RECRUITMENT AND RETENTION

Lauren Shackleford & Stephanie Michalik

OVERVIEW

INTRODUCTION RECRUITMENT

BASICS SOCIAL MEDIA ACTIVITY

RETENTITION WRAP- UP

List the top three reasons why you joined your organization?

RECRUITMENT

WHY RECRUIT NEW MEMBERS?

The future of the organization Needed for the organization to survive Meet new friends Bring in new ideas and talents Help the organization grow and improve

KNOWING YOUR ORGANIZATION

What is the purpose of your organization? (i.e. missing statement, values, goals)

What do you contribute to campus and the local community?

How does your organization help enhance ones college experience?

RECRUITMENT PLAN

Make assessment as to where your organization currently stands and where you intend for it to go?

Long term vs. short term goals.

Action plan

Practice makes perfect!

FIRST IMPRESSIONS

First impressions

Eye contact Body language Facial expressions Non-verbal cues Greetings/introductions

ANSWERING QUESTIONS

Be sure to answer HONESTLY! Do not “beat around the bush” when telling what is required of them.

Share personal experiences with them and benefits you received from joining.

Be sure to know all information regarding our org such as time requirements, money, expectations of its members, etc. You should all know this already but sometimes we all need a refresher!

ACTIVITIES

Worthwhile activities

Pick activities to do that allow you to get to know new members

Bring them to events you're already going to or organizing.

Give them a “snapshot” of the typical day in your organization

SOCIAL MEDIA

Present the best versions of your self's and your organizations

Utilize social media to promote events and recruitment

Support one another

GRAPE PHILOSOPHY

Five most common reasons student join orgs. Understand your members needs Reevaluate your member’s needs every year

GROWTH

Having opportunities to increase your skills and competencies, personal skill development opportunities, becoming more competent, experienced, and confident.

RECOGNITITION

 Gaining respect from others you admire, receiving recognition and praise for a job well done, receiving feedback on your work within the organization.

ACHIEVEMENT

Having the opportunity to solve problems, seeing the result of your efforts, being given meaningful responsibilities, seeing your feedback and ideas become reality. 

PARTICIPATION

Planning and scheduling work, given the opportunity and being allowed to make or contribute in important decision making, being "active", not just a member

ENJOYMENT

Having fun, working as part of a team, feeling a part of something important

RETENTION

ESTABLISH RELATIONSHIPS

Establish rapport with members

Build relationships with mutual respect-be someone they can count on

CLARIFY RESPONSIBILITIES

Let members know how they can contribute Ensure that you're not doing all the work Create an accountability system

RECOGNIZE EFFORTS AND ACCOMPLISHMENTS

Meaningful

Frequent

Creative

How do your organizations promote

retention?

RETENTION

Good experience = more likely to remain in your organization and communicate positively about your organization and their experience to others!

Satisfied members are your biggest asset.

Being inclusive from the beginning will have a huge impact!

MATTERING & MARGINALITY

MatteringOthers are interested in what happens to you, empathize with you, and/or appreciates you.

MarginalityNot belonging to the group: characterized by feeling unnoticed, ignored, unrecognized, and disconnected from others.

- Scholssberg

RETENTION – KEEPING YOUR MEMBERS

• Provide new member training

• Create a mentoring plan for new members or those moving into a board or committee chair position

• Have involvement opportunities or tasks ready for all members

• Offer validation and praise to members who exceed expectations

KEEPING YOUR MEMBERS CONT.

• Use social activities to create bonds between all members. Maintain a regular meeting schedule.

• Recognize individual achievements

• Provide opportunities for all members to give input and feedback.