Sears.

Jason BeaudryLevi StrommeAlison Wales

Sears facts Nation's 4th largest broad line retailer with approximately 3,900 full-line

and specialty retail stores in the United States and Canada.

Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, home electronics and automotive repair and maintenance.

Key proprietary brands include: Kenmore, Craftsman and DieHard.

The nation's largest provider of home services, with more than 12 million service calls made annually.

Sears Holdings Corporation operates through its subsidiaries, including Sears, Roebuck and Co. and Kmart Corporation.

Company profile•Headquarters in Hoffman Estates, Illinois.•Operates in United States, Canada,

Puerto Rico, and Mexico.•November 17th, 2004 Merged with Kmart.•$50.7 billion in revenue during 2007.•337,000 employees (2008).

Timberhill Shopping Center•Hometown Store

▫authorized hometown retailer▫franchise model with no royalties or fees▫store inventory at no cost to owner▫only carries hard lines: appliances, tools,

lawn & garden, fitness equipment, and TV’s▫carries brands: Kenmore, Craftsman,

Maytag, GE, Sony, and many more…▫makes money off commissions

Initial Investment Guide & Available New Markets

•http://www.searsholdings.com/business/hometownstores/docs/Initial_Investment_Guide.pdf

•http://www.searsholdings.com/business/hometownstores/docs/Available_Markets.pdf

Store layout: What we found….Pros Cons• Organized• Clean• Well lit• Easy to walk through &

find items• Big aisles

• Cluttered layout• Bland• No signage• No visual merchandising• Location • No exterior décor

Circulation: Grid Layout

Questions? Comments?

Work cited•http://www.searsholdings.com/•http://www.orlandosentinel.com/business/

chi-0408150356aug15,0,1737142,full.story

•http://en.wikipedia.org/wiki/Sears_Holdings_Corporation

•http://www.searsholdings.com/business/hometownstores/