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Brandon Fay8 Lowell Court
Goldens Bridge, New York 10526(914) 424-0092 cell
bfay@ithaca.edu---------------------------------------------------------------------------------------------------------------------
ObjectiveDedicated and eager to obtain a summer internship to entrench myself in the field of marketing and advertising to gain experience while learning the complexities and challenges of the business world.
SummaryI am an Integrated Marketing Communications (IMC) major in the Roy H. Park School of Communications and the School of Business at Ithaca College. This major focuses on building brands by designing and delivering unified promotional messages and experiences. Through this curriculum, I am learning about the newly converging fields of advertising, public relations, sales promotion, and social/interactive marketing. IMC majors work in teams to create advertising and public relations executions for the Internet, magazines, TV, and social media to produce a strategic communication plan to promote a company and its brands.I am a team player having a very outgoing and amiable personality with the ability to bring people together to accomplish a mission. I bring a strong work ethic, positive attitude, and a desire to learn as well as a willingness to assist where ever needed.
Education Ithaca College - Class of 2018Ithaca, NYMarketing (Major), Accounting (Minor) - GPA: 3.33
- Course Work: Advertising, Public Relations, Communications in Organizations, Strategic Communication, Presentation and Graphic Design, Financial Accounting, Managerial Accounting.
- Field Study Project: worked with the owner of a local business, Xtreme Fitness, providing a situation and SWOT analysis; conducted research, and provided realistic, measurable objectives to improve their business; designed t-shirts, flyers, posters, generated social media content, and an advertising campaign; efforts resulted in increased staffed hours and online presence.
- Flora Brown Scholarship Award (Merit Based)
- American Marketing Association Member – campus club focused on new and emerging trends in marketing.
- Founding Father of Tau Rho Chapter of Kappa Sigma Fraternity (Scholarship Chairman) – instrumental in establishing a new chapter in Ithaca.
Fox Lane High School – Class 2014Mount Kisco, New York, 10526
- Vice President High School Student Body- Student Master of Ceremonies for Annual School Fund Raiser- Captain of Wrestling team; competed in State Championship
Summer Work ExperienceIowa Style WrestlingSomers, NYAssistant Coach Jun 2013 — Aug 2015- Coached youth and high school wrestlers- Ran and coached youth summer programs
Skills Adobe Photoshop, Microsoft Office, Microsoft PowerPoint