Table Of ContentsIntroduction To SkillSet, St. PetersburgLocation

Interior, Furnishings, and EquipmentCRMAbility to Issue Bank Credit for CoursesWebsiteStaffFinancial Data

Current Sales Per MonthCustomer BaseTraining, Guidance, and Continuing AssistanceFranchise TermsAsking Price

Introduction To SkillSet, St. PetersburgIn Russia, many students are eagerly studying English in all schools from primary to university levels. The problem with this is that the public school system in Russia is of very low quality when it comes to English language education. This leaves a huge market gap for private English language schools. Russians are realizing more and more that if they want to get ahead in life, they will need to learn english. Students want to study English for a variety of reasons: travelling abroad, living abroad, higher salaries, and new job opportunities are just a few of many reasons. Russians are truly eager to learn English and there is a huge demand for private English language education. This is where SkillSet comes in. In addition to the great English language student customer base available, SkillSet has begun to create Russian language courses for foreigners. This is also a very profitable sector that can draw in even more income.

Location

]The SkillSet English language school located in St. Petersburg is the flagship school of the SkillSet franchise. The school is the biggest, has the most native English teachers, and is located in the heart of downtown St. Petersburg. The school has the most wonderful location in comparison to any English school in St. Petersburg; it is a 1 minute walk from the downtown metro stop, Gostiny Dvor and is located on the most popular street in St. Petersburg. The school not only has a modern appearance, but is also fully equipped with computers in each classroom; furthermore, there is a fully equipped computer lab which is used for interactive media English classes. The school boasts a spacious 216 m2 premise with 7 classrooms and a reception desk. Nearly all of the rooms have a beautiful view of famous Nevsky Prospect with big windows. The location is leased. There are 2 years left on the lease and the person taking the lease has a right to renew the lease for an extended period of time. The company that owns the building is a very reliable American company. All of the documentation for leasing is done in both English and in Russian. You can find the St. Petersburg SkillSet school on Google Maps from here: SkillSet SPB Location

Interior, Furnishings, and Equipment

More than $170,000 has already been invested in The Saint Petersburg SkillSet location! Large beautiful glass walls, new stylish furniture, more than 20 computers that are equipped with a variety of licensed software including learning programs, and 7 high-end 32” televisions have been installed. This gives The SkillSet in St. Petersburg a very modern and efficient look. All of this is included in the asking price.

CRM

SkillSet possesses a very unique CRM system that is both effective and easy to use. The system allows users to easily do the following:

● Automatically bring up a previous customer’s information when they call● Automated mass email and sms sending (one press of a button and a single message

can be sent to all students in the database)● Automated placement testing for new customers● Automated group formation for joining students● Record keeping for previous purchases, calls, and emails (down to the minute)

○ Customer conversations are automatically recorded○ Customers can also leave feedback for customer service and sales

representatives.This amazing system was developed specially for SkillSet and makes CRM an almost automatic process. It is invaluable in maintaining a positive relationship with the customers.

Ability to Issue Bank Credit for CoursesSkillSet has an agreement with Alpha Bank, one of the largest banks in Russia. This agreement allows customers to take loans from the bank towards purchases from SkillSet. This is an immense competitive advantage, SkillSet is the first school in St. Petersburg that offers this possibility to customers.

Website

Professionally designed website that incorporates the previousy mentioned CRM system. The website successfully generates serious leads, and also converts leads into paying customers. The website includes a student area that includes their history of purchases, and their scheduled courses. Payments for courses can be made through the website or on location.

StaffStaff included at the St. Petersburg location includes:

● 7 teachers● 2 receptionists● 2 sales managers● 1 IT specialist● 1 maid

Financial Data

revenue/month 1,300,000 to 1,700,000 Russian Roubles

($44,148-$57,732)

rent 236,000 Russian Roubles ($8,000)

salary 300,000 Russian Roubles ($10,000) + Bonuses 60,000 ($2,000)

advertising 200,000 - 300,000 Russian Roubles ($6,800-$10,000)

Other Expenses (Stationary, Books, Security, etc.)

100,000 Russian Roubles ($5000)

Profit 400,000 minimum Russian Roubles ($14,000)

Current Sales Per MonthCurrent Sales range from 1,300,000 to 1,700,000 roubles per month (approx. ($44,148-$57,732).The SkillSet location in Saint Petersburg has been steadily growing and can easily reach 2,000,000 roubles per month (approx. $68,000)

Customer Base

Currently SkillSet has a customer base of over 5,000 students. Most students are between the age of 17 to 40.

Training, Guidance, and Continuing AssistanceThe vendor will personally assist the buyer for one month. After the first month, assistance can be offered via telephone or Skype on a continual basis. The Vendor is willing to assist in the following areas:Teaching material for all classes (books, audio files, etc.)SkillSet has a special set of teaching materials that have been specially chosen both in order to provide the maximum amount of value and to ensure fast adoption of learning materials by staff. The material provided covers all classes that will be taught at SkillSet.Interactive Media Learning ProgramBrainPop is an incredible interactive computer program that allowsProven effective teaching methodsExperience gained from years of combined experience form the SkillSet staff will be imparted to the franchisee, ensuring the success of the new SkillSet location. These methods will cover things ranging from organization of the classroom for specific classes to body language of the teachers.Complete teaching manual for all coursesThe teaching manual covers course descriptions, course teaching methods, course contents, methods of teaching for each individual course, and any other information needed for English courses.

Assistance in immigration issuesIf the franchisee is a non-Russian national, assistance with immigration issues can be provided upon request. This assistance can be provided by SkillSet’s lawyer staff or a SkillSet franchise representative.Help in recruiting staff (teachers, managers, receptionists)Staff needed in daily operation of the SkillSet location can be recruited through the assistance of a SkillSet franchise representative, aiding in ensuring the recruitment of quality staff, thus providing continuing quality education.

Franchise TermsThe Saint Petersburg location is part of a larger franchise network named SkillSet. The buyer must obey the terms of the SkillSet franchise agreement. A brief summary of the terms are as follows:

● Franchisee shall pay the right to use the Trademark ($1,000/month)○ This is a special price, normally the franchise price is 70,000 roubles ($2,400).

● Franchisee shall use the trademark in strict accordance with the registered name. ● Franchisee shall not change the font of the written letters «SkillSet», as well as the

proportion of finer elements of the logo.● Franchisee shall use the trademark exclusively in color combinations that are stored in

files on a physical medium, transferred to the licensee at the conclusion of agreement.● Franchisee shall use the trademark on the documents relating to internal and external

communication, such as labor contracts with teachers, letterheads, statements, advertising etc.

● Franchisee has no right to grant third parties a license to use the trademark.● Quality of service licensee must meet the criteria for quality of service of Franchisor, in

which:○ The Franchisee is obliged to organize the learning process in accordance with

the rules, regulations and standards that are stated by the Franchisor○ The Franchisee shall provide Franchisor information on teacher workload

(schedule), the number of students in groups and staff once every week in the prescribed form by the Franchisor

○ Franchisee shall use training materials for the learning process which are given by the Franchisor

Asking PriceThe asking price for this lively, already well equipped school in the heart of Saint Petersburg is $230,000. $180,000 has already been invested in the school equipment and furnishings making this price a steal!