Upload
others
View
0
Download
0
Embed Size (px)
Citation preview
RETAIL TENANTDESIGN MANUAL
FEB. 29, 2015
CONTENTS
INTRODUCTION RETAIL DESIGN VISION SECTION 1 GENERAL INFORMATION
1.1 PROJECT DESCRIPTION ...................................................10
1.2 PROJECT LOCATION .......................................................13
1.3 LEASE PLANS ..................................................................15
1.4 TENANT INFORMATION PACKAGE ................................ 20
1.5 SUSTAINABILITY .............................................................21
1.6 SHIPPING & MAILING ..................................................... 22
SECTION 2 RETAIL CRITERIA2.1 STORE DESIGN ............................................................... 25
2.2 RETAIL CONDITION - A .................................................. 26
2.3 RETAIL CONDITION - B .................................................. 28
2.4 SECTION THROUGH ESPLANADE .................................. 30
2.5 STOREFRONT DESIGN ................................................... 31
2.6 STOREFRONT FINISHES ................................................. 35
2.7 STOREFRONT STRUCTURE ............................................. 36
2.8 ENTRY & DOORS ............................................................ 37
2.9 WINDOWS & GLAZING ..................................................40
2.10 STOREFRONT SIGNAGE ............................................... 42
2.11 TENANTS 230/260 & 350 ............................................... 46
2.12 INTERIOR DESIGN ......................................................... 49
SECTION 3 RESTAURANT CRITERIA3.1 RESTAURANT CONDITION - A ........................................ 58
3.2 RESTAURANT CONDITION - B ........................................ 60
3.3 RESTAURANT GENERAL PROVISIONS ............................ 62
CONTENTS
SECTION 4 SUBMITTAL PROCESS 4.1 SUBMISSION REQUIREMENTS .........................................71
4.2 PRELIMINARY DESIGN SUBMISSION ............................. 744.3 FINAL DESIGN SUBMISSION ...........................................75
SECTION 5 TEMP STORE BARRICADE5.1 TEMPORARY BARRICADE ................................................77
SECTION 6 ARCHITECTURAL DETAILS6.1 CONCRETE SLAB AT STOREFRONT ................................ 806.2 NEUTRAL PIER DETAILS ................................................. 826.3 EXTERIOR DETAIL .......................................................... 83
SECTION 7 M.E.P. &HVAC7.1 PLUMBING ...................................................................... 857.2 ELECTRICAL.....................................................................867.3 HVAC ............................................................................. 877.4 FIRE PROTECTION ...........................................................917.5 M.E.P................................................................................92
SECTION 8 4TH FLOOR RESTAURANT APPENDIX A 8.1 STOREFRONT DESIGN......................................................95
8.2 LEASE PLANS ................................................................. 988.3 RESTAURANT SECTION ................................................. 998.4 RESTAURANT PATIO OPTIONS.......................................1008.5 SIGNAGE OPTIONS.........................................................1018.6 RESTAURANT PATIO AREA VIEWS..................................102
4
Brickell City Centre is
& New Center Of Gravity
5
A NEW MIAMI STYLE SCENEAPPEALING TO
AFFLUENT LOCALS Not only does Brickell City Centre provide the perfect retail climate with a 500,000 square foot open air shopping center, but also the missing mixed-use center of gravity for the area. Careful attention to transport linkages means the project can also be easily accessed from other areas of Miami, placing all of Miami’s affluent neighborhoods within convenient reach of the retail center and all that Brickell City Centre offers.
DRAWING THE
DOWNTOWN TOURISTBrickell City Centre is designed and merchandised to appeal to Miami’s vibrant and growing tourism marketplace. Combining a spectrum of desirable fashion shopping with the appeal of Swire Hotel’s creative EAST brand property and a range of enticing dining and entertainment options, Brickell City Centre is a visitor magnet.
RETAILVISION
6
APPEALING TO AFFLUENT LOCALS
Vibrant
1,146,000 TRADE AREA POPULATION1,918,000 TOTAL DAYTIME POPULATION
Penthouse Views
Downtown
Vibrant & Connected
Local Gourmet
A World ClassFashion Center
The Business Set
Refined Casual & Fine Dining
Arts & Events
Cosmopolitan
Spa & Beauty
7
DRAWING DOWNTOWN TOURISTS14.5 MILLION VISITORS IN 2014 TO GREATER MIAMI AND THE BEACHESGreater Miami Convention & Visitors Bureau
LuxuryBrands
Affluence & Leisure
LocalGourmet
“Shopcation”
Event & Club Scene
Jet Set
Central & Connected
Exclusivebut Accessible
Resort & Spa
Relax & Celebrate
A LifestyleExperience
Relax & Indulge
ResortStyle
8
RETAILDESIGNVISION Every Brand invited to the New Brickell City Centre fashion hub is essential to the energy and success of the whole. Brickell City Centre sets new standards for fashion retail on Miami’s global stage, providing a world-class venue where the best expression of each Brand shines in a collective showcase of unparalleled distinction and prestige.
A CURATEDCOLLECTION
SECTION 1
GENERAL INFORMATION
10
A Shopping Destination in the Heart of Miami Brickell City Center’s open air shopping center will satisfy the long under-served upmarket retail needs of this prospering neighborhood.
Renderings & images for illustrative purposes only
DOWNTOWN & CENTRAL
Renderings & images for illustrative purposes only
1.1 PROJECT DESCRIPTION
11
EAST, Miami by Swire Hotels Its stylish 263-room hotel, EAST, Miami by Swire Hotels, will perch atop 89 serviced apartments and provide attentive service for visiting guests, business travelers and part-time residents.
Renderings & images for illustrative purposes only
APARTMENTS & HOTEL
1.1 PROJECT DESCRIPTION
12Renderings & images for illustrative purposes only
The CLIMATE RIBBON™ In an indoor/outdoor environment only Miami could offer, luxury and premium brands will be able to engage with a cosmopolitan and design-conscious clientele. Crowned with the beautiful sculptural form of the CLIMATE RIBBON™, bringing the sea breezes of Biscayne Bay into the heart of the retail environment, Brickell City Centre is set to become Miami’s most glamorous urban theater: a place where brand experiences and an aspirational lifestyle are seamlessly co-created.
INDOOROUTDOOR
Renderings & images for illustrative purposes only
1.1 PROJECT DESCRIPTION
13
AFFLUENT NEIGHBORHOODS
DOWNTOWN TOURISM
HOTEL & RESIDENTIAL
MIAMI METROMOVER
BUSINESS DISTRICT WORKERS & RESIDENTS
UNDER-SERVED AREA
Incorporating key transportation centers with the Miami Metromover while offering easy access to Interstate 95, Brickell City Centre is an integrated, transformative project designed to capitalize on the area’s impressive potential. Comprising 9.1 acres along South Miami Avenue between Eighth Street and Sixth Street the project is perfectly poised to enable retailers to reach Brickell’s affluent residents, workers and visitors. Brickell City Centre will be a welcome addition to an under-served area that is increasing in appeal thanks to the rapid growth, prosperity and urban density.
Not only does Brickell City Centre provide the perfect retail climate with an open air shopping center, but also the missing mixed-use center of gravity for the area. Careful attention to transport linkages means the project can also be easily accessed from other areas of Miami, placing all of Miami’s affluent neighborhoods within convenient reach of the retail center and all that Brickell City Centre offers. Brickell City Centre is designed and merchandised to appeal to Miami’s vibrant and growing tourism marketplace.
1.2 PROJECT LOCATION
CENTRAL &CONNECTED
14
The new heart of Miami’s thriving Financial District
A HIGHLY EDUCATED & AFFLUENT DEMOGRAPHIC:
• 75% of residents over 25 years old have a bachelors degree
• 34% hold an advanced degree
• Average approximate household income of $125,500• Over 2 times the average household income for Miami
http://www.miamidda.com/pdf/2014-downtown-miami-population.pdf
“Greater Downtown Miami is one of the fastest-growing neighborhoods in Miami, booming from 40,000 residents in 2000 to 80,000 in 2010.”
15
1.3 LEASE PLANS Level 1
* This exhibit is provided for illustrative purposes only, and shall not be deemed to be a warranty, representation or agreement by Landlord that the Center, Common Areas, buildings and/or stores will be as illustrated on this exhibit, or that any Tenants which may be referenced on this exhibit will at any time be occupants of the Center. Landlord reserves the right to modify size, configuration and occupants of the Center at any time.
Renderings & images for illustrative purposes only
SE 7th STREET
SE 6th STREET
SE 8th STREET
SW 7th STREET
SW 8th STREET
SO
UTH
MIA
MI A
VE
NU
E
ME
TRO
MO
VE
R
UP
DN
DN
DN
DN
DN
DN
UP
UPUP UP
UP
UP
UP
DN
UP
UP
DN
DNUP
UP
DNDN DN
UP
UP
DN DN
DN
DN
UP
UP
DN
UP
UP
UP
UPUP UP
UP
UP
UPUP
UP
UP
UP
UP
UP
UP
UP
101
RESIDENTIAL/RETAILPARKING ENTRANCE
RETAIL PARKING ENTRANCE(BASEMENT 01 & 02)
VALLET DROP-OFF
RAMP DOWNTO B01
EMERGENCYELEVATOR
EMERGENCYELEVATOR
EMERGENCYELEVATOR
115 119
159
L02B01 B01L02
L02
L02
L02
B01
141
REACHCONDOLOBBY
OFFICELOBBY
OFFICELOBBY
EAST HOTELLOBBY
RISE CONDOLOBBY
147
144
151
153
154
155
110
171
L01 TO L04
B02 TO L01 B02 TO L01
L01 TO L03
L01
TO L
03
B02 TO L04
L01
TO L
02
L01
TO L
03B
02 T
O L
01
B02
TO
L05
B02
TO
L01
L01
TO L
04
L01
TO L
03
L01 TO L03
B02 TO L03
181
157
111
LOA
DIN
GG
NID
AOL
GNI
DA
OLG
NID
AOL
LOA
DIN
GG
NID
AOL
GNI
DA
OL
LOA
DIN
G
LOA
DIN
GLO
AD
ING
LOA
DIN
GLO
AD
ING
B02 TO L04
113
183
LD T
O L
04
117
131
134 135
133
145
129125 127123121
165
161
175
177
173
176
ELEC.(R)
168
167
166
118
BRICKELL CITY CENTRE
RETAIL TENANT
16
1.3 LEASE PLANS Level 2
* This exhibit is provided for illustrative purposes only, and shall not be deemed to be a warranty, representation or agreement by Landlord that the Center, Common Areas, buildings and/or stores will be as illustrated on this exhibit, or that any Tenants which may be referenced on this exhibit will at any time be occupants of the Center. Landlord reserves the right to modify size, configuration and occupants of the Center at any time.
SE 7th STREET
SE 6th STREET
SE 8th STREET
SW 7th STREET
SW 8th STREET
SO
UTH
MIA
MI A
VE
NU
E
ME
TRO
MO
VE
R257
L01
L03
L01
L03
L01
L03
L03L01
L03L01
272
271261
263
264
265
260
245
242
241
256
251254
230
222
217211 215
201
223 231
255
252253214212
273
239
237
275
277
276
273
L01 TO L04
B02 TO L04
L01 TO L02
L01
TO L
03
B02 TO L04
LD T
O L
04
B02
TO
L05
L01
TO L
04
L01 TO L03
L02 TO L03
L01
TO L
03L0
1 TO
L03
L01 TO L03
B02 TO L03
280
226
236234233 235
278
E.ST2-1E.ST2-2/3
225
216
267
269
268
BRICKELL CITY CENTRE
RETAIL TENANT
Renderings & images for illustrative purposes only
17
1.3 LEASE PLANS Level 3
* This exhibit is provided for illustrative purposes only, and shall not be deemed to be a warranty, representation or agreement by Landlord that the Center, Common Areas, buildings and/or stores will be as illustrated on this exhibit, or that any Tenants which may be referenced on this exhibit will at any time be occupants of the Center. Landlord reserves the right to modify size, configuration and occupants of the Center at any time.
SE 7th STREET
SE 6th STREET
SE 8th STREET
SW 7th STREET
SW 8th STREET
SO
UTH
MIA
MI A
VE
NU
E
ME
TRO
MO
VE
R
DP400A
371
L02L04 L02
L02
L02
L02
377
363
345
350
339
331
332
301
320
311316
L04
336
378
343
322 324 326 328
313 314
318
334
347
351 354353352
360
355 357
376
375
372
364
362
366
365
341
338
367
335
327
L01 TO L04
B02 TO L04
L01
TO L
03
B02 TO L04
B02
TO
L05
L01
TO L
04
L02 TO L03
LD T
O L
04
L03
TO L
04
L01 TO L03
L01 TO L03
L01
TO L
03
L01 TO L03
B02
TO
L03
L03
TO L
04
380
337
382
346
359
E.ST3-1
BRICKELL CITY CENTRE
RETAIL TENANT
Renderings & images for illustrative purposes only
18
1.3 LEASE PLANS Level 4
* This exhibit is provided for illustrative purposes only, and shall not be deemed to be a warranty, representation or agreement by Landlord that the Center, Common Areas, buildings and/or stores will be as illustrated on this exhibit, or that any Tenants which may be referenced on this exhibit will at any time be occupants of the Center. Landlord reserves the right to modify size, configuration and occupants of the Center at any time.
SE 7th STREET
SE 6th STREET
SE 8th STREET
SW 7th STREET
SW 8th STREET
SO
UTH
MIA
MI A
VE
NU
E
ME
TRO
MO
VE
R
461
L03
L03
412
L01 TO L04B02 TO L04
B02 TO L04
B02
TO
L05
L01
TO L
04
LD T
O L
04
L03
TO L
04
L03
TO L
04
401
423
411
421
422
BRICKELL CITY CENTRE
RETAIL TENANT
Renderings & images for illustrative purposes only
19
1.3 LEASE PLANS Level 5
* This exhibit is provided for illustrative purposes only, and shall not be deemed to be a warranty, representation or agreement by Landlord that the Center, Common Areas, buildings and/or stores will be as illustrated on this exhibit, or that any Tenants which may be referenced on this exhibit will at any time be occupants of the Center. Landlord reserves the right to modify size, configuration and occupants of the Center at any time.
SE 7th STREET
SE 6th STREET
SE 8th STREET
SW 7th STREET
SW 8th STREET
SO
UTH
MIA
MI A
VE
NU
E
ME
TRO
MO
VE
R
UP
UP DNUP
UP
UP
UPUPUP
UP
UP
UP
UP DN
DN
561
B02
TO
L05
BRICKELL CITY CENTRE
RETAIL TENANT
Renderings & images for illustrative purposes only