SPONSORSHIP DECK

As a partner of the Health Care Summit, you have

the opportunity to showcase your thought

leadership on the most pressing health care related

issues.

Over the course of a century, health and health care

have made exponential progress. Inequalities,

however, are still rife.

On November 21-22, POLITICO is bringing the Health

Care Summit to Amsterdam – a world-renowned life

science innovation center and the new home of the

European Medicines Agency - for what will be its

fourth successful edition, to debate on the policy and

cooperative innovations to better public health for

the whole of society.

116+top international

policymakers,

business leaders

and influencers

28speakers of which

12 were high-level

policymakers

27% of attendees were senior national and international Government officials

Livestream

sessions

3.6K+ unique

viewers

8 monthsmarketing campaign around the summit, reaching tens of thousands of stakeholders

1.8 Msocial impressions

6 interactive roundtable sessions

November 21st: Half Day

➢ JOINT INTERVIEW: HEALTH IN THE 2019-24

➢ PANEL DISCUSSION: THE FUTURE OF

EUROPEAN HEALTH

➢ OPEN FISHBOWL CONVERSATION:

IDENTIFYING THE GAPS AND THE MOST

PROMISING INNOVATIONS IN HEALTH CARE

➢ INNOVATION PITCHES: THE HEALTH CARE OF

TOMORROW

Summit Dinner

WE’RE CATERING A PROGRAM TO ENSURE A HIGH QUALITY CONVERSATION AROUND HEALTH CARE.

November 22nd: Full Day Summit

3 panel discussions on:

➢ CLOSING THE GAP: ADDRESSING

DETERMINANTS OF HEALTHS THROUGH

INNOVATION

➢ FINDING A CURE FOR INEQUALITY IN DRUG

INNOVATION

➢ HEALTH EQUALITY IN THE DIGITAL AGE:

PROMISES AND PITFALLS

6 roundtable sessions on:

➢ PERSONALIZED MEDICINES AND EQUALITY

➢ DIGITAL TRANSFORMATION

➢ INNOVATION IN INTEGRATED CARE

➢ BALANCING ROI AND ACCESS

➢ DATA

➢ FOSTERING INNOVATION AND GETTING THE

BASICS RIGHT

1-2-1 interviews

1-2-1 interviews are candid conversations

between POLITICO’s top journalists and

newsmakers of the day.

WE PROMISE THE BEST FORMATS FOR OPTIMAL DISCUSSIONS AND DEBATES

Panel discussions

Panel conversations convene key decision-

makers from the public and private sectors to

discuss and debate the key factors shaping a

timely policy issue.

Solution-oriented roundtable discussions

Participants select one of the roundtables and join

the discussion on the roundtable theme. Hosted by

a POLITICO journalist, each session features co-

chairs and anchor-participants. This is an ideal

format to gain insight into specific issues through

solution-oriented discussions.

1-2-1 interview

Panel discussions

Open fishbowl conversation

4 main speakers as well as an empty chair for

members of the audience to spontaneously take

part in the discussion. This is meant to reflect the

broadest range of health care stakeholders and

foster a dynamic and open discussion on the

biggest challenges our health care systems are

currently facing.

Innovation pitches

AI, blockchain, personalized medicines, genomics,

apps… What are the innovations that will most

shape and change health care in the next few

years? 6 innovators have 10 minutes to convince

their solutions can make a difference and answer

your questions! We’ll then proceed to a vote.

Solution-oriented

roundtable

discussions

Open fishbowl conversation

Innovation pitches

WE PARTNER WITH KEY STAKEHOLDERS

OVER THE LAST FEW YEARS, POLITICO has partnered with leading

companies in the health care sector, insuring that its events and

summits are well represented.

WHO HAVE WE PARTNERED WITH IN THE PAST?

WE ENSURE A HIGH QUALITY AUDIENCE

WHO WAS ON THE LIST?

37%

27%

30%

6%Corporations

EU, National, and Regional

Institutions and Agencies

Academics/Think Tanks

Trade associations

6/8 Months

Summit Day!

4 Months

2 Months

1 Month

2 Weeks

Marketing actions begin

Marketing outreach intensifies through targeted emails, social media, and promoted advertising – First wave of printed brochure (5000 copies sent to key stakeholders across Europe)

Second brochure – Large outreach to 14000 contacts across Europe and beyond – Marketing outreach becomes more focused on a smaller sample of key stakeholders

Personalized marketing outreach to complete the list of participants (through phone and email follow-ups)

Release of the Summit app / and finalization of logistics

TARGETED AUDIENCE:

►

►

►

►

TOTAL REACH: 2.4 MILLION

SPONSORSHIP PACKAGES

Position your business as the definitive leader in the health care sector. There is only one Leading Partner of the summit.

THE BENEFITS

PROGRAM SHAPING

• Participate in pre-summit brainstorm with programming team

• Ongoing program and speaker review sessions

THOUGHT LEADERSHIP

• Option to deliver opening remarks

• Option to have one Subject Matter Expert to sit at each working

group

• Recognition during the welcoming and closing remarks

• Submission of up to two (2) Sli.do polls to engage the audience

• Distribution of a white paper or collateral at the summit

BRANDING & VISIBILITY

• Featured as ‘Leading Partner’ in all print and digital promotion

• Mention in up to 4 marketing messages in POLITICO Playbook

• Premium branding throughout summit space and on all marketing

materials and POLITICO.eu

• Dedicated space in the networking area

HIGH LEVEL NETWORKING

• 2 seats at Summit Dinner

• 8 delegate passes for executives, clients, prospects for the Summit

• Green room access at the summit

• 30% discount on all further summit delegate bookings

DEDICATED MEDIA CAMPAIGN

• Up to 4 POLITICO policy newsletter sponsorships - pending

availability

• 3 full page print ads in POLITICO weekly

• 1 sponsored content article published and promoted online and in

print

Position your organization as a key player in the sector. This package offers extensive pre-summit and on-site exposure – only 3 available

THE BENEFITS

THOUGHT LEADERSHIP• Deliver opening remarks at the start of the main day sessions,

setting up the framework for discussion• Recognition during the welcoming and closing remarks• Submission of one (1) Sli.do poll to engage the audience

BRANDING & VISIBILITY• Featured as ‘Presenting Partner’ in all print and digital

promotion• Mention in up to 2 marketing messages in POLITICO Playbook• Premium branding throughout summit space and on all

marketing materials and POLITICO.eu • Dedicated space in the networking area

HIGH LEVEL NETWORKING• 5 guest passes for executives, clients, prospects for the

summit• 1 seat at Summit Dinner• Green room access at the summit• 30% discount on all further summit delegate bookings

DEDICATED MEDIA CAMPAIGN• Up to 2 POLITICO policy newsletter sponsorships - pending

availability• 1 full page print ads in POLITICO weekly

THE BENEFITS

THOUGHT LEADERSHIP• Co-chair one of the roundtable sessions (profile to be

approved by editorial)• Recognition during opening and closing remarks

BRANDING & VISIBILITY• Featured as ‘Presenting Partner’ in all print and digital

promotions• Mention in up to 2 marketing messages in POLITICO Playbook• Premium branding throughout summit space and on all

marketing materials and POLITICO.eu • Dedicated space in the networking area

HIGH LEVEL NETWORKING• 4 guest passes for executives, clients, prospects for the summit• 1 seat at Summit Dinner• Green room access at the summit• 30% discount on all further summit delegate bookings

DEDICATED MEDIA CAMPAIGN• 1 POLITICO policy newsletter sponsorships - pending availability• 1 full page print ads in POLITICO weekly newspaper

Position your organization as a key player in the sector.

Position your organization as supporter of the summit.

THE BENEFITS

THOUGHT LEADERSHIP• Recognition during the welcoming and closing remarks

• Submission of one (1) Sli.do poll to engage the

audience

BRANDING & VISIBILITY• Featured as ‘Supporting Partner’ in all print and digital

promotions

• Mention in 1 marketing message in POLITICO Playbook

• Premium branding throughout summit space and on all

marketing materials and POLITICO.eu

• Dedicated space in the networking area

HIGH LEVEL NETWORKING• 2 guest passes for executives, clients, prospects for the

summit

DEDICATED MEDIA CAMPAIGN• 1 half page print ad in POLITICO weekly newspaper

Position your organization as a supporter of the summit.

THE BENEFITS

THOUGHT LEADERSHIP• Priority seat at one of the afternoon roundtables

• Recognition during the welcoming and closing

remarks

BRANDING & VISIBILITY• Featured as “Visibility Partner” in all print and digital

promotion

• Branding throughout summit space and all marketing

materials and POLITICO.eu

HIGH LEVEL NETWORKING• 2 guest passes for executives, clients, prospects for the

summit

MEDIA COMPONENTS

SPONSORED CONTENT

For your sponsored content, our services include:

• Copy-editing & layout of your article, based on your content and illustrations

• Publication in the relevant section on POLITICO.eu, promotion on homepage and across the rest of the website

• Option for your custom content: production of your custom content via top-level interviews conducted by a

freelance journalist; rewriting of your content by our copy-editors; etc.

REACHING THE INFLUENTIALS: POLITICO’S PRINT

PRINT ADS, INFOGRAPHICS, SPONSORED CONTENTS

We deliver over 14,000 copies – including to the major EU institutions and in key transportation hubs around Europe – everyThursday morning. Thesecan include printadvertisements.

It has been recognized as one of the world’s best-designed newspapers by the Society for News Design for two years in a row.

COPIES

5,600+ European Commission1,800+ European Parliament2,100+ National Parliaments

Belgium: 75%

France: 7%

Germany: 8%

United Kingdom: 1,5%

DISTRIBUTION

ABOUT POLITICO EUROPE

4 OFFICES IN EUROPE

58 journalists

18 nationalities

24 languages

ACROSS THE CONTINENT, ACROSS THE GLOBE

POLITICO is a global media company with over 310 journalists

dedicated to nonpartisan coverage of essential news that drives

the conversation and holds power players accountable.

We have the largest newsroom in Europe dedicated to covering

politics and policy.

We connect the dots between power centers from D.C. to London and

from Brussels to Moscow.

POLITICO Summits bring our journalism to life focusing on the impact of

policies on a cross-section of industries generating conversations that

result in actionable results. POLITICO’s Health Care Summit 2019 it is the

only event dedicated to solutions-driven conversations between

policymakers, innovators, industries and academics on the future of AI.

OUR AUDIENCE DRIVES GLOBAL DECISIONS

POLICYMAKERS BUSINESS LEADERS OUR AUDIENCE IS:

90%President Juncker’s

Office400+

CEOs subscribe to our

newsletter2,5x

more likely to be a

government employee

96% Commissioners 90%

European leadership

from Global Top 50

companies

2x

More likely to be

interested in

Government

89%Commission Heads

of Cabinet

91% MEPS

100% Tusk’s Cabinet

SIMONA ROMEOBusiness Development Manager,

POLITICO events

sromeo@politico.eu| +32 2 548 15 62

THANK YOU We look forward to continuing the

conversation on ways to structure a

valuable Health Care Summit partnership.