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Q1 Pack and Purpose
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2014 Q1 MARKETING PROGRAM | PACKS & BAGS DEALER DETAILSSell-In Period: 12/14/13 — 1/10/14
Dealer Incentive:
+Place a $7,500+ packs & bags order at 5.11 (see order form)
+Receive additional 15% discount on order and 60 days extended dating
+Limit 4 packages per account
+Orders must be booked by 1/10/2014
+POS graphics ship date of 1/16/2014
+Promotion can be run in-store and/or on the web
+Limited number of marketing packages available, orders are on first come first serve basis.
Marketing Support:
+Customizable PDF
+In-Store POS material (see overview)
+Social media push (Facebook, Instagram)
+Online and Print Publication advertising
CONSUMER PROMOTIONConsumer Campaign Period: 2/1/2014 — 3/1/2014
Consumer Incentive: 20% OFF ANY 5.11 PACK OR BAG
Contact your Territory Manager or 5.11 Customer Service Representative for more information.
PACK WITH PURPOSE
5.11® PACKS AND BAGS
20% OFF ALL 5.11
®
PACKS AND BAGSWe take pride in our bags and packs and build them based off
of real world field testing from battle-torn mountains to the
unforgiving city streets. With the operator feedback we
gather, we construct our packs to fit the needs of those
who rely on our gear. Whether you are shipping out
on deployment or starting your patrol shift,
we have a bag built for your purpose.
2-1-14 THROUGH 3-1-14
PACK WITH PURPOSE
PACK WITH PURPOSE
20% OFF ALL 5.11® PACKS AND BAGS
OFFER VALID FROM 2/1 — 3/1/2014
PACK WITH PURPOSE
20% OFF ALL 5.11® PACKS AND BAGS
OFFER VALID FROM 2/1 — 3/1/2014
Marquee SignLetter Talker
EmailsBanner Ads
Bag Stuffer
511TACTICAL.COM | 4300 Spyres Way, Modesto, CA 95356, USA | Tel: 209.527.4511 | Toll Free: 866.451.1726 | Fax: 209.527.1511
20% OFF ALL 5.11® PACKS AND BAGSALL 5.11ALL 5.11ALL 5.1120% OFF ALL 5.11ALL 5.1120% OFF ALL 5.11
SELL-IN PERIOD 12/14/2013 - 1/10/2014 CONSUMER CAMPAIGN PERIOD 2/1/14 - 3/1/14
2014 Q1 MARKETING PROGRAM | PACKS & BAGS DEALER DETAILSSell-In Period: 12/14/13 — 1/10/14
Dealer Incentive:
+ Place a $7,500+ packs & bags order at 5.11 (see order form)
+ Receive additional 15% discount on order and 60 days extended dating
+ Limit 4 packages per account
+ Orders must be booked by 1/10/2014
+ POS graphics ship date of 1/16/2014
+ Promotion can be run in-store and/or on the web
+ Limited number of marketing packages available, orders are on first come first serve basis.
Marketing Support:
+ Customizable PDF
+ In-Store POS material (see overview)
+ Social media push (Facebook, Instagram)
+ Online and Print Publication advertising
CONSUMER PROMOTIONConsumer Campaign Period: 2/1/2014 — 3/1/2014
Consumer Incentive: 20% OFF ANY 5.11 PACK OR BAG
Contact your Territory Manager or 5.11 Customer Service Representative for more information.
PACK WITH PURPOSEPACK WITH PURPOSEPACK WITH PURPOSEPACK WITH PURPOSEPACK WITH PURPOSEPACK WITH PURPOSE
5.11® PACKS AND BAGS
20% OFF ALL 5.11®
PACKS AND BAGSWe take pride in our bags and packs and build them based off
of real world field testing from battle-torn mountains to the
unforgiving city streets. With the operator feedback we
gather, we construct our packs to fit the needs of those
who rely on our gear. Whether you are shipping out
on deployment or starting your patrol shift,
we have a bag built for your purpose.
2-1-14 THROUGH 3-1-14
PACK WITH PURPOSE
PACK WITH PURPOSE
20% OFFALL 5.11® PACKS AND BAGS
OFFER VALID FROM 2/1 — 3/1/2014
PACK WITH PURPOSE
20% OFFALL 5.11® PACKS AND BAGS
OFFER VALID FROM 2/1 — 3/1/2014
Marquee Sign Letter Talker
Emails Banner Ads
Bag Stuffer
511TACTICAL.COM | 4300 Spyres Way, Modesto, CA 95356, USA | Tel: 209.527.4511 | Toll Free: 866.451.1726 | Fax: 209.527.1511
20% OFF ALL 5.11® PACKS AND BAGS
2014 Q1 MARKETING PROGRAM2014 Q1 MARKETING PROGRAM
SELL-IN PERIOD 12/14/2013 - 1/10/2014 CONSUMER CAMPAIGN PERIOD 2/1/14 - 3/1/14
We take pride in our packs and bags and build them based off real world field testing from battle-torn mountains to the unforgiving city streets. With the operator feedback we gather, we construct our packs to fit the needs of those who rely on our gear. Whether you are shipping out on deployment or starting your patrol shift, we have a bag built for your purpose.
RUSH 72 TM IN REALTREE XTRA® RESPONDER 84 ALS TM RUSH 12TM
MULTICAM RUSH 12TM
4-BANGER 2-BANGER
RUSH 72TM
RUSH DELIVERY MIKE TACTICAL TABLET CASE
ALL HAZARDS PRIME ALL HAZARDS NITRO
NBT DUFFLE MIKE
MULTICAM RUSH 24TM
LARGE KIT TOOL BAG COVRT 18
RUSH DELIVERY LIMA
RUSH MOAB 10
NBT DUFFLE LIMA
MULTICAM RUSH 72 TM
SMALL KIT TOOL BAG RAPID EXCURSION
RUSH DELIVERY XRAY
RUSH MOAB 6
NBT DUFFLE XRAY
MULTICAM RUSH MOAB 10
RUSH 24TM
MULTICAM RUSH DELIVERY
TRIAB 18
5.11 RECON TM OUTBOUND GYM
MULTICAM RUSH MOAB 6
PACK WITH PURPOSE
511TACTICAL.COM | 4300 Spyres Way, Modesto, CA 95356, USA | Tel: 209.527.4511 | Toll Free: 866.451.1726 | Fax: 209.527.1511
DEALER INCENTIVE: 15% DISCOUNT ON $7,500 ORDER
NEW COLOR NEW COLOR
NEW COLOR NEW COLOR