God is in the details.

~ Ludwig M Rohe

RachanaRachana Reddy Accessories was born out of the creative passion of bringing forth avant-garde fashion acces-

sories, artful concepts and detailing to life.

A graduate of the Cordwainer’s - London College of Fashion, her travels & assignments in the fashion industry

have helped shape the distinctiveness of her designs. Conceptualized and designed by Rachana, the clutches are

handcrafted by skilled local artisans. With an emphasis on clean cuts, elegant motifs & fine detailing, Rachana’s

designs strive to blend tradition with contemporary luxury for the versatile woman of today. She draws inspi-

ration from her cultural roots, architecture, travel and indigenous art forms from around the world.

Since the launch of her debut collection at the Lakme India Fashion week, Summer/Resort 2010 in Mumbai,

Rachana’s work has received wide recognition for the unique designs and detail oriented craftsmanship.

Her work has been featured across the web and several major fashion and design Publications such as WGSN,

Wallpaper, Vogue, Grazia, Harpers Bazaar, Elle, Marie Claire and so on.

Rachana aspires to make truly inspired accessories that reflect the spirit of the contemporary woman, and

one-of-a-kind pieces that will live on like the jewels in a crown.

Padma, The Lotus Sutra collection

“As a lotus flower is born in water, grows in water and rises out

of water to stand above it unsoiled, so I, born in the world, raised in the world having

overcome the world, live unsoiled by the world”

~ Buddha (563-483 BC)

Krishna. The Lotus Sutra collection

Aesthetics

Distinguished by their clean cuts, graceful designs and rich materials, Rachana’s handcrafted wooden clutches

personify a quiet Indian elegance and timeless sophistication.

A seamless fusion of traditional elements and contemporary design, each piece is made with posterity in mind.

To further enhance the worth of each clutch, all of Rachana Reddy designs are produced in limited editions.

MaterialsThe synthesis of fine wood, silk and leather embodies an ageless charm and a precious jewel-like richness.

Our clutches are made using carefully sourced teak wood, pure Indian silks and highest grade leather.

Teak wood is known for its durability, strength, resistance to weather, insects, decay and hence holds its

form for many years to come. It also maintains its gleam due to its special oil content.

The organic beauty of wood is that which ensures that no two clutches are alike. Each piece is unique in

grain, texture, and color due to natural occurrences that make the wood what it is. The perfection of

woven silks and natural irregularities occurring in wood and leather harmonize in each clutch making it a

collectible and visually exquisite work of art.

Quilted Padma, The Lotus Sutra collection

Padma Reflection, The Lotus Sutra collection

Wing of Freedom, The Global Gypsy collection

The Artisanal TouchAt the Rachana Reddy studio, the handmade product is considered a true luxury and artisanal methods of

wood craft are at the very heart of the process. The precious skills of local artisans highlight the beautiful

organic nature of the wood and allow for the rich materials to be woven meticulously into each piece.

In an age where technology is capable of creating almost anything, the golden touch of the artisan’s hands

still wields the potential to produce beauty that can never be replicated.

The nature of wood and the handmade quality ensure that every clutch is unique and has a character of its

own. Each piece comes with a signature engraving on the back for authenticity.

Jali, The Lotus Sutra collection

Free Spirit, The Global Gypsy collection

Nature and SustainabilityWood is Mother Nature’s bountiful blessing to mankind, and one that provides enormously and ceaselessly

to support an entire planet. Nature being one of the primary inspirations behind Rachana’s clutches also

means sustainability both in process and output, is of the essence.

As far as possible, we strive to use locally sourced, reclaimable wood in a responsible manner.

Leaf, The Global Gypsy collection

“A nomad I will remain for life,

in love with distant and uncharted places.”

~ Isabelle Eberhardth

Quilted Crown, The Global Gypsy collection

Warrior, The Global Gypsy collection

Oyster, The Global Gypsy collection

Stores, India Delhi

White-The Store

31 Hauz Khas Village,

1st Floor

New Delhi-110016

Ph:011-46054817

Taj Khazana-Taj Palace Hotel,

2. S.P.Marg,

New Delhi -110021

Ph:011-6650-3626/3525

Mumbai

Bombay Electric

1 Reay House, Best Marg,

Colaba, Mumbai - 400 001

Ph: 022-2287 6276

Atosa

Aman Villa,

Anand Vihar Co-op Society,

20th Road,Khar

Mumbai - 400 052

Pune

Araliya

A6, Shahin Shah Complex,

Lane No. 6,

Koregaon Park,

Pune - 411001.

Ph:020-65007535

Chennai

Masala Chai Store

II Second Street,

Dr.Radhakrishnan Salai,

Mylapore, Chennai -04

Ph:044-42109990.

Goa

Taj Khazana -Taj Exotica

Calwaddo, Benaulim,

Salcettte,

Goa 403716

Ph-0832-6645871

Hyderabad

Taj Khazana-Taj Falaknuma Palace

Engine Bowli ,Falaknuma

Hyderabad -500053

Ph: 040-24380203

The Project

# 8-2-293/82/A/237

Vamshi Ram Uptown jubilee,

Road No-36, Jubilee Hills,

Hyderabad-500033

Ph: 040-2355 8280

Rays of God, The Global Gypsy collection

Stores, International London

Paul Smith Marylebone High Street

38 Marylebone High Street

Marylebone

W1U 4QF

Ph:+44 (0) 207 935 5384

Paul Smith Sloane Avenue

84-86 Sloane Avenue

South Kensington

SW3 3DZ

Ph:+44 (0) 207 589 9139

Paris

Paul Smith Tourrette

70 Rue De Grenelle

75007

Ph:+ 33 1 42 22 66 27

Brocade, The Lotus Sutra collection

Tattoo, The Global Gypsy collection (above)Purdah, The Lotus Sutra collection (right)

Stripy, The Lotus Sutra collection

www.rachanareddy.com