Q314 CCUK Group Media Pack FINAL

Media PackQ3 2014

• The newest and fourth largest commercial radio group in the UK

• Home to some of the most exciting brands in UK radio:• Capital in Scotland and South Wales• Heart in Yorkshire and North Wales• Smooth Radio in the North East, North West and East Midlands• 106.1 Real XS in Manchester

• An independent operating arm of Communicorp Group Ltd, Ireland's premier media company and home of some of Europe's leading commercial media brands

• Communicorp owns and operates a portfolio of media channels with a strong focus on commercial radio and emerging digital media, and maintains some of the largest independent radio networks in Ireland, the UK, Eastern Europe and the Middle East

WHO ARE COMMUNICORP UK?

OUR UK FOOTPRINT

Central Scotland and South Wales

Greater Manchester

North Wales and Yorkshire

East Midlands, North East and North West

• Playing the biggest and best hit music. Capital doesn’t just play the hits, it makes and breaks them

• Capital’s listeners tune in for the music and the brand lifestyle. They’re a mainstream early majority audience and will always be among the first to know about new hit music

• Capital provides listeners with the hottest artist and showbiz interviews, alongside great competitions and essential local news and travel information• Capital Scotland reaches 523,000 adult listeners a week• Capital South Wales reaches 208,000 adult listeners a week

INTRODUCING THE BRANDS:

Source: RAJAR/Ipsos-MORI/RSMB six months ended September 2014 within each station’s respective TSA

• A music and information station, targeting primarily men aged 35-54• Broadcasting a variety of Classic Rock tracks from the last 40 years• Providing listeners with a break from the norm, a “me-time” listen which talks

their language and plays their kind of music• 106.1 Real XS Manchester reaches 123,000 adult listeners a week

Introducing the brands:

Source: RAJAR/Ipsos-MORI/RSMB six months ended September 2014 within the 106.1 Real XS Manchester TSA

• Our listeners are from a variety of backgrounds, including wives, husbands, parents and professionals

• They’re the kind of people who make time for themselves, squeeze the most out of life, and enjoy shopping, going out, having fun and spending time with their friends and family

• Listeners connect with the station because it stays in tune with their needs and emotions all day, every day• Heart Yorkshire reaches 447,000 adult listeners a week• Heart North Wales reaches 72,000 adult listeners a week



• The only commercial radio station aimed at the 40-59 age group

• Smooth listeners are loyal and passionate, people who represent our values and share our love of life and music. Smooth is the radio station for people who not only believe that life begins at forty but are the embodiment of the expression

• Our audience is more excited than ever about what the future holds. They’re more financially secure than they've ever been. They are people who really have 'been there, done that!' and are active in their pursuit of experiences which enhance and enrich their lives and help them to unwind• Smooth Radio East Midlands reaches 397,000 adult listeners a week• Smooth Radio North East reaches 475,000 adult listeners a week• Smooth Radio North West reaches 1,146,000 adult listeners a week



AUDIENCE FACTS – ADULTS 15+


Reach 000’s

Hours 000’s

Market Share %

Communicorp UK 3,337 25,238 7.6Communicorp UK's Capital 731 4,474 6.7Capital Scotland 523 3,216 6.9Capital South Wales 208 1,258 6.1Communicorp UK's Heart 519 4,650 6.3Heart North Wales 72 423 2.6Heart Yorkshire 447 4,226 7.3Communicorp UK's Smooth Radio 2,019 15,589 7.9Smooth Radio East Midlands 397 3,267 6.8Smooth Radio North East 475 3,521 8.7Smooth Radio North West 1,146 8,801 8.1106.1 Real XS Manchester 123 627 1.1

Documents

Q314 CCUK Group Media Pack FINAL