REAP Monthly MeetingAugust 12, 2009

Carol Heyman

What Is Smart Power?Energy efficiency & conservation

programEducation to actionCollaborative & community

basedEvolving programStatewide partneringLifelong applications

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Benefits of an Energy Efficiency Benefits of an Energy Efficiency ProgramProgramProvides a low-cost, reliable alternative

to other supply-side resourcesLowers greenhouse gas emissionsEstablishes utilities as partners in an

energy efficient AlaskaGives customers tools to control their

energy costs by promoting conservation and efficiency

Helps prepare members/customers for the near future

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Overall Program Goals – Energy Overall Program Goals – Energy Efficiency & ConservationEfficiency & ConservationEducate AlaskansWork with co-op members through

specific programs Partner with other utilities and

organizationsWork toward a Statewide EE CenterAdd energy efficiency to resource

portfolio & planning for all utilitiesReduce kwh by 10 percent by 2010

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Smart Power: Smart Power: January January – August August$2.00 off CFL discount programML&P & Brown’s Electric – partnersCFL & Lighting WorkshopsCommunity educationHome Show – 2500 signed CFL

pledgeCommercial energy audits w/AMEPEducation calendar with ACEAugust enhanced CFL program Target, Brown’s, Wal-Mart, Spenard Builders Supply, Fred Meyer

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Smart Power Smart Power – Alaska Alaska UtilitiesUtilitiesML&P – Smart Power’s First Utility Partner

◦ Previously done giveawaysMatanuska Electric Association – Smart

Power Partner Golden Valley Electric Association (GVEA)

◦ Utility offers energy efficiency incentives – most comprehensive of the utility programs

Alaska Village Electric Cooperative (AVEC)◦ Rural Alaska has done CFL education. The

biggest challenges are fuel costs and on the electric side old appliance clunkers

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Smart Power Working Partners

o Alaska Center for the Environmento Alaska Manufacturing Extension

Partnership (AMEP)o Alaska Power Association (APA)o Brown’s Electrico Fred Meyero Satco ( Energy Star’s Manufacturing

Partner of the Year)o Spenard Builders Supplyo Targeto Wal-Mart

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Potential Smart Power PartnersCommunityOutreach/Education/Workshop

Partnerso Alaska Energy Authorityo Alaska Housing Finance Corporationo Alaska Building Science Networko Cold Climate Housing Research Centero Alaska Craftsman Programo Alaska Housing Authorities Associationo IGAP Volunteerso Alaska Conservation Allianceo Village Corporationso Regional Corporationso Denali Commission

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Program PhasesProgram PhasesPhase 1: Focus on education & CFL incentives

◦ Low investment and risk◦ Simple to implement◦ Target low cost/high impact measures◦ Increase member awareness through education◦ Begin branding Smart Power program

Phase II: Gain significant energy savings yrs. 2-4◦ Higher investment and risk◦ Establish an Alaska Energy Efficiency Center◦ Increase number of partnerships◦ Pursue grants for enriching member benefits

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CFL Program: Potential for CFL Program: Potential for SavingsSavings

Chugach Service Area◦63,000 households◦2,350,600 light sockets◦29.06% of sockets have CFL's

Nearly 1.7 million additional CFL's can be installed

10IVAN MOORE RESEARCH

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Bulb Type PreferencesBulb Type Preferences

11IVAN MOORE RESEARCH

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I would buy CFL's more often if I would buy CFL's more often if they were cheaperthey were cheaper

12IVAN MOORE RESEARCH

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CFL Program: CFL Program: Year 1 Quantitative GoalsYear 1 Quantitative Goals

Aggressive

Moderate Low

Additional Residential CFL's

125,000 70,000 25,000

Residential Bill Savings

$516,800 $289,408 $103,360

Chugach Avoided Supply (kWh/yr)

4,250,000 2,380,000 850,000

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Program ComponentsProgram ComponentsIncluded in Phase 1?

CFL coupons and/or giveaways

Yes

Consumer education Yes

CFL recycling Yes

Energy audits Limited

Partnerships•Agencies providing energy rebates•Agencies providing assistance & grants •Other utilities, if possible•CFL retailers

• Yes

Appliance Rebates Maybe

Emerging technologies (LED’s, in-home generation, monitoring)

Pilot programs for business and residential energy use monitoring

??

Yes 14

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CFL Education Is PortableCFL Education Is PortableTopics

◦ Lighting program◦ Selecting, installing, and disposing of CFL's◦ Other available energy efficiency

improvements◦ Energy Star

Forums & materials◦ Workshops – In-store promotions◦ Bill inserts or brochures◦ Member Services contacts◦ Partnering on workshops

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Green is Good!!Americans are concerned about the environment93% strongly agree that saving

energy helps the environment (EPA study by Interbrand)

86% would choose one home over another based on its energy efficiency (Shelton Group/Energy Pulse)

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Understanding Energy Star

It will help you be more energy efficient

Energy Star will save you moneyEnergy Star is a guide to

consumersSatco – Smart Power’s CFL

partner has all Energy Star products

Energy Star = Smart Power

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Energy Star is…Voluntary government-backed

program sponsored by the Environmental Protection Agency (EPA) and the Department of Energy (DOE) that helps businesses and individuals protect the environment through superior energy efficiency

Identifies and promotes energy efficient products to reduce greenhouse gas emissions

National symbol of energy efficiency

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More Energy Star…Started by EPA in 1992Computers & monitors were the first

labeled productsCurrently 50 product categories from

1700 manufacturer partnersOver 70% of the public is aware of

Energy StarIn 2007 Americans saved $16 billion on

their energy bills using Energy Star products preventing greenhouse gas emissions equal to 27 million cars

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What Makes It Energy Star?Energy Star Qualified

Products: Meet strict independent

testing Adhere to stringent

specifications for efficiency and quality

Are randomly tested twice yearly to ensure ongoing quality

Have the Energy Star label easily identifiable to customers

Are cost effective (have a simple payback of less than 2 years)

Energy Star Lighting: Less heat = reduced

cooling $ Less energy = lower utility

$ Excellent color rendering =

colors look natural Electronic ballast = flicker

free, no hum or buzz 2 year warranty =

customer security Instant-on = customer

satisfaction CFLs vs. incandescent

bulbs = longer lamp life, saves time, money & energy

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Choosing The Right ApplicationWhere lights are on 3+ hours/dayIn hard to reach fixtures & locationsIn select enclosed outdoor light

fixturesWhere brighter light is needed in a

fixture without exceeding its maximum rated wattage

Where higher color temperature light is desired

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What’s NextWhat’s NextGet more utilities to be partnersEnhance education programsResearch items for Phase II with help from

the community and other partners◦ LED exchange/coupon during holiday season◦ Enhance Web site with interactive components◦ Review, update and publish Energy Guide

Get everyone being more energy efficiency conscious and using CFL's and…

Educate, Educate, Educate!!!

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Let’s Talk….

Smart Power has been trying to listen and learn

Recently conducted a focus group and dialogue through Nils Andreassen and Institute of the North

Chugach and Smart Power want to listen to you about how you think its best to educate and communicate

Leah Moss – colleague

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Overall Objective

How do we best communicate the possibility for change regarding Smart Power and energy efficiency?

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What Type of Information?How would you like to receive it?

Utility informationEnergy useEnergy efficiencyOutagesPeak usage

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Incentives For Change

What would be important to require you to change toward being energy efficient?

Would any sort of competition interest you?

What learning/training programs would interest you to become more energy efficient? Would you use a community calendar specific to those programs?

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Further Discussion…

Would you sign an energy efficiency pledge? If yes, how should we follow – up with you?

Follow-up methodology, best ways?

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Action Items:

Would you join a small task force to assist Smart Power with ideas and planning?

Any strong energy efficiency one-liners you are willing to share now?

Check with Commonwealth North Website for the meeting times and topics of its energy action team

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Questions?

Handouts on lighting – limited number available tonight

Copies of presentation available: carol_heyman@chugachelectric.com

Any further discussion or information: Carol Heyman – 762-4707

Thank you all for your attention and help!