8/8/2019 Robert Schumaker
5/5
s.google.com/answers/threadview?id=71118is a technology that
provides a non-intrusive, remote and highly accurate way of
gathering data on users' eye movements. Eye tracking can provide
additional quantitative datand compare usability across different
screens. Results can help determine the appropriateness of layout,
efficiency, and information clarity.
eechtechmag.com/whitepapers/Ascent2.pdfs.google.com/answers/threadview?id=71118
Robert Schumacher is a Managing Director at User Centric,
Inc.
Bobs mission is to help create the best user experience firm in
the world, a firm that he would have hired when he was on the
client side of the business. Beforejoining User Centric, Bob spent
many years in the telecom industry in human factors, new product
development and project management, ending up as VicePresident of
Universal Access. Besides running the company with Gavin, Bobs
research interests include user performance in high-volume
transactionenvironments such as call centers, forms, and POS
systems. He has strived to bring the subjects of global user
experience and global alliances to the forefront ofprofessional
discourse; he was one of the driving forces behind the formation of
the User Experience Alliance (UXA). Bob speaks frequently on user
experience atnational and international events, holds several
patents, and has written dozens of professional and academic
papers. Currently, he is working on a book on globaluser
research.
Interesting Facts: Bob enjoys bicycling, extreme cheese and
travelinghe has visited all 50 states and 30 countries.
Qualifications: PhD in Cognitive and Experimental Psychology
from the University of Illinois at Urbana-Champaign.
About User Centric, Inc.
User Centric is a global consulting firm that focuses on
improving user experience. We apply our expertise to projects
involving handhelds, web sites, software,medical devices, print,
packaging, and telephony services. Experience, quality, value,
global reach and outstanding client services set us apart. Our
servicesinclude user research, user interface design consulting,
information architecture, usability testing, user interface
evaluations, eye tracking, and online surveys.Learn more about us
at www.UserCentric.com.
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