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QUESTION FOUR – HOW DID YOU USE MEDIA TECHNOLOGIES IN THE
CONSTRUCTION, RESEARCH PLANNING AND EVALUATION STAGE?
BY OLIVIA CONCHIE, LUCY HEWITT & DYLAN McGOUGH
THE CONSTRUCTION STAGE
In the construction stage of our media
project we used many different technologies
to help create our music video and ancillary
tasks. The Macs were vital for everything
that we did as they provided us with the
software needed for many elements of the
work.
We used cameras to capture all of our
footage which we then uploaded onto our
mac.
THE CONSTRUCTION STAGE
The software that we used was final cut express. This enabled us to experiment with lots of different tools and to create the video to a high standard. We used the ‘Razor’ too to cut up the different clips and shots to make the construction easier. As we had our artist in front of a green screen playing the guitar drums and singing we used the ‘Chroma Key’ tool to erase all of the green in the background which was the ‘Particle Noise’. In addition to this the most technical part of the music video was having the artist on the same video 3 times, one singing, one playing the guitar and one playing the drums. The way we did this was by getting each individual clip and stacking them on top of each other on final cut express. Then we applied the ‘’Chroma key’’ tool to each clip. After we had done this we needed to re-size and reposition. This provided difficulty and challenges for us as we needed the artist to be even in size and ensure the three fit into the frame properly. After much trial and error we managed to complete it so it worked effectively and look realistic.
THE CONSTRUCTION STAGE
Although the ‘’Chroma key’’ enabled us to do some interesting things with
out video it also had some downfalls.
-It prevented us from using some of the shots we wanted to as they didn’t fit
properly.
- It sometimes erased things.
This made it extremely hard for us at times but after hard we managed to
make it work and get it to look effective.
Another problem we had to over come throughout the construction stage
was when we accidentally filmed some of our video in ‘wide screen’ instead
of the standard shot. The way we overcame this was by cropping down the
clip so it was the same as a standard shot. Over all this made the shots
smaller but it ended up improving some of the shots as the main point of
the clip became clearer.
PHOTOS OF THE VIDEO
THE PLANNING STAGE
Throughout the planning stages of our project we only
really used the internet and computers. The computer
was used for everything from scanning on hand written
work, images, storyboards to uploading all our work on
the blogs.
The internet was very useful for organising the group and
keeping everybody updated with what was being done
and what needed to be done.
THE ANCILLARY STAGE
We used many different technologies throughout the production of our coursework. The main technologies that we used were Photoshop and InDesign. The technologies were used for many different areas of the work but mainly for the ancillaries.
THE ANCILLARY STAGE
InDesign and Photoshop were used for many different
things, they were used for things as small as editing photos
to creating the whole ancillary task. We created three
different things for our coursework as a group, we created
the music video itself, a digipak design for what our artist
would have their album in and also a poster to promote our
artist, all of these had different things in that had been
created in InDesign and Photoshop.
THE ANCILLARY STAGE
DIGI PAKMAGAZINE POSTER
THE ANCILLARY STAGE
In Photoshop I had to edit the images that were being used within the ancillaries in order to make them look professional and good quality. For our advert we had to cut Ryan out of a existing photo using the cropping tool, we also adjusted the photos within the ancillaries using the brightness and contrast tools, this particularly worked really well in one of the photos used on the digipak where we made the guitar colour blue really bright, it looked very good and stood out on the digipak. All of our images were edited in a similar way to this. Most of the tools on Photoshop I found quite simple to use, the only tool I found could be quite tricky at times was the cropping tool, as it often went a different shape around the object then what I was intended. To overcome this problem we just practised it until we could do it well.
THE ANCILLARY STAGE
InDesign was just used to create the ancillaries on, this
was very simple to use as all we did was add writing
and photos onto it that we had done in Photoshop. We
did not have to do as many complicated things as we did
on Photoshop, the editing of the photos was one of the
key things to ensure that we had an effective and
professional looking ancillary task
OVERALL
Over all I believe that we worked effectively as a group
with the different technologies used to create three good
pieces of work as an outcome, I do believe that more
could have been done to them to ensure that they were
better but this will therefore be noted for next time.