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Recruiting a Full Recruiting a Full Commissioner StaffCommissioner Staff
Susan LongSusan Long
Occoneechee CouncilOcconeechee Council
Raleigh, NCRaleigh, NC
UC Recruitment HistoryUC Recruitment History
113 new unit 113 new unit commissioners commissioners recruited since recruited since 2005.2005.
Improved unit to Improved unit to unit commissioner unit commissioner ratio from 1:15 to ratio from 1:15 to 1:3.6!1:3.6! 0
20
40
60
80
100
120
140
160
Unit Commissioners
2005 2006 2007
Diverse DemographicsDiverse Demographics
Diverse DemographicsDiverse Demographics
DemographicsDemographics Metro area w/5 Metro area w/5
districtsdistricts
1 district w/4 rural 1 district w/4 rural countiescounties
Economically Economically challenged urban challenged urban district district
Ft. Bragg military Ft. Bragg military communitycommunity
World famous golf World famous golf coursescourses
One of the largest One of the largest concentration of PhDs concentration of PhDs in USin US
HQ for numerous HQ for numerous corporations (RTP)corporations (RTP)
What should your ratio of units What should your ratio of units to commissioners be to serve to commissioners be to serve
the needs of your units?the needs of your units?
National Standards vs. RealityNational Standards vs. Reality
15.0
4.93.6 3.0
0.0
2.0
4.0
6.0
8.0
10.0
12.0
14.0
16.0
Uni
t/Com
mis
sion
er R
atio
Index of Growth
2005 2006 2007 National Standard
How do you secure the right How do you secure the right commissioner?commissioner?
It starts with having the right District It starts with having the right District Commissioners in place!Commissioners in place!
The Example/Role Model The Example/Role Model for all for all commissioners in the districtcommissioners in the districtAccountabilityAccountabilityAccessibilityAccessibilityCharismaCharisma IntegrityIntegrityFollow-through and follow upFollow-through and follow upTime to do the jobTime to do the jobKnows the territory (the units, leaders, has Knows the territory (the units, leaders, has
come up through ranks)=Credibilitycome up through ranks)=CredibilityPositive attitude!!Positive attitude!!
Unit Commissioner Unit Commissioner Recruitment PlanRecruitment Plan
Understanding The NeedUnderstanding The Need
Personnel shortage identified as part of Personnel shortage identified as part of council’s strategic long range planning council’s strategic long range planning process.process.
Starting point: unit commissioner to unit Starting point: unit commissioner to unit ratio of 1:15.ratio of 1:15.
Council possessed a full complement of Council possessed a full complement of District Commissioners.District Commissioners.They were not trained to be recruitment readyThey were not trained to be recruitment ready
The Process-Step 1The Process-Step 1
Board approved an annual business plan Board approved an annual business plan of action to meet strategic objectives. of action to meet strategic objectives. The “Commissioner Service Operations Plan” The “Commissioner Service Operations Plan”
included the approved annual objectives, key included the approved annual objectives, key meeting dates, and training dates.meeting dates, and training dates.
Commissioner Service Commissioner Service Operations PlanOperations Plan
It is the mission of the Council Commissioner It is the mission of the Council Commissioner Staff to keep Scouting units alive, healthy, Staff to keep Scouting units alive, healthy,
happy, and reregistered on time. Our happy, and reregistered on time. Our commitment is to develop and implement plans commitment is to develop and implement plans that will result in increased unit, adult leader and that will result in increased unit, adult leader and
youth retention. The Occoneechee Council youth retention. The Occoneechee Council Commissioner staff recognizes that it helps units Commissioner staff recognizes that it helps units
succeed and that unit service is a top priority. succeed and that unit service is a top priority. Those who administer the program must, Those who administer the program must,
therefore, serve the membership therefore, serve the membership and also and also actively and purposefully recruit new actively and purposefully recruit new
members.members.
Commissioner Service Objectives -Commissioner Service Objectives -RecruitmentRecruitment
Recruit and fully engageRecruit and fully engage an Assistant an Assistant Council Commissioner for each Council Council Commissioner for each Council Vice-President in order to form key Threes Vice-President in order to form key Threes for each committee.for each committee.
Recruit sufficient numbers of unit Recruit sufficient numbers of unit commissionerscommissioners to achieve the National to achieve the National goal of 3 units per unit commissioner.goal of 3 units per unit commissioner.
Step 2-Getting District Step 2-Getting District Commissioners Ready to RecruitCommissioners Ready to Recruit
District Commissioners and ADCs are District Commissioners and ADCs are seen at council, district seen at council, district and community and community eventsevents in uniform. in uniform.Not a stranger to the units!!Not a stranger to the units!!
Step 3-Building A Prospect ListStep 3-Building A Prospect ListReview separated member lists.Review separated member lists.Turn “suspects” into “PROSPECTS” Turn “suspects” into “PROSPECTS”
through referrals.through referrals.
Step 3-Building A Prospect ListStep 3-Building A Prospect ListOften considered sources for prospects:Often considered sources for prospects:
Step 3-Building A Prospect ListStep 3-Building A Prospect ListHave you considered…Have you considered…
Step 4-Preparing to RecruitStep 4-Preparing to Recruit Develop a job Develop a job
descriptiondescription Don’t sugar coat Don’t sugar coat
it!!it!!
Step 4-The AppointmentStep 4-The Appointment Make appointment Make appointment
with prospect (and with prospect (and spouse)spouse)
Review points for Review points for successful successful interviewsinterviews
Call on prospectsCall on prospects Follow upFollow up
Step 5-Tracking Recruitment Step 5-Tracking Recruitment ProgressProgress
Reporting frequency: monthly Reporting frequency: monthly Forums Included:Forums Included:
Executive Board and Executive Executive Board and Executive Committee MeetingsCommittee Meetings
Monthly Commissioner Cabinet MeetingsMonthly Commissioner Cabinet MeetingsMonthly Professional Staff MeetingsMonthly Professional Staff MeetingsMonthly Commissioner NewsletterMonthly Commissioner Newsletter
For a copy go to For a copy go to www.ocscouts.org
Commissioner Box ScoreCommissioner Box ScoreDISTRICTDISTRICT # UNITS# UNITS UCs UCs
NEEDEDNEEDEDUCs UCs
REGISTEREDREGISTEREDNEED TO NEED TO RECRUITRECRUIT
% OF NEED% OF NEED UC RATIOUC RATIO
HEHE 3939 1313 1919 00 146%146% 1:21:2
TRTR 3333 1111 1212 00 109%109% 1:2.71:2.7
CRCR 7070 2323 2222 -1-1 94%94% 1:3.21:3.2
GNGN 3333 1111 88 -3-3 73%73% 1:4.11:4.1
MAMA 4646 1515 1010 -5-5 65%65% 1:4.61:4.6
SAMPLE SCORECARD-STACK CHART ORIGINAL IDEA CAME FROM LEADERSHIP
SUPPORT SERVICESREVIEWED AT MONTHLY COMMISSIONER CABINET
MEETINGS, BOARD AND STAFF MEETINGS
Step 6-Train to RetainStep 6-Train to Retain
Train…train…train those Train…train…train those new unit commissioners!!new unit commissioners!!
Offer meaningful commissioner Offer meaningful commissioner meetings each month!!meetings each month!!
Recruitment TechniquesRecruitment TechniquesTraditional recruiting techniquesTraditional recruiting techniques
Two person recruiting teamsTwo person recruiting teamsFormal “face to face” meetingFormal “face to face” meetingOne on one when referredOne on one when referred
Innovative group recruitingInnovative group recruiting
Resources Used In Resources Used In Developing Our PlanDeveloping Our Plan
National Commissioner’s Newsletter National Commissioner’s Newsletter and podcasts.and podcasts.
Best practices from other councils.Best practices from other councils.Position descriptions from National Position descriptions from National
Council publications.Council publications.Information from leadership support Information from leadership support
service.service.
Keys to SuccessKeys to Success
Commitment of the Council CommissionerCommitment of the Council CommissionerSupport of the professional staffSupport of the professional staffEngagement of several key volunteersEngagement of several key volunteersTextbook recruiting techniques using Textbook recruiting techniques using
resources already available through the resources already available through the national organization.national organization.
Innovative ideas from districts.Innovative ideas from districts.
ResultsResultsUnit retention 75-94%!Unit retention 75-94%!Youth retention 66-72%!Youth retention 66-72%!Cub & Boy Scout Cub & Boy Scout
advancement at record advancement at record levels!levels!
Quality units 45-71%!Quality units 45-71%!Quality districts grew Quality districts grew
from 2 of 13 to 10 of 13!from 2 of 13 to 10 of 13!Achieved Centennial Achieved Centennial
Quality Council!Quality Council!