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Societies beyond the borders: the new media paradigm
To be digital or not to be digital? That’s no longer the question
In a world when communication SHIFTED…
…to
ADDITIONALLY there are old assumptions that need to be questioned…
In thePRIMAL MODEL
model …
the game isSHOOT ON TARGET
… but could have been the BOWLING model
(including propagation)
pinball
However, for Prosumer the best is the PINBALL model
BRANDenergy storaged through positive
concepts in people’s minds
Energy is the raw material of everything
Kinetic energy MOVING CONSUMERS
towards the brands
Our goal is to build a model of understanding consumer and brand relationships at this new millennium scenario
$ 6,454.00$ 6,454.00
Building the model
• Experience on demand Web site Mobile site
• Third part references Friends Blogs
CommunitiesTestimonials
• Protagonist (it is the fuel) Yes, we can Just do it
Impossible is nothing
• Tools Searchable SEO
SEMPrice comparison toolsCategory comparing features
• e-Commerce e-shop presence @ e-retail (amazon…)
P2P (e-bay)P2P sales social networksaffiliates