Service Management 2016 · Service Management 2016 will be itSMF Australia’s 19th annual conference and the largest independent industry event in the Southern Hemisphere. Attracting

SPONSORSHIP OPPORTUNITIES

Service Management 2016itSMF Australia’s 19th Annual National Conference

SOFITEL BRISBANE CENTRAL, AUSTRALIA | WEDNESDAY 17 - THURSDAY 18 AUGUST 2016

SERVICE MANAGEMENT 2016 – SPONSORSHIP OPPORTUNITIES 3

itSMF Australia shook things up in 2015 with a brand new approach to programming for our national conference. Given the overwhelmingly positive feedback from both delegates and sponsors in 2015, we are confident that the opportunity to sponsor our 19th Annual National Conference – Service Management 2016, will prove most valuable to you!

The itSMF is a global community of Service Management professionals working to deliver I.T. services to their customers and colleagues with greater value and resiliency. Our members belong to a collective of more than 70,000 peers, worldwide, connected by a network of knowledgeable industry experts, best practice resources, and events.

Service Management 2016 will bring itSMF members from around Australia, and overseas, to Brisbane and we will keep working to build on the renewed sense of energy generated in 2015.

At Service Management 2016 you could access to up to 500 ITSM professionals gathering together to learn, connect, and reconnect at the largest independent industry event in the Southern Hemisphere. As a valued sponsor you will help us Shake I.T. Up with the new ideas and progressive solutions our members need to make the impact they want.

To build on our recent success, itSMF Australia is dedicated to ensuring our members continue to shape our dynamic two-day program, and includes some fantastic keynote speakers. For sponsors like you, we

promise to provide an enriching experience and affordable registration fees to all delegates so you can get the exposure and attention you expect.

Thank you for being such an important part of our Service Management community and I look forward to seeing you in 2016.

Aprill AllenNational Events Director, itSMF Australia

ContentsAbout Service Management 2016 4Conference Details 5Conference Venue 6Program 7Service Management Industry Awards 8Why Sponsor? 9Who Will You Reach? 10Sponsorship Options 11Sponsorship Registration 17

Welcome message

SERVICE MANAGEMENT 2016 – SPONSORSHIP OPPORTUNITIES4

About Service Management 2016itSMF Australia’s 19th Annual National Conference

Held at the Sofitel Brisbane Central in Brisbane on Wednesday 17th – Thursday 18th August, Service Management 2016 will be itSMF Australia’s 19th annual conference and the largest independent industry event in the Southern Hemisphere. Attracting speakers and delegates from across Australia and internationally, Service Management 2016 will see up to 500 ITSM professionals gathered in Brisbane.

Over the course of the past two decades, itSMF Australia has established its annual conference as the preeminent learning and networking opportunity for the Australian Service Management industry. Attended by up to 500 national and international ITSM professionals, and attracting the attention of Australia’s leading businesses, this conference is where innovation sparks and new relationships are forged across the industry and beyond.

Become a sponsor of Service Management 2016 to: ê Connect with Australia’s leading organisations

ê Be seen as a leader in the Service Management arena

ê Strengthen relationships within the Australian Service Management community

ê Gain extensive branding opportunities before, during and after the conference

ê Meet and attract high quality candidates to join your organisation

“Please allow me to congratulate you for a very

successful conference. The Sydney conference was an exhilarating experience

with great speakers, content, rich sharing of experiences,

networking and a sense of vibrance and camaraderie

amongst the attendees. I benefitted significantly and

had good learning (wearing my ITSM and itSMF hat).

You put together a great event and tough act to follow;

we have much to learn from you. Am grateful for the

opportunity to participate, thank you once again.”

– Anne Tan, itSMF Singapore


Date Workshops: Tuesday 16 August 2016 Conference: Wednesday 17 – Thursday 18 August 2016Venue Sofitel Brisbane Central, Brisbane, QLDWeb www.smconference.com.au

Registration Fees2 Day Conference registration (Wednesday 17 – Thursday 18 August) Early Bird Standard

Member $ 1,250 $ 1,550

Non-member $ 1,550 $ 1,850

2 Day Exhibitor ticket (for additional staff) $ 500 $ 500

Half day Workshop registration (Tuesday 16 August) Early Bird Standard

Member $ 400 $ 500

Non-member $ 500 $ 600

Gala Awards Dinner (Wednesday 17 August) Individual ticket Table for 10

Conference attendees $ 150 $ 1,350

Spouses, non-attendees $ 200 $ 1,800

Sponsors will receive a unique promo code that will allow your networks to purchase 2 day Conference tickets with a 10% discount. All prices are inclusive of GST. Two Day conference registration fees include all refreshments, conference materials and access to all sessions on both days of the conference. Half day workshop registration fees include morning/afternoon tea, lunch and access to the selected session on the Workshop day. The dinner and workshop fees are NOT included in the Two Day Conference Registration fee.

Conference Details

Key dates ê Speaker submissions open: February 2016

ê Speaker submissions: April 2016

ê Award nominations open: 16 May 2016

ê Early Bird Registrations close: 27 June 2016

ê Award nominations close: 1 July 2016

ê Last date to sign-up as Sponsor: Friday 1 July 2016

ê Workshops: Tuesday 16 August 2016

ê Conference: Wed 17 – Thu 18 August 2016


Sofitel Brisbane Central249 Turbot Street, Brisbane QLD 4000www.sofitelbrisbane.com.au

Our venue, Sofitel Brisbane Central is the largest, fully integrated hotel meeting facility in Brisbane. The premium location, ample facilities and sweeping views over the Brisbane skyline made it the natural choice for Service Management 2016. A stone’s throw away from the heart of the city and boasting direct rail access to the airport via Central Station, this venue is of utmost convenience to both local and interstate delegates.

With 433 recently refurbished rooms and suites, Sofitel Brisbane Central can comfortably accommodate those who wish to stay on site. Additionally there are a multitude of alternative accommodation options within walking distance of the venue that range from budget accommodation to serviced apartments.

The expansive foyer area, where catering will be stationed, is prime location for the sponsor exhibitor booths – with constant delegate traffic and optimal exposure for all sponsors. Service Management 2016 will occupy Level 2 of Sofitel Brisbane Central – facilitating the same cosy, shoulder-to-shoulder buzz that delegates raved about in 2015.

Conference Venue


In 2015 there were a number of major changes introduced, one of the most important being the program design process, which was led by a team of the most engaged volunteers in the community. Like 2015, the conference program for Service Management 2016 will be drawn from an impressive pool of abstracts, using an anonymous online submission system open to all ITSM professionals.

Abstracts will be assessed and selected by the volunteer committee of ITSM practitioners. These reviewers will provide valuable feedback and suggestions for improvement where necessary, and make recommendations on which submissions should go into the conference program.

The final conference program will be signed off by the experts in the Conference Committee, and will feature a diverse range of exciting keynote speakers and specialist presentations by professionals from across the international and Australian Service Management community.

Service Management 2016 will keep the 2-day conference program format that was so well received in 2015. The streamlined program will feature 50+ speakers across four concurrent sessions on the Wednesday and Thursday, with a pre-conference workshop day to be held on the Tuesday.

Conference Committee Members

Aprill AllenNational Events Director

Shan AltmannEvents Coordinator and Secretary for

the QLD State Branch, itSMF Australia

Bradley BuschChair, itSMF Australia

Alan HollensenCEO, itSMF Australia

Carolyn KeeganACT State Branch Chair, itSMF

Australia

Program


Awards presentation ceremonyThe winners will be announced at the Service Management 2016 Conference Gala Dinner, which will be held on Wednesday 17 August 2016 at the Sofitel Brisbane Central.

As well as being the much anticipated social event for conference attendees, the Gala Dinner is a popular event in its own right, attracting around 400 guests. Tickets are to be sold separately.

We provide the opportunity to sponsor the Gala Dinner with or without sponsoring the Service Management 2016 Conference.

The annual itSMF Industry Awards for Excellence in IT Service Management recognises and honours innovation and excellence across Australia’s Service Management landscape. Presented at a glamorous gala dinner, the awards attract a broad audience beyond that of the conference itself, and reflect a growing appreciation of the critical role Service Management plays in business value creation.

The awards take into account the particular demands of different industries, budgets, and the diversity of IT implementation programs, and continuously evolve in response to new developments in ITSM and Australian and international standards.

Nominations are accepted from any Australian organisation and are not restricted to itSMF members. Nominations are assessed by an impartial panel of judges.

Service Management Industry Awards

Award categories ê IT Service Management (ITSM) Project of the Year 2016

ê Innovation of the Year 2016

ê ITSM Capability of the Year 2016

ê Service Management Champion of the Year 2016

ê Thought Leader of the Year 2016

ê Lifetime Achievement Award 2016

2015 winners:

ANZ Bank; Queensland University of Technology; Silversix; Michael Davies; David Favelle; Anusha Raju


2015 signalled a change for the better in the management of the long running itSMFA conference – with a keen focus on the streamlining of content, the time and effort dedicated to speaker and sponsor care, and the re-vitalisation of the entire delegate experience. As a result of all of the changes, a new level of sponsor satisfaction was shared amongst the multiple IT front-runners that opted to be a part of the Service Management 2015 conference. The number of vendors wanting to get their products in front of the Service Management delegates was truly impressive and they were rewarded with an unprecedented number of leads.

Service Management 2016 will continue to expand on delivering the best experience possible to both to delegates and sponsors.

Sponsoring Service Management 2016 ensures your brand obtains the visibility it needs when Australia’s leading companies start asking the next big questions about their future!

Sponsoring Service Management 2016 means: ê Multiple opportunities to engage with future customers and clients leading up to, during and after the conference

ê Networking opportunities with Service Management Professionals

ê Reaching decision makers of your potential clients

ê Access to key influencers

ê Promoting your brand among the leaders of Service Management companies

ê An outstanding opportunity to market your products and services to some of the major clients in Australia

These great companies sponsored Service Management 2015:

Why Sponsor?


Who Will You Reach?

According to the responses in our survey almost half of the attendees in 2015 attended the conference for the first time.

How many times have you attended itSMF Australia’s national conference?

Promotion:Promotion for Service Management 2016 will harness the momentum gained by its new approach with comprehensive cross channel marketing including:• Easy to navigate conference website with sponsor logos and information directly in front of all

visitors. Website traffic will be boosted through ongoing digital and social media campaigns.

• Digital and postal direct mail campaigns, utilising both itSMF Australia and organiser SlatteryIT’s extensive databases, as well as those of partner organisations and associations.

• Media partnerships with industry-related media outlets, bloggers and associations, such as the CIO and Computerworld magazines.

• A “word-of-mouth” network sparked from the team of volunteer reviewers, who will spread the word through their personal connections with meetup groups, enterprise, and government.

Your presence as a sponsor at the conference will confirm your

company’s position as an industry leader to a captive audience of up to 500 national and international ITSM professionals, representing

a huge range of Australia’s leading businesses. Last year, the conference included an audience

of more than 450 executives from 260 different organisations,

across various sectors.

Common job titles of attendees in previous years include: Managing Director; General

Manager; Operations Manager; Director; Account Director or Manager; IT Service Manager or Service Delivery Manager;

Solutions Architect; Project Manager; Change Manager.

47+12+11+7+7+4+2+3+1+6ONCE

TWICE

THREE TIMES

FOUR TIMES

FIVE TIMES


In 2016 you will have the option of sponsoring the various itSMF Australia events on an individual basis, ensuring maximum flexibility and targeting opportunities.

We are very pleased to offer the following opportunities to sponsor Service Management 2016:Choose from one of the packages – or create your own. We are happy to work with you to help tailor a package to suit your budget and objectives and ensure you get the most from your sponsorship dollar and from the conference.

Sponsor benefits will begin from the time of signing up until after the conference is held in August, so be sure to get in early to maximise your exposure.

All prices shown here are inclusive of GST.SPONSOR LEVEL DIAMOND

– exclusive –PLATINUM GOLD SILVER BRONZE EXHIBITION

ONLYlimited availability

Price $50,000 $38,000 $25,000 $20,000 $12,000 $10,000

Discount for itSMFA member companies 10% 10% 10% 10% 10% 10%

Exhibition

Space 6m x 2m (12m2) 3m x 2m (6m2) 3m x 2m (6m2) 2m x 2 m (4m2) 2m x 2m (4m2)

Booth (shell, basic signage, power, wifi)

Conference tickets

Complimentary tickets (Full 2 day conference pass) 10 8 5 3 3

Complimentary tickets for staff to man exhibition booth only 5 4 3 2 1

Additional Exhibitor tickets $500 $500 N/A $500

Discount for conference tickets (for staff and clients) 10% 10% 10% 10% 10% 10%

Sponsorship OptionsConference sponsorship opportunities

Conference sponsorship opportunities continue next page


SPONSOR LEVEL DIAMOND – exclusive –

PLATINUM GOLD SILVER BRONZE EXHIBITION ONLY

limited availability

Visual presence and communication

Logo on conference website with hotlink and in conference booklet and event signage

Logo on all digital marketing materials and external advertising

Logo on all printed event collateral and external advertising

Logo on AV projected throughout the conference

Logo on delegate nametags

Sponsor description on conference website and in conference booklet

300 words 200 words 100 words 50 words 50 words

Advertisement in conference booklet Full page Full page Full page Half page Quarter page

Sponsor’s own banner on the stage plenary + all break out rooms

plenary

Sponsor’s own banner at the networking area

Sponsor’s own banner at their own stand

Insert in conference bag (gift or company brochure)

Seatdrop during the conference

Presentation

Opportunity to give a vendor presentation/product demo

Opportunity to run a workshop (on the Workshop day, Tuesday, 16 August)

Sponsorship OptionsConference sponsorship opportunities


Sponsorship OptionsAncillary Sponsorship – Individual items

Choose the elements you like best to create a personalised package to suit your needs. A total spend of $12K will allow you to be recognised as a Bronze Sponsor, $20K as a Silver Sponsor, $25K as a Gold Sponsor, and $38K as a Platinum Sponsor.

We will acknowledge all sponsors in the conference booklet and on the website for their chosen item.All prices shown here are inclusive of GST.

The basics

EXHIBITION BOOTH – Make your presence known.• 2m x 2m booth space, shell, basic signage, power, wifi, basic furniture• 1 complimentary registration to man your booth

$10,000

VENDOR PRESENTATION / PRODUCT DEMO – Deliver your message your way.• Opportunity to deliver a 45 minute vendor presentation or product demo during the conference

$10,000

WORKSHOP – Get their undivided attention.• Host a full-day or half-day workshop (on Workshop day – Tuesday 16 August)

Full day: $10,000Half day: $7,000

Collateral

CONFERENCE BAGS – Your brand on the arm of every delegate.• Opportunity to provide bags for delegates (Bags supplied at the cost of the sponsor)

$5,000

LANYARD SPONSOR – Delegates wear your brand wherever they go!• Opportunity to provide lanyards for delegates (Lanyards to be provided by the sponsor)

$7,000

CONFERENCE BAG INSERT – Everybody loves gifts!• Provide a gift, corporate giveaway or brochure in conference bags

$5 per insert

ADVERTISEMENT – Hammer your point home.• Advertisement in the A4 size conference booklet

Full page: $3,000Half page: $2,000

Ancillary sponsorship opportunities continue next page


Food and beverage

CATERING BREAKS – Make your brand visible while attendees enjoy a snack!• Possibility to display banners, table flags and provide branded material (napkins, bon-bons, etc) during the breaks

$2,000 per MT/AT break $3,000 per lunch break

COFFEE CART – Delegates will love you for this!• Sponsor one cart! • Includes all costs related to the hire and supply of coffee for your cart, branded cups, and the opportunity to provide

T-shirts and/or aprons for the Baristas (at own cost)

1 cart: $9,000

SNACK BAR SPONSORSHIP – Feed attendees all day long!• Candy bar / Trail Mix Buffet / Gelato stand / Fairy floss stand – with branding• Branded bags / boxes / cups for attendees to fill up and take to sessions

$7,000

BRANDED WATER – Delegates will appreciate the hydration.• Labelled bottles on stage for speakers and one bottle in every conference bag (bottles to be provided by the sponsor)

$3,000

Convenience services

CHARGE BAR – Engage with delegates as they wait for recharge!• Branded power recharge station for devices

1 station: $3,0002 stations: $4,000

WIFI – Keep delegates connected!• Provide high-speed WIFI for delegates, be acknowledged as the WIFI sponsor

$7,000

CONFERENCE APP – Delegates interact with your brand.• Several options for promotion in the conference app

On request


Ancillary sponsorship opportunities continue next page


Networking

WELCOME RECEPTION – Be the first to welcome delegates on Tuesday 16 August!• Banners displayed at the event

On request

FAREWELL RECEPTION – Bid delegates farewell in style.• Banners displayed at the event• Another great opportunity to engage with attendees

On request

SPEAKER BREAKFAST – Break bread with the VIPs of the conference.• Demonstrate your hospitality by sponsoring the breakfast for speakers and invited guests• Banners displayed at the event

On request

AFTERPARTY – Keep them dancing in to the night!• Sponsor the party after the Awards Gala Dinner, at one of Brisbane’s grooviest nightspots!• Branding at the party

On request

Even more options

KEYNOTE SPONSOR – Partner with one of the main attractions!• Sponsor one of the keynote sessions, get branding on stage and in the program

$7,000

WORKSHOP DAY – Support learning!• Sponsor the workshop day, get branding at the workshop venue• One half day workshop session

$15,000

IGNITE SESSION – Is fun and fast your style?• Sponsor the Ignite Session, get branding at the Ignite session

$5,000

SPONSOR DELEGATES – Make it happen for your clients!• Buy at least 10 full tickets for your clients, get 10% discount – and recognition for your generosity in the collateral to

boot!

The registration fees apply

PODCAST – Have your brand transmitted all over the world.• Sponsor the Podcast, have your logo in the background/ on video

$4,000



Award dinner sponsorship opportunitiesThe Awards Presentation Ceremony of the annual itSMF Industry Awards for Excellence in IT Service Management is an event in itself, attracting around 400 guests, held during the conference as a Gala Dinner on Wednesday 17 August 2016.

The opportunities to sponsor the Gala Dinner, with and without sponsoring the Service Management 2016 conference, are outlined below.

SPONSOR LEVEL AWARDS DINNER TITLE SPONSOR

– exclusive –

AWARDS DINNER SPONSOR

AWARDS DINNER TABLE SPONSOR

ADD-ON FOR CONFERENCE

PACKAGE SPONSORS

Price $25,000 $12,000 $3,000 $5,000

Discount for itSMFA member companies 10% 10% 10% 10%

Prominent signage (banners) at the dinner Foyer and stage Foyer only Foyer only

Opportunity to provide a table gift at the dinner

Table signage

Advertisement in the Awards Program Booklet full page half page half page

Acknowledgement (logo) in the Awards Program Booklet

Acknowledgement by the MC as Awards Dinner Sponsor

Logo on award dinner tickets and/or nametags

Complimentary table of 10 2 tables 1 table 1 table 1 table

Complimentary seat(s) at the head table 2 seats 1 seat

Discounted tickets for the dinner 25% 10% 10%

Sponsorship OptionsAward dinner sponsorship opportunities


Sponsorship Registration

To sponsor Service Management 2016, please complete this form* and email to [email protected], or post to SlatteryIT, C2.10, Level 2, 22-36 Mountain Street, ULTIMO NSW 2007. If you need more information please send us an email.

Contact Name Position / Title

Company Email Address

Phone Number ( ) Billing Address

I would like to register for:Conference Sponsorship Package Awards Dinner Sponsorship Package Conference Ancillary Sponsorship Conference Ancillary Sponsorship

Diamond (exclusive) – $50,000 Platinum – $38,000 Gold – $25,000 Silver – $20,000 Bronze – $12,000

Title sponsor – $25,000 Sponsor – $12,000 Table sponsor – $3,000 For Conference Sponsors – $5,000

Exhibition only – $10,000 Vendor Preso – $10,000 Full-Day Workshop – $10,000 Half-Day Workshop – $7,000 Conference Bags – $5,000 Lanyard Sponsor – $7,000 Conference Bag Insert – $5/insert Advertisement (Full page) – $3,000 Advertisement (Half Page) – $2,000 Catering Breaks (MT/AT) – $2,000 Catering Breaks (Lunch) – $3,000

Coffee Cart (1 Cart) – $9,000 Snack Bar – $7,000 Branded water – $3,000 Charge Bar (1 Station) – $3,000 Charge Bar (2 Stations) – $4,000 Wifi – $7,000 Keynote Sponsor – $7,000 Workshop Day – $15,000 Ignite Session – $5,000 Podcast – $4,000

10% off for itSMF Australia membersUpon signing this form, I [First Name, Surname] on behalf of [Company] agree to be invoiced for the amount(s) indicated above (with discount if applicable) and will receive only the benefits of the option(s) I have chosen, as set out in the Service Management 2016 Sponsorship document. Payment will be made within 14 days of signing.

Signed

Date / / 2 0 1 *A detailed Agreement will also be sent to package sponsors.

CONTACTALISON TUCKER

03 9879 5466–

NOEMI NAGY02 9280 3677

–[email protected]

WWW.SMCONFERENCE.COM.AU

Documents

Service Management 2016 · Service Management 2016 will be itSMF Australia’s 19th annual conference and the largest independent industry event in the Southern Hemisphere. Attracting