Reaching Out to Untapped Markets

Cooperative Finance Leadership Program for America

A Fellowship Program for New And Emerging Credit Union LeadersFederation 2013 Annual Conference

Baltimore, MD

CFLA Overview

• Innovative pilot program to cultivate future leaders of the credit union movement. Program will recruit, train and support fifteen (15) new and emerging professionals to be placed in leadership positions in credit unions.

• Credit unions will gain a new source of talented, diverse staff drawn from among recent college graduates, graduate students, returning veterans and displaced financial workers.

2013 Annual Conference : Financial Inclusion Through Cooperative Finance

Background

• Need for new and emerging leaders in the traditional and community development credit movement Average age of CU member- 47 Average age of CU employee- 42 Average age of CDCU employee- 60

• Credit unions are “service rich but technology poor”• Growth in membership stagnant • Renewed interest in economic justice issues- Occupy

Wall Street Movement

2013 Annual Conference : Financial Inclusion Through Cooperative Finance

CFLA Pilot

• Recruitment of 15 fellows for to work in credit unions

• Six-month paid fellowship • Bring energy, strong skills and fresh

perspectives into the CU movement• Intensive training program to include a two-week

summer institute, mentoring program and on-going support

2013 Annual Conference : Financial Inclusion Through Cooperative Finance

CFLA Fellows

• Recent College grads• Graduate students• Returning Veterans• Displaced financial workers

2013 Annual Conference : Financial Inclusion Through Cooperative Finance

• Introduction to Credit Unions and the Cooperative Culture

• Credit Union Innovation and Technology

• Credit Union Leadership Development• Credit Union Advocacy• Ethics and the Credit Union Movement • Financial Statement Analysis • Overview of Community Development

Lending • Micro-enterprise and CDCUs• Peer Analysis & Forecasting• Regulatory Compliance: Introduction

and Overview

• Asset/Liability Management• Risk Management and Internal

Operations• CDFIs: What are they and the impact

on Credit Unions• Strategic Planning: Overview• Fundraising• Product Development & Pricing • Strategic Planning III: Emerging

Market Review• Strategic Planning IV: Membership

Development• Developing a Strategic Marketing Plan • Community Development: Developing

Partnerships

Training Curriculum

2013 Annual Conference : Financial Inclusion Through Cooperative Finance

Selection Criteria• Bachelor’s degree• Demonstrated leadership ability• Strong Communication skills• Commitment to Coop finance• Targeted skills in one or more of the following items:

IT, including database systems, network administration web design/management

Finance and accounting Loan analysis/underwriting Marketing, communications and social media

2013 Annual Conference : Financial Inclusion Through Cooperative Finance

Application Process

• Application for both credit union and fellow• Due Date: June 15th Credit Union Applications: 2 Step Process

Step 1: Complete written application (www.cdcu.coop) Step 2: Phone interview to develop and/or define action plan for

fellow

Fellow Applications: 4 Step Process Step 1: Complete written application with essay

(www.cdcu.coop) Step 2: Phone and/or in-person interview Step 3: Interview with credit union Step 4: Attend 2-week training Institute

2013 Annual Conference : Financial Inclusion Through Cooperative Finance

Terms of Employment

• Stipend of $2,000 per month, half provided by the credit union and half provided by CUs participating in the program.

• Travel stipend to attend in-person training • Credit union will provide medical insurance

2013 Annual Conference : Financial Inclusion Through Cooperative Finance

Ongoing Support & Professional Dev.

• Fellows will have a one-on-one call each week and monthly conference calls

• Attend a mid-fellowship retreat • Assigned a mentor in their region who does not

work at the participating CU• Federation staff will visit each fellow at their

workplace at least once

2013 Annual Conference : Financial Inclusion Through Cooperative Finance

Questions

???For Additional Information Contact

Pamela OwensVice President, Programs(212) 809-1850, ext. 215

powens@cdcu.coop

2013 Annual Conference : Financial Inclusion Through Cooperative Finance