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Maximize your Exposure to Colorado Restaurants Sponsorship & Advertising Opportunities 2019

Sponsorship & Advertising Opportunities › admin › includes › js › kcfinder › uploa… · 25% discount on CRA advertising opportunities to : promote show participation 4

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Page 1: Sponsorship & Advertising Opportunities › admin › includes › js › kcfinder › uploa… · 25% discount on CRA advertising opportunities to : promote show participation 4

Maximize your Exposure to Colorado Restaurants

Sponsorship &Advertising

Opportunities2019

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Effective and direct methods

to highlight your company in

front of restaurant owners and

operators.

This is your opportunity to

connect with decision

makers at prestigious and

highly-attended events

throughout the year.

Maximize your Exposure to ColoradoRestaurants For all inquiries, please contact:

Sonia RiggsPresident and CEO(303) 830-2972 ext. [email protected]

Contact

We invite you to partner with us this year!

The Colorado Restaurant Association is dedicated to the enhancement and success of Colorado’s foodservice industry.

By being a sponsor of the Colorado Restaurant Association you are supporting our mission to promote and protect Colorado’s foodservice industry. You not only support us but you are supporting the entire industry.

Our Mission

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If our traditional sponsorship

packages don’t fully meet your needs,

we are open to working with you to

develop a custom package that is just

right! For this option, we recommend

a meeting with the appropriate CRA

staff member(s) to review your goals

and brainstorm on ways to partner.

Contact Sonia Riggs, President & CEO,

for more information.

Custom Packages

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2019 Corporate SponsorshipCorporate Sponsorship Benefits Platinum Level

$15,000Gold Level$10,000

Bronze Level$5,000

CRA membership credit Up to $1,500 Up to $1,000 Up to $500

Blue Ribbon Legislative Reception (January 2019) 4 registrations 3 registrations 1 registration

Colorado Restaurant Show booth discount 100% 30% 10%

Colorado Restaurant Show (September 2019) 20 registrations 15 registrations 5 registrations

Opportunity for marketing insert in Colorado Restaurant Show attendee bag a --- ---

Industry Spotlight Awards (September 2019) 4 registrations 3 registrations 1 registration

Denver Food + Wine Festival Grand Tasting (September 2019)

4 VIP registrations 2 VIP registrations ---

CRA mailing labels to announce events and to promote products and services

4 sets 3 sets 1 set

Company logo with link on CRA homepage 12 months 12 months 12 months

Company recognition in CRA’s weekly newsletter Hospitality News

52 weeks 36 weeks 12 weeks

Exclusive interview by CRA, featured in Hospitality News and website a --- ---

Company logo included in new and renewing membership packets

12 months --- ---

Right to use sponsorship verbiage and identifying logo on your organization’s materials

Platinum Corporate Sponsor of the

Colorado Restaurant Association

Gold Corporate Sponsor of the

Colorado Restaurant Association

Bronze Corporate Sponsor of the

Colorado Restaurant Association

Identification as a CRA Corporate Sponsor at major CRA events

Company logo Company logo Company name

Inclusion in membership-wide recognition of corporate sponsors

4x year 4x year 1x year

Opportunity to provide brief presentation to CRA Board on industry updates or emerging trends

Once per year --- ---

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* Logo to be included based on when sponsorship is confirmed. To be included on all promotional mailings, sponsorship needs to be confirmed by December 31, 2018.

Company logo included on all event signage, invitation and promotional materials*

1 ticket to the event

Verbal recognition during the event

Supporter $500

Company logo included on all event signage, invitation and promotional materials*

4 tickets to the event

Verbal recognition during the event

Sponsor $1,000

Company logo included on all event signage, invitation and promotional materials*

Company logo featured on event cocktail napkins

6 tickets to the event

Verbal recognition during the event

Presenting Sponsor $2,000

This reception provides the opportunity for CRA members and participating restaurants to talk with state legislators about what is important to them and the industry. Promotional material is sent to 3,000+ CRA members and 100 legislators. Approximately 300+ people attend the event annually.

Blue Ribbon Legislative ReceptionJanuary 9, 2019 | History Colorado Center

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Logo displayed on signage at the event

4 tickets to the event

Verbal recognition during event presentation

Logo recognition on screen during cocktail hour

Logo on all event promotional materials*

Silver Sponsor $2,500

Logo displayed on signage at the event

Reserved table with 6 tickets

Company logo featured on event cocktail napkins

Verbal recognition during event presentation

Logo recognition on screen during cocktail hour

Logo on all event promotional materials*

Gold Sponsor $5,000

Opportunity to introduce an award on stage

Opportunity to have 4 promotional slides scrolling on screen during

cocktail hour**

Logo prominently displayed on signage at the event

Premiere reserved table with 8 tickets

Company logo featured on event cocktail napkins

Verbal recognition during event presentation

Recognition in press release about event

Logo recognition on screen during cocktail hour

Logo on all event promotional materials*

Platinum Sponsor $10,000

The Industry Spotlight Awards celebrate the top stars in the restaurant industry, both employees and owners, for outstanding contributions to their businesses and the industry. Approximately 250 attendees and decision makers in the industry attend this prestigious event. This event is promoted to the entire CRA membership via multiple platforms.

Industry Spotlight AwardsSeptember 17, 2019 | Colorado Convention Center

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Logo on signage at the event

2 tickets to the event

Verbal recognition during event presentation

Logo recognition on screen during cocktail hour

Logo recognition on signage near entertainment

Provide entertainment for event**

Entertainment Sponsor $1,000 (plus expenses)

Logo on signage at the event

2 tickets to the event

Verbal recognition during event presentation

Logo recognition on screen during cocktail hour

Logo recognition at each dessert station

Opportunity to customize dessert**

Logo on signage at the event

2 tickets to the event

Verbal recognition during event presentation

Logo recognition on screen during cocktail hour

Logo recognition on each centerpiece

Opportunity to design centerpieces for event**

Dessert Sponsor $1,000 (plus expenses)

Centerpiece Sponsor $1,500 (plus expenses)

Award Sponsor $1,500 (plus expenses)

Opportunity to provide a gift to each award winner, presented off-stage**

(estimate max 20 awards)

2 tickets to the event

Logo displayed on signage at the event

Verbal recognition during event presentation

Logo recognition on screen during cocktail hour

Name on program at the event

Verbal recognition during event presentation

Product Donation

Bronze Sponsor $1,000

Logo displayed on signage at the event

2 tickets to the event

Verbal recognition during event presentation

Logo recognition on screen during cocktail hour

* Logo to be included based on when sponsorship is confirmed. To be included on all promotional mailings, sponsorship needs to be confirmed by June 2019 for Industry Spotlight Awards . ** Subject to CRA approval

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The Colorado Restaurant Show is the annual networking and learning event for restaurateurs, chefs, and restaurant and bar managers in the Rocky Mountain region.

Over the course of the two-day event, the leading restaurant suppliers in Colorado and the nation meet with industry leaders and tastemakers to discover the newest trends, ideas, and products in the business. A selection of panels and keynote presenters, led by industry experts, aim to inspire professionals, and spark collaboration between supporters and attendees.

Presenting Sponsor $10,000

Opportunity to introduce a keynote speaker

Company logo on screen before keynote session

Opportunity to place promotional literature in keynote room

Complimentary 10’x10’ exhibit space on tradeshow floor

Complimentary ad in one month of CRA’s weekly newsletter,

Hospitality News, to announce show participation

Dedicated email, created by sponsor, sent to 2,500+ members

to advertise participation in show**

Recognition in event press release*

10 tickets to the Colorado Restaurant Show

Company logo on all promotional material and show website*

Company logo on show signage and onsite

program*

Education Sponsor $5,000

(Limited to 2 sponsors)

Opportunity to introduce two educational sessions

Company logo on screen before breakout session

Opportunity to place promotional literature in

educational session room(s)

50% discount on 10’x10’ exhibit space on tradeshow floor

50% discount on CRA advertising opportunities to promote show participation

5 tickets to the Colorado Restaurant Show

Company logo on all promotional material and show website*

Company logo on show signage*

Company logo in the onsite show program*

Gold Sponsor $3,000

25% discount on 10’x10’ exhibit space on tradeshow floor

25% discount on CRA advertising opportunities to promote show participation

4 tickets to the Colorado Restaurant Show

Company logo on all promotional material and show

website*

Company logo on show signage*

Company logo in the onsite show program*

September 17-18, 2019Colorado Convention Center

* Included based on when sponsorship is confirmed. To be included on ALL promotional mailings and brochures, sponsorship needs to be confirmed by March 29, 2019. After that date, sponsor will be included in all mailings and brochures still available.

** Subject to CRA approval

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Full page ad in onsite show program

Width: 7” | Height: 10”

All finished artwork must be sent to CRA by Friday, August 30, 2019

Full Page Ad | $750Half page horizontal ad in onsite show

program

Width: 7” | Height: 4.875”

All finished artwork must be sent to CRA by Friday, August 30, 2019

Half Page Ad | $400

Onsite Program Advertisements

Logo on bags that are given to 1,500+ attendees

Opportunity to design show bags and choose color**

Company logo on all promotional material and show website*

4 tickets to the Colorado Restaurant Show

Company logo on show signage and onsite

program*

Bag Sponsor $1,500

(plus cost of bags)

Silver Sponsor $1,500

10% discount on 10’x10’ exhibit space on tradeshow floor

Company logo on all promotional material and show

website*

4 tickets to the Colorado Restaurant Show

Company logo on show signage*

Company logo in the onsite show program*

Logo on lanyards that are given to 1,500+ attendees

Opportunity to design show lanyards and choose color**

Company logo on all promotional material and show website*

4 tickets to the Colorado Restaurant Show

Company logo on show signage and onsite

program*

Lanyard Sponsor $1,500

(plus cost of lanyards)

Water Station Sponsor | $1,000

(plus cost of stations)

Logo on signage at 6+ water stations around exhibit floor

Company logo on all promotional material and show website*

2 tickets to the Colorado Restaurant Show

Company logo on show signage

and onsite program*

Bag Insert Sponsor $500

(plus cost of insert)

Opportunity to provide 1,500 items for show bags given to

attendees**

Colorado Restaurant ShowSeptember 17-18, 2019 | Colorado Convention Center

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This prestigious awards program celebrates individuals who are devoted to the idea of hospitality and practice it in their daily lives. These individuals are recognized throughout the industry for the significant and longstanding contributions they have made through their leadership, service and dedication to the foodservice industry and community.

* Logo to be included based on when sponsorship is confirmed. To be included on all promotional mailings, sponsorship needs to be confirmed by July 2019 for Lifetime Achievement Awards. ** Subject to CRA approval

Logo on signage at the event

2 tickets to the event

Verbal recognition during event presentation

Logo recognition on screen during cocktail hour

Logo recognition on signage near entertainment

Provide entertainment for event**

Entertainment Sponsor

$1,000 (plus expenses)

Opportunity for brief comments during award ceremony

Logo on signage at the event

2 tickets to the event

Verbal recognition during event presentation

Logo recognition on screen during cocktail hour

Logo on all event promotional materials*

Logo on signage at the event

1 ticket to the event

Verbal recognition during event presentation

Logo recognition on screen during cocktail hour

Logo recognition on each centerpiece

Opportunity to design centerpieces for event**

Silver Sponsor $2,500

Centerpiece Sponsor $1,500 (plus expenses)

Lifetime Achievement AwardsOctober 15, 2019 | Colorado Restaurant Association Board of Directors Dinner The Broadmoor Resort

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Company logo on all event agendas and dinner menus

Company logo on all event signage

Opportunity to have 1 company representative at board dinner

Opportunity to distribute promotional materials at orientation

Verbal recognition throughout orientation

Silver Sponsor $2,500

Company logo on all event agendas and dinner menus

Company logo on all event signage

Opportunity to have 2 company representatives

at board dinner

Gold Sponsor $5,000

The Colorado Restaurant Association and Colorado Restaurant Foundation Boards of Directors gather annually for board orientation at The Broadmoor Hotel in Colorado Springs, CO. The two boards include more than 80 decision makers from various restaurants and industry companies.

CRA Board Meeting/OrientationOctober 14-16, 2019 | The Broadmoor Resort

Company logo on cocktail napkins featured at opening

night board reception

Opportunity for brief presentation during orientation

session

Opportunity to distribute promotional materials at

orientation

Verbal recognition throughout orientation

Opportunity for brief presentation during lunch with the CRA Board

Opportunity to distribute promotional materials

CRA Board Meetings

In addition to the Board Orientation listed above, the CRA Board of Directors meets three times throughout the year. This is your opportunity to make connections

with the leaders in our industry. 50-60 attendees

CRA Board Meeting Sponsor$2,000 per Mtg

January, May, August | Locations TBD

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Member Outreach Sponsorship

The Colorado Restaurant Association provides every new member with a welcome bag/basket containing information on products and services from our New Member Welcome Sponsors. This is your opportunity to get your company product or service in front of our newest members. The baskets are hand-delivered to approximately 40 new members per month. Deliverables include enough items to include in the baskets, product information and ordering details. It is most effective to include a CRA member discount with your information.

$1,500

12 Months480 items

$1,000

6 Months240 items

New Member Welcome Sponsor

$1,000

On the FlyVideo Newsletter

Every month the CRA produces a video newsletter called On the Fly. This 3 to 5 minute video encapsulates the most pressing items facing our members. It is distributed to our current membership email list. (Approximately 3,000 contacts) In addition, the video appears on our website, YouTube, and is boosted through social media. This member-only sponsorship includes a verbal thank you to the monthly sponsor, and on-screen recognition on how to receive more information about the sponsor.

Video Newsletter Sponsor

Every restaurant has signage and posters that are required or strongly encouraged to post in their establishment. The CRA produces many of these posters and provides them free of charge to our members. The Federal and Colorado Labor law posters include a company logo and contact information, with the description “Compliments of _____.”

Other member signage such as handwashing signs, service to minors signs, patio signs, etc. Cost varies depending on cost of production.

Member Signage Sponsor

$3,000

Labor Law Poster(limit 2 sponsors)

$ Cost Varies

Other Member Signage

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The Colorado Restaurant Association has additional sponsorship opportunities for various summer events that raise money for the Colorado Restaurant Foundation, the National Restaurant Association Restaurant Political Action Committee (PAC) anwd the National Restaurant Association Restaurant Advocacy Fund. If you are interested in these opportunities, we can send you information on these specific events.

Summer Events

National Restaurant Association and Colorado Restaurant Association

Annual Rocky Mountain Golf Classic

Summer 2019

National Restaurant Association and Colorado Restaurant Association

Annual Political Dinner for Restaurant PAC

Summer 2019

The Colorado Restaurant Association has 9 chapters throughout the state that host meetings and participate in events throughout the year. This is your opportunity to get in front of restaurateurs at the local level to show your support and showcase your business. Meetings and events vary in size from 10 people to 150+. Opportunities and meeting dates vary.

Events include: - Local Restaurant Weeks - Food Festivals - Golf Tournaments - Industry Mixers - Education Sessions

CRA Chapter Event and Board Meetings

Chapter Board Meetings$500 per Mtg

Opportunity for brief presentation during a CRA Chapter Board meeting

Opportunity to distribute promotional materials

Chapter EventsChapter events are open to varying levels

of sponsorship and exposure

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Submit all content to Carolyn Livingston at [email protected] Creative assets must be submitted two weeks in advance of run dateFor more info, email or call (303) 830-2972

Member Non-Member

$350 $500

Blog Post200 Word Limit w/Logo

This advertising utilizes your own content on our CRA blog. Advertiser content will be clearly labeled as “provided by [advertiser]”.

This is your opportunity to provide relevant, high-quality, and educational knowledge on a topic that is informative for our members. All content is reviewed and approved prior to publication. 200 word limit with logo and link. Accompanying graphics are welcome. All blog posts will be shared via our social channels, and links to all guest blog articles will be featured in Hospitality News.

Native Advertising | Blog Posts

Hospitality News is the CRA’s premier publication, the most widely-read resource among CRA members and industry professionals statewide. The weekly email reaches 3,000+ members, industry leaders, government and media executives. This newsletter covers industry news and events, current trends, issues and data, and timely compliance and regulatory information. (Current open rate of 30%.)

We have two options for advertising in the weekly Hospitality News.

-- Banner ads are showcased within the text of the newsletter.

-- Logo Squares appear at the bottom of each newsletter.

All ads are full color and include a link to the landing page of your choice.

Newsletter Advertising

Member Non-Member

$500 $800

Banner Ad300 x 150 pixels, 72 dpi

Member Non-Member

$300 $500

Logo Square150 x 150 pixels, 72 dpi

Advertising Packages

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3rd Party Advertising | MultiViewWe have contracted with an external producer for our weekly CRA Today NewsBrief and for website advertising. Contact them directly to inquire about advertising through those avenues. MultiView Sales Contact: [email protected]

Member Non-Member

$800 $1,000

Dedicated Email600 x 600 pixels, 72 dpi

Twice a month the CRA has an opportunity to send a dedicated email from advertisers promoting products and services to our current membership email list. (Approximately 2,500+ contacts) Ads are a full color graphic (600x600 pixel max) and include a link to the landing page of your choice. Materials and payment are due 2 weeks prior to scheduling of email.

Dedicated Email Advertising

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2019 Sponsorship & Advertising Opportunities

Colorado Restaurant Association430 E 7th Ave | Denver, CO 80203(303) [email protected]