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Pursuit Magazine Issue 8

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Pursuit, A Magazine of Life, Liberty, & Happiness

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Page 1: Pursuit Magazine Issue 8

Issue VIII

Page 2: Pursuit Magazine Issue 8

Happy Holidays!

Cheers to 2013!

From all of us at Pursuit Magazine

Page 3: Pursuit Magazine Issue 8

Editor’s Declaration

We Hold These Truths to Be Self-Evident

Despitemyillustriousseasoninfantasyfootballthisyear(9-4),Idonotadmittoknowmuchaboutsportsasawhole.Still,livinginacitylikePhiladelphia,itisnearlyimpossibletonotbecomeengagedonsomelevelwithatleastonesportgivenourfellowcitizens’loveofthegame.Onthatnote,however,thishasbeenthemostdismalyearinPhiladelphiasportscollectivelyinthepastdecade.Forthefirsttimesince2007,thePhilliesdidnotmaketheplayoffs.TheEagleslookedpromisingandquicklyimploded.Asofthiswriting,theSixersare10-8,admirable,butnotyetlookingliketheteamthatexcitedthecitywithaplayoffrunlastseason.AndtheFlyers,well,itappearstherewillbenohockeyinPhillytonightoronanynightforthatmatter.Thiscurrentsituationintheworldofathleticsmakesmethinkofonlyonething–theholidayseason. WhetheryoucelebrateChristmas,Hanukkah,orKwanzaa,youmostlikelyrecognizewhattheseasonentails.Itshouldnotbeaboutonespecificreligionorbelief.Itisnotaboutmakingfoolsofourselvesattheofficepartyorthedysfunctionalfamilyfeudsthatweallexperienceinsomefashion.Rather,thisseasonisaboutgivinginsteadofreceiving.Itishumannaturetolikereceivinggifts.Ontheotherhand,itissomethingotherworldlythatallowsustoenjoygivingsomethingtoanotherpersonwithoutexpectinganythinginreturn.Icouldnotcarelessaboutreceivinggiftsfromanotherperson.Iappreciateitall,butIthinkallofourtimewouldbebetterspentifweusedourtimeandenergyforthegreatergoodinsteadofworkingtoensurethatweequaloroutdothosewhoprovideuswithagift.IrealizeIaminthepreachyminoritybysayingthis,soIdigress. Philadelphiansingeneralshouldunderstandwhatitmeanstogiveandnotreceive.Wegiveupourweekendsandemptyourpocketscheeringforourfavoriteteams.WhenIhadmoretimetocareaboutourteams,IspentmanyaSundaynightinhighschoolandcollegeliterallycryingoverEagles’playofflossesandshedevenmoretearswhentheymadeittotheSuperBowlin2005.TheresultofthatgameisablurofprofanitiesthatIhavesinceforcedmyselftoforget.Butreally,whatarewegaininginreturnforwins?Nothingtangible,that’sforsure.Nonetheless,thereweare,standingintherain,sleet,andsnow,theproverbialmailmenofthesportingworld,hopingandprayingforthatnexthomerun,touchdown,basket,orgoal. Thereisnothingwrongwithanyofthis.Infact,itisthosemomentsinthestadiumoratthebarsthatbringustogetherinboththejoyandsorrowthatisthehumancondition.Alosingseasonisundoubtedlydisappointing.Afamilymemberorafriendwhohasdriftedawayisoftenintentionallyforgotten.Whenteamsareattheirlowest,weshouldcheerlouder.Thesamegoesforthosewewantinourlives,nomatterwhattheyhavedoneorwhatweneedtodotokeepthemthere.Afterall,itisbettertogivethantoreceive.That’swhatit’sallabout.

Sincerely,

Steven M. ZieglerFounder, Editor-in-ChiefPursuit Magazine

Steve Ziegler is a native of South Philadelphia and has a tremendous love of film, especially anything directed by Martin Scorsese. When he is not juggling the duties of Pursuit, his home, and his 9 to 5 job, he is usually writing or headed to the movies. Steve holds a Bachelor’s and Master’s Degree in Professional Communication from La Salle University. By the way, you can call him Zig. He prefers it.

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GirlontheGoBy:KateraPellegrino

PrestonandSteve;YouGuysRockBy:FrankD’AdamoGoodFoodinaDifferentWayBy:StevenZieglerRevolutionaries

What’sH”app”ening?

ST~GERMAIN

Spirit of ’76What We’re Drinking

CONTENTS

December 2012 I Pursuit I 4

6

10

21

16

21“St-Germain is the first liqueur in the world created in the artisanal French

manner from freshly handpicked elderflower blossoms.”

Easily attainable in all liquor stores, St-Germain can be enjoyed by itself,

but is better suited to partner with champagne, gin and sangria. It has

become a popular ingredient on the drink menu in many restaurants across the city and is complemented

well by the addition of bitters. The sweetness of St-Germain makes it a popular choice for the female

persuasion, but it’s bite and hint of sophistication

make it enjoyable for all who choose to imbibe.

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All Great Truths Begin as Blasphemies

A one stop shop for news, sports, and opinions that you may agree or disagree with, but will surely find entertaining...

You see, 69 Percent of people just don’t get it. They are the people that make you scratch your head, pondering what the hell they were thinking.

31 Percent has been created to ensure that you never have to rely on that awful 69 Percent to fill your day with information on meaningless topics that pique your interest.

www.31percent.blogspot.com

Page 6: Pursuit Magazine Issue 8

Glamour

I’ve alwaysbeena sucker for raceswith acause.LastMay,IrantheBroadStreetRunwiththe American Cancer Society DetermiNationteam. For some reason, putting in those longerdistancesseemsmucheasierwhenyouknowthatyou’re running for someone: who can’t.When Isawthe9/11HeroesRunonRunTheDay,Ihadtosignup. The 9/11 Heroes Run supports the TravisManionFoundation.TraviswasaMarinewholosthislifeduringhissecondtourinIraqin2007.WhileIhaveaverypersonalconnectionwithallbranchesofourmilitary,Ithinkthisissomethingthatcanhit home for almost anyone. Every September,therearenowover50races runbytheManionfamily and their foundation across the country

andintheMiddleEast.Thisyear’sracehonoredoneofPhilly’sown,whowaskilledinaction. The course was a scenicroutestartingatthePleaseTouch Museum and taking us through some of Fairmount Park. Theweatherwasabsolutelygorgeous,beginningtheraceatacrisp65degrees.Mostrunnersweredecked out in some type of patriotic garb,while others ranwith flagsorinmilitaryfatigues.TherewereevenseveralcompaniesofMarines and soldiers that were running together. When I crossed that finish line, I felt more than a

senseofaccomplishment.Eventhoughitwasonly3miles(anincrediblyeasyruncomparedtosomeofmytrainingruns),IfeltlikeIhadrunthose3milesinsomeoneelse’sshoes.Ithoughtaboutallmyfriendsandfamilywhowereriskingtheirlivesforourcountry.Thisracemademerealizewhatagiftrunningis.Therearepeoplewhoaren’tabletowakeupeverydayandrun.Afterthosethreemiles,runninghadanewmeaningforme.

Here is the race recap that the Travis Manion Foundation put together for the Septemeber 9, 2012 runs: http://www.youtube.com/watch?v=3Ddr0hWHOLg&feature=share

Girl On The GO...By: Katera Pellegrino

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. Shane . Seery . Photo .

5% of ShaneSeeryPhoto sales are donated to Operation Ava animal shelter in

Northern Liberties, Philadelphia, PA

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AweekafterIranthe9/11HeroesRun,myrunning shoes were back on for a much longerrun.AfterreadingsomeprettyawesomereviewsontheRock-n-RollHalfMarathonseries,Idecidedtogiveitatry.Phillyliveduptothehypethatwasbuiltaroundthisrace.Notonlydidthe13.1milesseemtoflyby,butthepost-racepartywasworththeblistersIaccumulatedonmyfeet.Withover12bandsplayingalongsidethecourse,youdidn’teven need to bring your iPod. This was one ofthemostfunracesI’veeverdone.ThecostumesrangedfromseveralGreenMen,toCaptainAmerica,toElvisandthecastof“Grease”.IthoughtmyAphillyated“BenJammin”tankwouldbefestive,butafterseeingwhatotherrunnerswerewearing,IknowIneedtostepupmy

gamefornextyear. The race started at the Art Museum, and moved downJFKBoulevard.WetookhalfalaparoundCityHall,andthenheadeddownMarketStreet,untilwecut up 4th Street to head back upRaceStreettotheParkway.ThelastlegoftheRacewastheKellyDrive/WestRiverDriveloop,endingtheracebackattheArtMuseumsteps. Iwasgreetedatthefinishlinebyavarietyofrefreshments,fromicecoldchocolatemilktoMichelob Ultras. Can you guess which one I chose? Family and friendswere

abletojoininontheparty,andenjoythebandsthatwereplayingonthestage.AlthoughIdidn’tstickaroundfortheleadact,anex-AmericanIdolsinger, I did lovebeingable todryoff to somesweettunesandcoldadultbeverages.I’mcurioustoseeiftheother25citiescanrockoutashardasPhillydid.

...GO GO GO!

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Page 10: Pursuit Magazine Issue 8

Pres ton & S teve ; You Guys Rock!

* GADZOOKS * Monday morning comesquicklytomanypeople.Youmayhavetobeontheroadby6:00AM,justtohitrushhourtraffic,andyouprobably work straining hours.However, there is a bright sideto those living in the DelawareValleyforthelast14years;ifyouturn your radio to 93.3WMMR;you can start your day off withthePrestonandSteveShow.Itisherewhere you’re bound to findalaughortwo,makingMondays,andeveryweekdayforthatmatter,seemsomuchbrighter. For five hours each day,the members of Preston and

Steveprovideuswithmusic thatrocks, interviews that compel,and news that makes us scratchour heads. The interestingtidbits that keep us glued to ourradiosandSmartphoneslaughinguproariously are found by themembersoftheshow.Tothoseofuslisteningin,itmayseemeasy.Wethink,“They’reengagingandit must come naturally, so theymust wing it every morning.”However,thatisnotthecase.“We really never stop preparingfortheshoworlookforwhatwepreparefortheshow.Wejustkindof discuss one of our encountersofthepriordayorweekend.Ifit’sfunnythat’ssomethingweusually

keepinthebackofourmind,”saysProducer Nick McIlwain. News,Sports and Traffic talent KathyRomanoadds“Wedoaconferencecall every evening to discusspossible topics and the morningschedule of guests, contests, etc.In the morning I watch the news,choosemynewsstoriesandprepareforsportsandtrafficreportsaswell.”

* I READ SOMETHING

INTERESTING ON THE INTERNET *

The crew of The Prestonand Steve Show never ceases to

Pres ton & S teve ; You Guys Rock!

FromLeft:P&SProducerNickMcIlwain,HostPrestonElliott,PursuitGraphicDesignerAlexandraStokes,EditorSteveZiegler,WriterFrankD’Adamo,HostSteveMorrison,andSports&TrafficReporterKathyRomano

By: Frank D’Adamo Photos By: Alexandra Stokes

December 2012 I Pursuit I 10

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amaze their fans with the typeof interesting articles they comeacross each day and provide forthefans.Theycanrangefromthedebauchery of the entertainmentworldandwhattheLohanfamilyis up to now, a helium shortagethat can create a prolonged andentertainingconversation,orevenapersoneatinganotherpersonandrunningaroundnakedinthebizarrefile.“Idigaroundalotlookingforcoolandinterestingstoriesalldaylong, [and] I’ll watch the newswhen I get home and seewhat’shappening there,” says PrestonElliot. “I’ve also got a stack ofnoteworthyconversations, just incase we don’t have anything totalkabout.”Thisisnotacommonoccurrence.Aslongaspeopleandbizarre unearthly elements existforseeminglythesolepurposeofentertaining, we will be amusedforquitesometime.Fortunately, what is found onthe internet (On yourmarks, getset…) is followed shortly bylaughter.AbitfromJune,2012servesasaperfect example. Preston playedaMr.Rogers auto-tunehe foundon the internet. After the videois finished adults of all agesreminiscebacktotheirchildhoodandtheeducationalelementsand

characters Mr. Rogers hadon his show throughoutthe years. However, Steveremembers the beginningof Mr.Rogers and howhe was found in themilitaryprisonwithhisnecklaceofhumanearssaying“there’sgottobesomethingmore.”Thefansandthemembersoftheshowcannolongermaintain their composure and ahilarious archived moment cannowbesavoredforeverbyallfansof The Preston and Steve Show.

*WE HAVE A LOT OF PRIZES TO GIVE AWAY

TODAY * When Preston makes theannouncementthattherearealotof prizes to be given away, oneoftheshowstrademarkgamesorevenanewtypeofgamewillmakeitsway to the airwaves.Once inawhilewe’llgeta soundbiteofa member of the show makinga noise in order for those of uslisteningifit’sthemorsomethingelse..More recentlyCasey did aplethoraofrecordingsofhisfartsand the fans had to call in andcompare if the noises made to

themwereactuallyCasey’sorfromasoundboard. Some of the games thatwe as fans look forward to couldunfold unexpectedly,, but alwaysgetapopularreaction.Oneofmostpopular games is ‘Crack Shot.”ThegamerequiresaRedRyderBBGun, dice, the entire cast and fanswho call in to ask questions abouttopicsthecastmembersfeelistheirspecialty. If they get the questionright, they are safe. If they get aquestionwrong, they roll the dice,decidinghowmanypumpsintotheBB Gun and they end up gettingshot–inthebacksidemostly. “Iactuallythoughtupcrackshot,”Elliotsays.“WeboughtaRedRyder BB gun around ChristmastimeatY100andwewereplayingaroundandIwouldjustshootstuffinthestudio.Ithought‘weneedtouse this.’ My wife thought up thenameandIthoughtuptheconcept. Otherthanplayinggames,the fans look forward to differentevents. Preston and Steve havea calendar girl release party inNovember wherefans get to meetthesexyPrestonandStevegirlswhofillthepagesofthatyear’scalendar.Every summer since 2004, aroundthe summer holidays, the showdoestheirpublicserviceofdrinkingexcessively and have someoneinvolvedwith the show participateintheevents. “Ithinkweallcameupwith

December 2012 I Pursuit I 11

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Drunk Day when we realizedhow funny Kathy is when sheis drunk,” Elliot says. “The firsttimeIsawherlitup,Ithoughtsheturned intoanotherpersonand itwasacollectiveideaweallcameup with.” Many listeners alsomakeadayof it fromhomeanddrink alongwithwhomever it isprovidingthepublicservice.Morerecentlyitwastheshow’scaptain,Prestonand3P.M.DJ,Jaxon,thatwereinvolvedintheeightheditionofDrunkDay.Theirshenaniganswere hysterical, especially whenlearning how to participatein choreographed dance, buteveryone will always creditKathyRomanoas the inspirationfor Drunk Day with her famousquote “Give me my drink!”

* IN THE STUDIO TODAY WE HAVE… *

One pillar of the showhasbeenthegreatgueststhatarebooked.SometimesOftentimes,the best interviews come whenlistenersleastexpectit.“IlovedhavingGinaGershon[ontheshow],Ididn’tknowwhattoexpectfromher.Shecameinandwhat we really ended up doing

that hitting it off was music. Theinterviewtookaturnforthebetter,not that the interviewwas bad tobeginwith. We ended up talkingto her for a half hour. She wassuchasweetlady.”saysExecutiveProducerCaseyFoster.FosterandMcIlwainarealwaysonthegotryingtogetagreatguestfortheshowduringtheweek.“That’spart of the job I love the most,getting a great guest in the studioor on our show,” says McIlwain.Foster adds, “If someone comesthroughtownthatsomeoneontheshowlovesorhasapassionfor,wegoafterit.Sometimeswe’rereallylucky,sometimeswe’renot.” “We love it when peopleareself-deprecatingandgetthefactthat you can’t take your celebritystatus too seriously,” Elliot says.

* CAN I SEND A SHART OUT? *

“The response of peoplewhoarecommutingtoworkandsay[ourshow]makesabaddaybetterand they enjoy our show and itmakestheirweek.Ashokeyasthatmightsound,it’sthebestfeelingintheworld,tomakepeoplelaughandsmile,”saysSteveMorrison.Everydaytheysenda‘Shartout’tofans

thatareworkingtoohard,abouttohaveamonumentaloccurrence intheirlife,orjustneedtolaugh.Theshowprovidesthisforuseverydayandalwaysgivesbacktothefans.“I like to hopewe do a good jobin not taking too much stockin ourselves and to try and stayhumble. If we do carry a lot ofinfluence we try to do it in apositiveway,”saysFoster. Everyone on the showtriestogivebackintheirownwaypossible. WMMR has their twomajor charities that contribute to,the“IBleedforPrestonandSteve”blood drive, and November’s“Camp Out for Hunger.” TheCamp Out has gained notorietybecause the crew hosts the showoutdoorsforaweekwhilelivinginanRV. Thosewhoareapartoftheshowrecognizethattheyhavea tremendous outlet to encouragelistenerstodonatetheirtime,foodor money to those who are lessfortunate.Theeventcontinuestobeasuccess.In2011the“CampOutforHunger”generated$80,000and288 tons of food and gets biggerand bigger every year. In 2005,PrestonandSteve’sinauguralyearatWMMR,theycollected87.4tonsof food for PhilAbundance.TheirfirstyearatY100inthelate1990s,

Inside the WMMR Studio

December 2012 I Pursuit I 12

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theywerehappytojustcollectoneton. Of course, there are alsoevents held solely for the purposeof bringing joy to the fans. Forinstance, this yearwill bring aboutthe8thannual“CardboardClassic,”wherefansareencouragedtocreatesleds out of cardboard and testthem out when Preston and Stevehead to the Poconos to host theshow. Also, every Memorial DayWeekend brings “Eggs with Peg”at Keenan’s in North Wildwood,causing fans to converge on theJersey Shore mainstay to competeinwhateveroutlandishcontests theshow is running beginning at 7 inthemorning to launch the summerseason. Since 2005, the crew hasalso held “Science Day,” bringingexperts fromTheFranklin Institutein to see how they can amaze andeducatefansintheWMMRparkinglotbysay,blowingupatrashcan. Other than show sponsoredcharities, each member has theirown passion project. Preston hasbecomeanadvocate infighting fora cure for Crohn’s disease. Stevehas his hands involved in animalcharities of every kind, but wantstostartupToysforTotsonceagain.Caseyrecentlycompletedthe“Racefor Hope” for people who havebraintumorsandisinvolvedinthemultiple sclerosis society. NickclimbedMt. Kilimanjaro to find acure for Sanfilippo syndrome andjust walked in “Light the Night”to find a cure for Leukemia andLymphoma. Kathy devotes here totimeto“LocksofLove,”donatinghair to thosewho lost theirown in

thefightagainstcancer.Shealsosupports “Fresh Smiles,” whichhelpschildrenpursuetheirdreamsandtalents. Asidefromthedailydoseof humor, the heart of the showreallyliesinthepassionthecrewhasforsocialcausessuchasthese.

* RAGE ON * The popularity of thePrestonandSteveshowcontinuesto grow as they remain numberoneintheratings. “I always said that ifwe can #1 in several differentdemographics, I wouldn’t besatisfied unless we held thatposition for five years. Thatwould legitimizeusas the fabricof Philadelphia in my opinion,andgivemesomementalsecuritythatweareindemandforawhile.We’ve been #1 for over fiveyears,”saysElliot. A big attribute in theirsuccess has been the chemistrythe cast shares with each other.“We’re not good enough actorsto pretend we get along. Wegenuinelylikeeachother,wearelike a family,” says McIlwain.Romano adds “everyone on theshow genuinely gets along andwe enjoying working together.Outsideofworkweareallfriends.”

* YOU GUYS TRULY ROCK *

Whether they make uslaugh with an interesting tidbit,helpoutgenerouslytoacauseorgive us a compelling interview,the gangover at thePreston andSteve show always keep theirfans entertained in any capacity.However they are not limitedanymore to the Delaware Valleylike their inception in 1998.Theyhavefansallovertheglobe

and discovered one of their mostpopularfanbasesisinFrance.Many people do not get a chancetomeetpeoplethattheyadmiretothehighestdegree.However,thereare people that are lucky enoughto meet those public figures, andendupbeingdisappointedbecauseperhaps theywere snubbedor thefigureisnotwhatheorshemadeouttobe.Ihadthepleasureofmeetingthese great radio personalitieswhomIhavegreatadmirationfor.Thebestpartofmyexperienceofmeeting Preston, Steve, Casey,Nick,KathyandMarisaisthattheyare exactly who they are on theair: funny, interesting, extremelygenerous and kind. They did nothave to say yes to be interviewedby a complete stranger, but theydid and they made the minutes Ispentwiththemthemostenjoyableand it is an experience that Iwillalways hold close to my heart.My gratitude to their kindness tothemembersofPursuit Magazine that visited the studio is endless,andtheexperiencemakesmewantto be a better person. There areno better words to say about ThePreston andSteveShowexcept…

YOU GUYS

ROCK!December 2012 I Pursuit I 13

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By: Shane Seery

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Block by block throughout the City ofPhiladelphia,thesmellofsteakandonionsfryingwouldmakeoneskepticaltobelievethatPhillyisthe#1cityinthecountrypercapitainconsumptionof…hotdogs? Yes, it’s true. That is whyrestauranteur Robert Amar developed theconcept for Underdogs, “Philly’s FinestHot Dogs and Sausages” several years ago.

“How is it that we’re number one in hot dogs and sausages and there’s not a

place that does hot dogs and sausages? ,” Amar says.

A native of Montreal, Amar has beenworking on the Philadelphia scene for 18 years,beginningattheLoew’sHotelandthenprogressingthroughtheearlyStephenStarrdays.“Ibecametheguyyou’dgotoifyouwantedtoopensomethingupandyouhadsomemoneyandaspace-I’ddothatfor you,” Amar explains.“Icouldhelptightenuptheconcept,develop the idea,helpdevelopthemenu,dothe PR stuff...and I havea pretty nice Rolodex ofpeople that you mightneed if youwere openingarestaurant.” Amar’s work inthe early days have cometo define Philadelphia as

arestaurantcity.Forhim,therestaurantbusinesshasalwaysbeenlessaboutthe“business”andmoreaboutthe“consequence.” “Forme,it’salwaysbeenabouttherewardorthe punishment of how good your ideawas,”Amarlaughs.“Iusuallycompareittohavingababy.Onceyoufindoutyou’regoingtohaveababy,it’simaginary.Youcanprotectitasmuchasyoucan,butthemomentit’s born, now you have to be really careful how toshapeit,howtorespondtoitandlearnwhatit’slike.It’sgoingtointeractwiththeworldandtheworldisgoingtointeractwithit.Intermsofarestaurant,that’swhatisgoingtodeterminewhetherornotitworks.” “IlovehotdogsandIcouldn’tfindagoodspot.Ifyougo toChicago, there’sSuperdog, inL.A., it’sPink’s, inNewYork,you’vegotNathan’sorGrey’sPapaya,”Amarsays.“Isaid,‘WhatisupwithPhilly?’” Hisideawastocreatethe“quintessentialPhillyhot dog place” selling productsmadewith some ofthebest local farehe couldfind.He’sworkingwithlocal institutions suchasCacia’sBakery,Esposito’s,Martin’sandCzerw’s,tocompilethe23tastydogsthatadorntheUnderdogs’menu.Indoingso,heisfilling

thevoid inAmerica’snumberonehotdogcity. The23dogs&sausageson the menu include classicslikeTheChicagoandtheTexasTommy, but there are also“Haute Dogs” including theCaliforniaDreamin’(avocado,tomato, lemon mustardvinaigrette) and the My Thai(peanut sauce and greenpapaya slaw), not to mentionthe sausages, including my

Good Food

Different Wayin aBy: Steven Ziegler

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personal favorite: the TRYP (smoked turkeysausage,stuffing,gravy,andcranberryrelish).Amar’screationofUnderdogsisverytellingofthefoodie culture that has emerged across theUnitedStatesinrecentyears. “For our parents’ generation, it was abouthaving reservations at a specific restaurant on aFriday night or the Mercedes in the driveway toshow you’ve made it,” he says. “Now, it’s aboutinformation – who’s got the best stuff and whoknowswheretogetit?” Thisgeneration,asAmarputsit,islookingfor“goodfood inadifferentway.”Donuts,pizza,cheesesteaks,andhotdogsarenotsimplyfastfooditems anymore. What they are also looking for,whenitcomestohotdogs,isnostalgia. “IremembereatinghotdogswithmyfatheratbaseballgamesinMontreal,”Amarsays.“Idon’tremember other foods, but I remember hot dogs.Andreally,whatothersportisassociatedsocloselywithasport.” Amar notes that the hot dog itself isuniversalandthat’swhatkeepspeoplecomingbackandengagedwithaplace likeUnderdogswherealittleflavorof their owncultureor another city isintertwinedwithadelicioushotdogorsausage.Ofcourse,theUnderdogchallengehasalsobecomeafunwayforcustomerstotrytheentiremenuwithapurpose.

The challenge itself started by accident.Inshort,asAmarputs it, a friendandemployeeatDiBrunoBros.wasenjoyingahotdogonedaywhenAmar noticed a crinkled menu in his hand.WhenAmar went to get him a new menu, he informedthat his friend was keeping track of all the dogsand sausages he had eaten because he wanted toeventuallyhavethemall.Anothercustomerpoppedintotheconversationandaskedwhathappenedwhenhecompletedthemenu.Thus,theUnderdogwalloffameat theRittenhouse locationcame tobeand isnowcoveredwithover110fistsofthosewhohaveeaten theirway through Philly’smost unique dogsandsausages. “I think it’s interesting thatmost people eatthetraditionalUnderdoglast,”Amarsays.“Becausetheymakeittheirownanddressitwiththetoppingstheyenjoythemost,usuallyit’swhattheydidwhentheywereakid.” With the 9th street location quickly gainingpopularity and the addition of late night hours(until4A.M.onFridaysandSaturdays),morefistswill soon decorate the establishment. The kitchencrews at someof the city’s top restaurants and9thStreet’smostreveredshopsarememorializedonthewallsateachlocation.Theincredibledogscoupledwith customer service keep Underdogs thriving.“If I only have five dollars to spend, why can’t I know that

someone took the time out to care about what they’re

making for me?” Amar says. RobertAmar’soutlookonthefoodbusinessandhiscreationofUnderdogsisrefreshinglyfamiliartothoseofuswithdeepappetitesandshallowpockets.“Wewantgoodfood,wewantitcheapandwewantitnow!”screamstheUnderdogs’webpage.AsforthegrandplanofbecomingPhilly’shotdogspotandhisnewestlocationnexttotheiconsofPhilly’scheesesteakculture,Amareloquentlysumsitupinwhatcouldbeconsideredtheunwrittenmottoofhishotdogempire.

“Everyone knows Pat’s, everyone knows Geno’s, so why not compete with the big boys? That’s what an

Underdog does.”

Different Way

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ALEXANDRA STOKES

SHANE SEERYMIKE DILLON

LayoutandDesignEditor

Photographer,CEOofRudeBoyPhotography

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What’s H“app”ening?

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Page 22: Pursuit Magazine Issue 8

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