+ sponsor - Everything in the Bronze plan, as well as a selection of PR options.

• Sponsor booth

• A4 size catalog insert(3000)• Intermission page views(30 sec)• A4 size event pamphlet ad (1 pg)

• Business logo displayed on the website and at the event• 10 staff expo passes• 1 full invitation pass• 5 One-time lecture tickets

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US$ 16.7KNormal price

Silver 30 sponsor - Everything in the Bronze+ plan as well as a 30 minute lecture in the 200 person room.

• Sponsor booth• Sponsor lecture(30 min. in 200 person room)

• A4 size catalog insert(3000)• Intermission page views(30 sec.)• A4 size event pamphlet ad(1 pg)

• Business logo displayed on the website and at the event• 10 staff expo passes• 3 full invitation passes• 10 one-time lecture tickets• Speaker pass (per number of speakers)

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US$ 20KNormal price

Silver 50 sponsor - Everything in the Bronze+ plan as well as a 50 minute lecture in the 450 person room.

• Sponsor booth• Sponsor lecture(50 min. in 450 person room)

• A4 size catalog insert(3000)• Intermission page views(30 sec.)• A4 size event pamphlet ad(1 pg)

• Business logo displayed on the website and at the event• 10 staff expo passes• 3 full invitation passes• 10 one-time lecture tickets• Speaker pass (per number of speakers)

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US$ 23.3KNormal price

Gold 30 sponsor - Everything in the Silver 30 plan as well as a web interview article.

• Sponsor booth• Sponsor lecture(30 min. in 200 person room)• Promotion lightning talk(10 min.)

• Web interview article• A4 size catalog insert(3000)• Intermission page views(30 sec.)• A4 size event pamphlet ad(2 pg)

• Business logo displayed on the website and at the event• 20 staff expo passes• 5 full invitation passes• 10 one-time lecture tickets• Speaker pass (per number of speakers)

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US$ 26.7KNormal price

Gold 50 sponsor - Everything in the Silver 50 plan as well as a web interview article.

• Sponsor booth• Sponsor lecture(50 min. in 450 person room)• Promotion lightning talk(10 min.)

• Web interview article• A4 size catalog insert(3000)• Intermission page views(30 sec.)• A4 size event pamphlet ad(2 pg)

• Business logo displayed on the website and at the event• 20 staff expo passes• 5 full invitation passes• 10 one-time lecture tickets• Speaker pass (per number of speakers)

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US$ 30KNormal price

Platinum sponsor - The highest level sponsorship plan. (Limit 1)

• Sponsor booth• Sponsor lecture(ASK)• Promotion lightning talk(ASK)

• Web interview article(ASK)• A4 size catalog insert(3000)• Intermission page views(30 sec.)• A4 size event pamphlet ad(2 pg)

• Business logo displayed on the website and at the event• 20 staff expo passes• 5 full invitation passes• 10 one-time lecture tickets• Speaker pass (per number of speakers)

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US$ 58.3KNormal price

Web Ads sponsor – Ad displayed on the Unite Website.

• Web ad display• Business logo displayed on the website and at the event• 5 Staff expo passes• 5 One-time lecture tickets

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US$ 8.3K

Web ad※Text and thumbnail image

Price

Publication period price

9/1/2017 – 1/31/2018 US$ 700 thousand

1/1 – 5/31/2018 US$ 1 million

9/1/2017 – 5/31/2018 US$ 1.5 million

Last year’s display period Clicks

3/1 – 5/31/2017 768

Logo sponsor - A simple plan for logos.

• Business logo displayed on the website and at the event• 5 Staff expo passes• 5 One-time lecture tickets

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US$ 4.2KPrice

Book sponsor - A plan for the book sales booth.

• Book sales booth

• Business logo displayed on the website and at the event• 5 Staff expo passes• 5 One-time lecture tickets

Company Copies sold Value

A 119 US$ 274,200

B 49 US$ 169,600

C 65 US$ 150,300

D 40 US$ 100,600

Book sales data (2015)※ No data for 2016

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FREEPrice

Voices from last year’s sponsors and lecturers - Data gathered from last year’s sponsors and lecturers.

• Hold next year’s event in a big place like this too, so even more people can come out and enjoy it. Thank you very much!

• Our company booth drew in a lot of attendees. Thanks for that! Also, there were no problems with setting up the booth or signal interference with our demo. However, we didn’t get enough information about the venue beforehand, so prep and management took up a considerable amount of time. Next time, it would be great if we could more information and sooner.

• Thanks for all your hard work! It was our first time doing a display in such a large venue but you guys gave us plenty of support, especially with the display panel.

• You guys really went all out! We’re especially grateful for all your kind support.

• Thank you for inviting us to set up an exhibit this time. We heard a lot of compliments at the event and on SNS, and based on the content on display it seems like you’ll be able to grow even more. We would love to have the opportunity to put up an exhibit next year too.

• This year was our first time as sponsors, and we really felt the response. I’d love to have a review meeting about the event.

• This was a great event and we really sensed how much people love Unity. It was interesting to see how excited you all were to get everyone from the guests to the speakers to do something in Unity and push new ideas forward. That feeling really came through in the seminars and display booths. Since we didn’t have either this time, we feel motivated to try harder next time!

• I thought this was a really valuable event for both lecturers and participants. I hope we have another chance to do a lecture or something next time!

• As a developer, I’m really glad to see the quality of the sessions improve every year and produce content in response to the requests of those attending. I’m looking forward to next year!

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Thank you!

Enquiries: Unite Tokyo Management [email protected]

Sponsorship applications available here:http://urls.unity3d.jp/unitetokyo2018-sponsorship-eng