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NEW BOOKS for BUSINESS MANAGEMENT & LEADERSHIP COURSES Examination Copies Available

For more information on these books and authors, visit www.randomhouse.com/academic

2014

m www.randomhouse.com/academic /randomhouseacademic @RHacademic /commonreads

To order examination copies, go to: www.randomhouse.com/academic/examcopy

EXAMINATION COPY POLICY: $3.00 for each paperback title and half the retail price for hardcover editions as noted in this flyer. No shipping & handling fees required. For academic instructors only; Limit of ten exam copies per year.

CENTERED LEADERSHIPLeading with Purpose, Clarity, and Impactby Joanna Barsh and Johanne Lavoie

In How Remarkable Women Lead, Joanna Barsh and Susie Cranston outlined a framework explaining

what distinguishes leaders who have realized true greatness. For the past six years, she traveled the globe giving seminars, workshops, and keynotes on how to put this framework into practice. Centered Leadership puts these highly sought after seminars onto the page, walking readers through the interactive tools, exercises, and strategies that have helped tens of thousands of women gain the skills and confidence to unleash their potential and that of those around them.

“Centered Leadership is a personal and practical roadmap to taking on the challenge of leadership.”

—Sheryl Sandberg, COO Of faCebOOk and authOr Of lean InCrown Business n HC n 978-0-8041-3887-1 n 336 pp. n $26.00/$31.00 Can. n Exam Copy: $13.00

Joanna Barsh is available for campus talks. For more information, visit: www.rhspeakers.com

THE XX FACTORHow the Rise of Working Women Has Created a Far Less Equal Worldby Alison WolfNew York Times Book Review Editor’s Pick

In this well-researched book, noted British academic Alison Wolf examines why more educated women

work longer hours, why having children early is a good idea, and how feminism created a less equal world. Her findings will inspire fierce debate and expand the conversation about women’s role in society.

“Wolf has written an exhaustive, intelligent, thoughtful and at times provocative and idiosyncratic analysis of what it is to be an elite

woman. By laying out the choices that women are faced with and the consequences of their actions, Wolf is ensuring that we do not

have to walk blindfold into the future.” —The Financial Times“Meticulously researched, global in reach and grounded in data,

The XX Factor elevates and informs a jaded and adversarial debate that often turns on sound bites and anecdote.” —Wall Street Journal

Crown n HC n 978-0-307-59040-4 n 416pp. n $26.00/NCR n Exam Copy: $13.00

CREATING MAGIC10 Common Sense Leadership Strategies from a Life at Disneyby Lee Cockerell

Combining surprising business wisdom with insightful and entertaining stories from Lee

Cockerell’s four decades on the front lines of some of the world’s best-run companies, Creating Magic shows how everyone—from small business owners to managers at every level—can become better leaders by infusing quality, character, courage, enthusiasm, and integrity into their workplace and into their lives.

“Lee’s common sense principles and down to earth storytelling is refreshing. His book will help leaders and managers at all levels

become better in all parts of their lives.” —lee huebner, dIreCtOr Of the SChOOl Of MedIa and PublIC affaIrS, geOrgetOwn unIverSIty

Crown Business n HC n 978-0-385-52386-8 n 288 pp. n $26.00/$30.00 Can. Exam Copy: $13.00

THE CUSTOMER RULESThe 39 Essential Rules for Delivering Sensational Serviceby Lee Cockerell

Former EVP of Walt Disney World Lee Cockerell knows that success in business depends upon

winning and keeping customers. In 39 digestible chapters, he shares everything he has learned in his 40+ year career in the hospitality industry about creating an environment that keeps customers coming back for more. Here, Cockerell explains the simple principles that have been shown to work in companies as large as Disney and as small as a local coffee shop.

“Cockerell offers practical, reader friendly suggestions and guidelines which can be implemented immediately to

enhance and improve customer service at any company.”—fred whyte, PreSIdent, StIhl InCOrPOrated

Crown Business n HC n 978-0-7704-3560-8 n 208 pp. n $19.99/$23.99 Can. Exam Copy: $10.00

Lee Cockerell is available for campus talks. For more information, visit: www.rhspeakers.com

For a free Teacher’s Guide, go to:

www.bit.ly/RIoM82

SEPTEMBER 2014

OCTOBER 2014

NEW BOOKS for BUSINESS MANAGEMENT & LEADERSHIP COURSES 2014

NEVER EAT ALONE, Expanded and Updated

And Other Secrets to Success, One Relationship at a Timeby Keith Ferrazzi and Tahl Raz

Never Eat Alone, the bestselling business classic on the power of relationships, has now been updated

with in-depth advice for making connections in the digital world.

“[Ferrazzi’s] insights on how to turn a conference, a meeting, or a casual contact into an extraordinary opportunity for mutual success make invaluable

reading for people in all stages of their professional and personal lives. I strongly recommend it.” —Jeffrey e. garten, dean, yale SChOOl Of ManageMent

Crown Business n HC n 978-0-385-34665-8 n 400 pp. n $27.00/$32.00 Can. n Exam Copy: $13.50

Keith Ferrazzi is available for campus talks. For more information, visit: www.rhspeakers.com

CREATIVE CONFIDENCE Unleashing the Creative Potential Within Us Allby Tom Kelley and David Kelley

In an inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with

many of the world’s top companies, David and Tom Kelley identify the principles and strategies that will allow readers to tap into their creative potential and allow them to in-novate in terms of how they approach and solve problems.

“A myth-busting, muscle-building gem of a book. It shatters the false belief that only some people are creative. Then it provides

a smart, practical action plan for boosting your innovative capacities.” —danIel h. PInk, authOr Of drIve, a whOle new MInd, and tO Sell IS huMan

Crown Business n HC n 978-0-385-34936-9 n 304 pp. n $29.00/$35.00 Can. n Exam Copy: $14.50

ESSENTIALISMThe Disciplined Pursuit of Lessby Greg McKeown

For anyone who has ever felt overworked but underutilized or always busy but never productive,

comes a book on how to achieve more by doing less: a systematic, strategic framework for discerning what is essential, eliminating what is not, and removing obstacles in order to make the execution of what is actually essential as easy and effortless as possible.

“A timely, essential read for anyone who feels overcommitted, overloaded, or overworked….If more leaders embraced this

philosophy, our jobs and our lives would be less stressful and more productive.”—adaM grant, whartOn PrOfeSSOr and beStSellIng authOr Of gIve and take

Crown Business n HC n 978-0-8041-3738-6 n 272 pp. n $23.00/$26.95 Can. n Exam Copy: $11.50

Greg McKeown is available for campus talks. For more information, visit: www.rhspeakers.com

THE GREAT GAME OF BUSINESSThe Only Sensible Way to Run a Company Expanded and Updated

by Jack Stack and Bo Burlingham

The 20th anniversary edition of The Great Game of Business includes a new introduction and commen-

tary by the author and a “Get in the Game” how-to guide to help readers begin implementing the ideas detailed in the book. The original book, published in 1992, became the primer for open-book management; a (then) new method based on the concept of democracy, the spirit of sports and the reality of numbers.

“Inspired and inspiring, a classic.” —JIM COllInS, authOr Of gOOd tO great

Crown Business n TR n 978-0-385-34833-1 n 384 pp. n $18.99/$21.95 Can. n Exam Copy: $3.00

SEPTEMBER 2014

SCRUMThe Art of Doing Twice the Work in Half the Timeby Jeff Sutherland

The first book to explain how the software world’s hottest management process can be used as a tool

to hyper-accelerate work of all kinds, Scrum explains to the general reader what is wrong with the way we currently do work, and how productivity and quality can be boosted as much as 1200 percent.“This extraordinary book shows a new way to simplify your life and work, increase your focus, and get more

done in less time than you ever thought possible.”—brIan traCy, beStSellIng authOr Of eat that frOg and tIMe POwer

Crown Business n HC n 978-0-385-34645-0 n 272 pp. n $27.00/$32.00 Can. n Exam Copy: $13.50

To request a free Advance Reader’s Copy, email rhacademic@randomhouse.com

SCALING UP EXCELLENCEGetting to More Without Settling for Lessby Robert I. Sutton and Huggy Rao

Authors Robert I. Sutton and Huggy Rao tackle a challenge that determines every organization’s

success: scaling up more effectively as a program or an organization creates a larger footprint. Drawing on inside accounts, case studies, and academic research from a wealth of industries, Sutton and Rao identify the key scaling challenges that confront every organization.

“Whether you’re an entrepreneur who wants to get big, a CEO who wants to avoid stagnation, or a non-profit executive who

wants make a deeper difference, Scaling Up Excellence is an essential read” —danIel h. PInk, authOr Of drIve and tO Sell IS huMan

Crown Business n HC n 978-0-385-34702-0 n 368 pp. n $26.00/NCR n Exam Copy: $13.00

ZERO TO ONENotes on Startups, or How to Build the Futureby Peter Thiel and Blake Masters

Refining and expanding on his start-ups course at Stanford, Silicon Valley legend Peter Thiel says that

progress comes in two forms: Vertical and Horizontal. Vertical progress is building new ideas from the ground up. Horizontal progress means copying or iterating on products, ideas, and solutions that already exist. To create lasting value, Thiel argues, we must strive for vertical progress. Zero to One urges innovators in all fields to find a new frontier. The next great company won’t be another Microsoft or Apple—those have been done. Instead it will be something completely new that we have yet to dream up.Crown Business n HC n 978-0-8041-3929-8 n 224 pp. n $27.00/$32.00 Can. n Exam Copy: $13.50

To request a free Advance Reader’s Copy, email rhacademic@randomhouse.com

TAKE COMMAND: Lessons in Leadership: How to Be a First Responder in Businessby Jake Wood

Founder and CEO of Team Rubicon and ex-Marine sniper Jake Wood applies lessons in leadership and teamwork

from the disaster zone and the battlefield to show how to be a “first responder” in business. An entrepreneurial ap-proach to leading and succeeding in a world where speed, agility, and a bias toward action are crucial for professional survival, this book is about how to become the kind of lead-er who gets results when the stakes are at their highest.

“An exceptional book that is equal parts inspirational, informative, and instructive.”

—general davId h. PetraeuS, unIted StateS arMy (retIred)Crown Business n HC n 978-0-8041-3838-3 n 256 pp. n $25.00/$29.95 Can. n Exam Copy: $12.50

To request a free Advance Reader’s Copy, email rhacademic@randomhouse.com

20th Anniversary Edition

ZERO TO ONENotes on Startups,

or How to Build the Future

by Peter Thiel and Blake Masters