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Seva Mela – 2014

An event Connecting People with Social Causes

Organised by

Volunteers and United Care Development Services

www.yousee.in

Promoted by

United Way of Hyderabad

www.unitedwayhyderabad.org

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Contents Introduction to Seva Mela .......................................................................................... 2

SevaMela 2014 – Event and Outcomes ..................................................................... 3

Resources for the Event ............................................................................................. 7

Event Promoter .......................................................................................................... 8

Event Organizer ......................................................................................................... 8

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Introduction to Seva Mela Seva Mela is a two day event being organized at Hyderabad since the year 2010, during the Joy of Giving

Week or Daan Utsav celebrated during the week from 2nd to 8th of October, to provide an interface

between Non Profit Organisations (NPOs) and Public. Seva Mela 2014 witnessed the participation of

more than 100 NPOs, which cover a wide range of social causes like Education, Health, Environment,

Old Age, Disabled, Shelterless, Women and Child Welfare. SevaMela connects People and

Organisations, to Non Profit Organisations (NPOs) working on Social Causes. The format of Seva Mela

is designed to enable fruitful interactions between Volunteers/Donors and NPOs, so that it may inspire

many to volunteer and support the social causes pursued by the NPOs. Volunteers and Donors visiting

Seva Mela are welcome to see the list of participating NPOs on YouSee’s page and commit and

contribute to the volunteer opportunities and in-kind donation requests posted by the NPOs. Cultural

performances by children supported by the participating NPOs at the event take place. A wide platter of

healthy food items are prepared and sold by NPOs, the proceeds of which go to support their social work

activities. The evolution and growth of Seva Mela is captured in the following table:

Year NPO Participants Venue at Hyderabad Dates

2010 21 Kowtha Kalyan Mandap,

Padmarao Nagar 1st & 2nd, October

2011 57 Zoarastrian Club, Secunderabad 7th & 8th, October

2012 65 Zoarastrian Club, Secunderabad 6th & 7th, October

2013 103 HITEX Exhibition Center 5th and 6th, October

2014 112 HITEX Exhibition Center 4th and 5th, October

NPO stalls at Seva Mela – 2014

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SevaMela 2014 – Event and Outcomes Awareness Creation – lots of ways have been explored to reach out to the public and have their

participation at Seva Mela.

Posters were printed reaching out to the

Colleges and Companies.

The newspaper print media has also

lent their support in covering the pre and post

event. News about Seva Mela was covered in

various new papers like Hans India, Hindu,

Sakshi, Milap etc covering all sectors of people.

Posters were also shared among various

social media platforms like facebook, twitter by

event organisers and also various participant

NPOs.

Core volunteer team which organised the

SevaMela, also personally met several

organisations, colleges to invite their

participation for the event.

Volunteers and Donors visiting the Seva

Mela were invited to look up the event link Seva

Mela 2014 to view the list of the participating

NPOs and commit and contribute to the volunteer

opportunities and in-kind donation requests

posted by them.

The Inaugural ceremony for the event began with the cutting of ribbon by Mr. Michael Mullins, US

Consul General in Hyderabad at

10:00 AM on the 4th October. The

program began with a Cultural

program by children from

participating NPOs followed by

brief talks by a few Guests for the

Inaugural Ceremony. Following this

the event was opened up for the

public to visit the NPO stall which

showcased their work to the visitors

coming on both the days. The layout

banner displayed at different

junctions helped the visitors to plan their visit in an easy way.

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SevaMela provided an interface between

Non Profit Organizations (NPOs) and

Public. The event gave an opportunity for

NPOs to share information about several

activities taken up by them to serve the

under privileged. It also helped showcase

the good work being done by NPOs,

appreciate their work and support their

work by making charitable contributions

and also tie up with them for volunteer

activities. The event also provided

opportunities for NPOs to interact with each other to explore collaborations between them.

Food stalls were also arranged by the

NPOs for visitors to serve wide platter

comprising of traditional and organic

food options. A variety of cultural

programs such as music programs, small

skits, dance programs were performed by

children supported by the participating

NPOs and volunteers.

The volunteer team from United Way of

Hyderabad organised 2 workshops for

the participating NPOs. The first workshop was on using desktop office tools and the second workshop

was on creating understanding of the new Corporate Social Responsibility (CSR) guidelines in the

Companies Act and its opportunities for the NPOs.

To encourage giving in-kind, the Rice

Bucket Challenge was organised at the

Event. Several individuals and Companies

participated in it to donate 6 tonnes of Rice

to various NPOs participating in the event.

Employees from ADP together contributed

nearly 4 tonnes of this contribution. Details

of all the in-kind donations made at the

event can be viewed at

http://yousee.in/events/3/seva-mela-2014

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Contributions from Employees from ADP at SevaMela 2014

Blood Donation Camp was organised

at SevaMela by Indian Red Cross.

NPO staff, volunteers and visitors to

the SevaMela donated blood at this

Camp.

SevaMela 2014 had for the first time a

large team of visitors from rural areas.

More than 100 visitors from Burugula

Village in Mahabubnagar District

participated in SevaMela, facilitated by

Pragati Welfare Society.

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Coverage of Seva Mela 2014 in media

SevaMela covered in Eenadu on 05-Oct-14

SevaMela 2014 covered in The Hindu

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Resources for the Event The event was managed with very limited financial resources and this was possible on account of

generous InKind contributions made by several Individual and Corporate donors, some of whom are

mentioned here. The Atlanta Foundation provided their Standees for display of outdoor publicity about

the event at the Venue. Hitex Exhibition Center offered the place along with all their spacious common

facilities at a very low and nominal price, details of which are shared in the financial section of this

report, making it possible to hold such a large event of this kind with a very small budget. Namdhari

Exhibit Systems provided the entire infrastructure for stalls and stage at a very reasonable cost in the

spirit of joy of giving.

The following expenses were incurred by United Care Development Services in Organising the Seva

Mela 2014. All the Vendors and Services providers volunteered to charge nominal amounts for providing

services in organising the event. This, coupled with a lot of in Kind Contributions has enabled such a

large event as Seva Mela to be organised on a very small budget. The organising team and volunteer’s

appreciate the gesture made by all the service providers:

S.No Vendor Items

Cheque

No

Cheque

Date

Amount

(INR)

1 Namdhari Exhibit

Systems Stalls setup 000056 10-Nov-14 2,24,720

2 Shooting Starz

Event Indoor & Outdoor

Signages, Stage and

Water facility

000057 10-Nov-14 89,884

3

Hyderabad

International Trade

Expositions Ltd

Venue Hiring 000037 19-Sep-14 51,826

4 Abhi

Reprographics

SevaMela – 22000

visiting card size

invitation cards

000030 2-Sep-14 14,700

5 K Suresh SevaMela posters 000034 11-Sep-14 3,160

6 K Suresh SevaMela posters 000035 18-Sep-14 1,650

7 K Suresh SevaMela posters 000038 22-Sep-14 1,530

3,87,470

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Event Promoter United Way of Hyderabad (UWH) is a volunteer led, non –profit organization that endeavours to

leverage corporate, employee and leadership talent for community development.

Vision: Create a world where all individuals and families achieve their human potential through

education, income stability and healthy lives.

Mission: Improve lives by mobilizing the caring power of the communities and advance towards

common good.

Motto: GIVE. ADVOCATE. VOLUNTEER- LIVE UNITED

Event Organizer United Care Development Services (UC) is a Philanthropy Exchange which provides a wider giving

platform through the Four Donations For Development (Chaar Daan, Chaar Dhaam) initiative, which

invites contributions in the form of

Volunteering(Shram Daan)

In Kind Donations(Vastu Daan)

Waste Donations (Kachra Daan)

Financial(PostPay) Donations(Dhan Daan)

UC's objective is to generate Resources for Result oriented social work, in the areas of Education, Health

and Environment.