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Page 1 Copyright © 2012. Real Estate Digital. All rights reserved. 4/10/2012 CONFIDENTIAL
rDesk Website Google Analytics
Google Analytics is a valuable tool that can capture important information about the visitors on your
rDesk Website. This insight will help you make improvements that will attract more visitors and keep
visitors on your site longer which will increase your lead generation.
At RED, we use Google Analytics to measure website performance and track metrics so we can
continually improve our product and support your efforts in creating a better experience for your
customers.
To set-up Google Analytics for your rDesk Website On the Google Analytics site,
1) Sign up at http://www.google.com/analytics
2) Set Up Your Account
3) Set Up Your Tracking Code
On rDesk Website,
1) Login to Admin
2) Click on My Website
3) Click on Analytics
4) Copy and paste your Site Verification Key and Tracking Code received when you set-up your
Google Analytics account and tracking code above
5) Click Submit
Page 2 Copyright © 2012. Real Estate Digital. All rights reserved. 4/10/2012 CONFIDENTIAL
To use Google Analytics to monitor your rDesk Website Once you have your tracking code in place, you can then utilize the information Google Analytics is
capturing about your website.
On the Google Analytics site,
1) Login to your account
2) On the Dashboard view,
a. Click Analytics Settings to view and edit all of your Analytics accounts and profiles
b. Choose from the View Reports dropdown menu
c. Go to another analytics account using the My Analytics Accounts dropdown list
Page 3 Copyright © 2012. Real Estate Digital. All rights reserved. 4/10/2012 CONFIDENTIAL
3) To view more detailed information on site usage and visitor interaction with your site, click
Visitors
4) To view for a specific period, select Date Range, click Apply
4) To view which sources are driving the most traffic to your site, click Traffic Sources
Page 4 Copyright © 2012. Real Estate Digital. All rights reserved. 4/10/2012 CONFIDENTIAL
5) To view information on specific pages such as time on page, landing and exit information, click
Content Overview
6) To export the report, click Export and select a format
Page 5 Copyright © 2012. Real Estate Digital. All rights reserved. 4/10/2012 CONFIDENTIAL
7) You will be prompted to Open, Save or Cancel by your browser
Here is a sample report:
Page 6 Copyright © 2012. Real Estate Digital. All rights reserved. 4/10/2012 CONFIDENTIAL
8) Click the Graph by icons to view the information in a graph
Additional Resources Here are some useful links that will give your more detailed information on Google Analytics within their
support site.
Page 7 Copyright © 2012. Real Estate Digital. All rights reserved. 4/10/2012 CONFIDENTIAL
https://support.google.com/analytics/bin/answer.py?hl=en&answer=1008065&topic=1008008&ctx=top
ic (Introduction)
https://support.google.com/analytics/?hl=en#topic=1008008 (About Google Analytics)
https://support.google.com/analytics/bin/answer.py?hl=en&answer=1008015&topic=1727146&ctx=top
ic (Getting Started)
http://support.google.com/analytics/?hl=en (Analytics Help)
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