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LINKEDIN, THE #1 CHOICE FOR SHARING RELEVANT PROFESSIONAL CONTENT LinkedIn is the place to be to network and capture new leads to grow your business. With more than 400 million professionals, and a new user signing up every 2 seconds, LinkedIn easily helps you find and target new prospects, uprising talent and industry influencers for new business opportunities that really work. 80% of B2B social media leads are driven through LinkedIn. LINKEDIN IS ALL ABOUT B2B NETWORKING This social media network helps you with reaching a qualified audience in a professional context to generate new opportunities with a high conversion rate. You can engage with your audience through sharing meaningful content on your status updates, showcase your online portfolio through rich media content, and giving advice by participating in your industry groups. SEP Enterprise All Rights Reserved.

SEP LinkedIn Profile Writing 2016

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Page 1: SEP LinkedIn Profile Writing 2016

LINKEDIN, THE #1 CHOICE FOR SHARING RELEVANT PROFESSIONAL CONTENT

LinkedIn is the place to be to network and capture new leads to grow your business.

With more than 400 million professionals, and a new user signing up every 2 seconds, LinkedIn easily helps you find and target new prospects, uprising talent and industry influencers for new business opportunities that really work.

80% of B2B social media leads are driven through LinkedIn.

LINKEDIN IS ALL ABOUT B2B NETWORKING

This social media network helps you with reaching a qualified audience in a professional context to generate new opportunities with a high conversion rate.

You can engage with your audience through sharing meaningful content on your status updates, showcase your online portfolio through rich media content, and giving advice by participating in your industry groups.

SEP Enterprise All Rights Reserved.

Page 2: SEP LinkedIn Profile Writing 2016

WHY YOUR LINKEDIN PROFILE IS IMPORTANT?

Gain visibility

An optimized profile can boost the visibility of your brand in the social network and in search engine results. Using the right keywords in your profile will make you rank higher when prospects are looking for companies, products or services like yours.

Build trust

Use rich media to showcase your work, give value beforehand and differentiate youself/your business from your competitors. Moreover, use social proof such as reviews to gain online authority.

Get quality leads

Develop an audience, identify influencers and target qualified prospects for a quality networking list. Connect and close deals effectively through your LinkedIn profile.

YOUR SUCCESS DEPENDS ON YOUR LINKEDIN PROFILE

LinkedIn has become the starting point when searching for partners, prospects and new projects for your business. It is also the number one network used by HR and head-hunters to find talent, so not having a LinkedIn presence may have you out of the game.

Anytime you send a connection request to a prospect the first thing they’ll do is check your profile. If your profile doesn’t generate curiosity, you are losing a business opportunity.

Leads collected through LinkedIn are more likely to convert than leads captured by other means.

SEP Enterprise All Rights Reserved.

Page 3: SEP LinkedIn Profile Writing 2016

WHAT MAKES A LINKEDIN PROFILE STAND OUT?

Profiles with a photo get 14x more visits.

Members who have an industry get 15x invitations.

Don’t make it sound like your resumé.

Profiles with +1 job position listed get 12x more visits.

EVERY DETAIL INCREASES YOUR CONVERSION RATE

Share your story.

Offer a solution to your prospect’s pain points.

Showcase your work with rich media.

Profiles with summary get 7x more visits.

Highlight relevant top industry skills.

Customize your url.

Use keywords to rank higher in search results.

Social proof your authority and expertise.

GET YOUR OPTIMIZED LINKEDIN PROFILE TODAY!

LINKEDINPROFILE AUDIT.

INDUSTRY KEYWORD RESEARCH.

LINKEDIN PROFILE OPTIMIZATION. 24H DELIVERY.

GET IT TODAY FOR $395!

SEP Enterprise All Rights Reserved.

Page 4: SEP LinkedIn Profile Writing 2016

CONTACT INFORMATION

SEP Enterprise All Rights Reserved.

[email protected]

SHELLY PATRICK

Managing Partner & Digital Marketing Strategist

www.sepenterprise.com289-278-00788500 Leslie Street, Suite 101, Markham, Ontario L3T 7M8

SEP ENTERPRISE