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Ruchireeka [email protected]
Graduate Assistant (M.S.)Design & Merchandising, West Virginia University
© Ruchireeka
Window Display Area
Wedges Highlights
PU wrapped bottomsDecorative BowsBasic and neutral colors
© Ruchireeka
Cross bands
© Ruchireeka
Riveted edgesWooden Bottoms
Burnishedraw-edge uppers
Ankle interests
Basic colorsMedium heelsAnkle tie-ups
© Ruchireeka
Golden trimsUpper wrapped, medium heelsReptile prints
Embellishments
© Ruchireeka
Embellishments
EyeletsStones & printsWide multi-color Gore© Ruchireeka
Bows, shimmer & Gore
© Ruchireeka
Bows are the highlightsMix of shimmer and gore in the upperFlat Leather footbed
Specially highlighted under the beam in a hot spot of Macy’s
Espa
drilles
Bows
Brand engraved Metal studs
Contour Footbeds
Plain vamp straps
Heel height is the key
© Ruchireeka
Flip flops
* Double color Eva *Logo label hardwares* Bi-color straps (inside/outside) * Stripes & Prints * Plural color themes
© Ruchireeka
Ghillies
White Bottom Ghillies in displayPlay of materials (subtle & metallics )Added semi-circular trims to hold laces
Comfort insoles
© Ruchireeka
Flats
Raw edge optionsPlayful inter-twined strapsContrast elementsHeel labelling
© Ruchireeka
Wovens
Mix of Wovens & plain PUMostly ankle ties and sling backsNeon, metallic and neutral colors in play
© Ruchireeka
White Bottoms
Ghillies tie ups & Glitter slides© Ruchireeka
Quick Overview
© Ruchireeka
Thank you
I would like to thank Denise and MoonJoo for arranging thisshopping visit for me. However, it would not have been possiblewithout the kind support and help of Bret Chase, Paul Jensenand Sarah Collins, who accompanied me during this visit andshared valuable insights throughout.
© Ruchireeka
# 304-376-4448