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SOA Cloud Service - OracleHerbalife – Business •Founded in 1980, Herbalife is a global nutrition company. •Our nutrition, weight-management, energy and fitness and personal care

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Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

SOA Cloud Service Accelerate your Integration Platform

Oracle Confidential – Internal/Restricted/Highly Restricted

Scott Haaland Product Strategy Director Service Integration Product Management Kiran Prabhakar Director of Software Development Oracle

Presented with

Faizer Feroz Director – Enterprise Applications Herbalife Dan Goerdt Flexagon

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

Safe Harbor Statement

The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.

Note: The speaker notes for this slide include instructions for when to use Safe Harbor Statement slides.

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Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

Program Agenda

Business Challenges

SOA Suite and SOA Cloud Service Overview

Use Cases

Herbalife SOA Implementation

Flexagon Demonstration

1

2

3

4

5

Oracle Confidential – Internal/Restricted/Highly Restricted 4

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Today’s Business Challenges IT Departments Will be Bypassed if they Can’t Keep Up with Business

5

Cost Time to Market

Performance Flexibility

Business is holding IT accountable like never before

Time to market, cost, performance, and flexibility matter to business

Business increasingly undertakes IT initiatives on its own because IT can’t deliver

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

Developer Challenges to meet Business Requirements

Developer Challenges

• Long lead times to provision new environments

• Access to new features

• Spending time in Platform Maintenance

» Inability to Innovate

» Increased costs

» Project delays

Oracle Confidential – Internal/Restricted/Highly Restricted 6

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

IT Challenges to meet Business Requirements

Oracle Confidential – Internal/Restricted/Highly Restricted 7

IT Management and Ops Challenges

• Management of infrastructure and platform is manual and expensive

• Upgrades/Patches are time consuming

• Capacity is inflexible with long lead times

» Inability to empower innovation

» Loss of business trust

» Increased cost

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

SOA Suite and SOA Cloud Service Overview

Oracle Confidential – Internal/Restricted/Highly Restricted 8

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

Oracle SOA Suite 12c

Oracle SOA Suite 12c

On-Premise Application

Integration: Packaged,

Legacy, Data, Custom

ON-PREMISE

SaaS-based Application

Integration with On-Premise

Applications

CLOUD

Access Integrated

Applications via Mobile

Devices

MOBILE Integrate real-time events

from devices and things

IoT

73°

Oracle Confidential –Restricted

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

• Simplifies development and management

• Standards-based, open infrastructure interoperates with your existing IT

• Consistent tooling - Single development, deployment and management platform

Connectivity Cloud

Apps Services Platform

On-premises

Apps Mainframe DB

Business to Business

EDI XML MFT

Analytics Business Activity Monitoring Event Processing

Orchestration BPEL Process Manager Business Rules

Service Virtualization & Mediation Service Bus

Service Integration with Oracle SOA Suite 12c Unified Integration Across Cloud, Mobile, and On-premise

Oracle Confidential –Restricted

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

Oracle SOA Cloud Service

11

Oracle Applications, SAP, customer, legacy…

ON-PREMISES

3rd Party ORACLE CLOUD

Salesforce

Oracle SaaS Applications

• What it does: – SOA Suite 12c in the Cloud

• Key Features – Complete – Orchestration, application integration, API

management, virtualization, orchestration, streaming analytics, B2B, MFT, connectivity, business monitoring dashboards

– Full portability – Identical components to Oracle SOA Suite for faster deployment portability

– Access – Complete access to product surface area – Single Click Management Tools – Patch, Backup, Scale Out

• Benefits – Rapid and fully automated provisioning – Secure, Highly Available with Clustering – Developers focus on innovation – Build anywhere, deploy anywhere

The Entry and Hallways to Your Digital Business - The Platform for Innovation and Speed

Oracle SOA Cloud Service

Oracle SOA Suite

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

Use Cases Design Patterns

Oracle Confidential – Internal/Restricted/Highly Restricted 12

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Oracle SOA Suite Cloud Service: Key Use Cases

1. Sandbox/Dev/Test Environments in Cloud

2. Lift & Shift (Migrate) workloads to Cloud

3. Rapid New Application Development in Cloud

Dev/Test in cloud, Production on-premise

UAT environments, environments for upgrade testing,

patch validation, security fixes, etc.

Migrate any SOA, Service Bus, B2B, MFT Production

applications to SOA Suite Cloud Service

Build & deploy departmental/ born in the cloud SOA

Apps from Dev to Test to Production in the cloud

Extend functionality to SaaS app, integrate SaaS app

& on-premise apps, etc

Connect Cloud Apps with on-premise Apps

Use Cases Examples

4. SOA Suite 12c Upgrade

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

Hybrid Scenario #1: SOA CS for Dev/Test in the Cloud Faster Time to Market

ON-PREMISE

ORACLE CLOUD

Integration Platform as a Service

On-premise Integration Platform

Product Lifecycle

Test

Production

Development

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

Hybrid Scenario #2: SOA CS for “Lift and Shift” Increased Business Agility

ON-PREMISE

ORACLE CLOUD

Integration Platform as a Service

On-premise Integration Platform

Existing

Lower Costs

Increased Control

NEW REGULATIONS INTRODUCED

Changing Business Conditions

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

Herbalife

Oracle Confidential – Internal/Restricted/Highly Restricted 16

SOA Cloud Service - Accelerate your integration platform

Faizer Feroz

Director – Enterprise Applications

18

Herbalife – Business

• Founded in 1980, Herbalife is a global

nutrition company.

• Our nutrition, weight-management, energy

and fitness and personal care products are

available exclusively to and through

dedicated Independent Herbalife Members in

more than 90 countries.

• Traded on NYSE(HLF) with sales of $5

Billion in 2014.

• Company has over 7,800 employees

worldwide.

19

Herbalife - Fusion Middleware Footprint

20

Prod and Non-Prod Environments

21

Non Prod Environment Readiness– Challenges • Several Projects involving various Business Groups.

• Need for dedicated Non-Prod Environment for the Project Team.

• Business impacted as project timeline depends on instance availability.

• Shared non-prod environment posing threats to projects’ delivery.

• Considerable effort involved in provisioning the environment.

E.g. Herbalife ’s Dev environment provisioning effort is 4 to 6 weeks and 50K in cost.

• Challenges can be multi-fold when working on upgrade projects.

Server Details Hardware Cost($) Labor Cost($)

2 VMs with 16GB RAM; 4 Core CPUs; 1 TB Storage each 28K 22K

22

SOA Cloud Service – Herbalife Use Cases Immediate Herbalife Use Cases

– Provisioning of new 12c Dev and Test environments for Upgrade Project.

– Availability of Non-Production instances to execute several business support projects.

Advantages

– Cost effective; 40% reduction in the time and effort spent in setting up on premise non-

prod environments.

– Virtually no-downtime after set up.

– Increase in productivity, faster “Time to Market”.

– Patching process much easier and faster.

– Feasibility to scale up and scale down the environment depending upon project needs.

– 60% reduction in the Administration time compared to on premise environment.

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Demo

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MyCompany

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MyCompany

MyCompany

MyCompany

MyCompany

MyCompany MyCompany

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MyCompany

MyCompany

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MyCompany

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MyCompany

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MyCompany

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MyCompany

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MyCompany

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MyCompany

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MyCompany

MyCompany /

storage_user

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MyCompany

MyCompany /

storage_user

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MyCompany

MyCompany

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Flexagon SOACS Deployment Demonstration

Oracle Confidential – Internal/Restricted/Highly Restricted 43

for Fusion Middleware & Oracle Cloud

Oracle Plugins eliminate manual steps and scripting

• Fusion Middleware – WebLogic, SOA, OSB, ADF, BPM, ODI, WebCenter

• Cloud PaaS – Java, SOA, Database

• Applications – SaaS Extensions, E-Business Suite

Automated and Repeatable Processes

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

Summary

Oracle Confidential – Internal/Restricted/Highly Restricted 45

Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |

Creating Value through Oracle SOA Cloud

Facilities Cost: Data Center, ISP, CDN, DNS, ...

Hardware Cost: Servers, Storage, Network, …

Software Cost: License, Installation, Configuration, Security Setup, DR Setup, ...

Ongoing Maintenance Cost: Backup, Patching, Hardware Upgrade, OS Upgrade, Firmware Upgrade, Software Upgrade, Test-Dev Synchronization, Cloning, Data Masking, Security Configuration Checks, Security Auditing, …

Traditional IaaS

Traditional PaaS

Value Creation

Oracle PaaS

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