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Purdue University
Top Priorities Ernst & Young survey of 750 CEOs
21%
24%
24%
24%
31%
38%
71%
0% 20% 40% 60% 80%
Int'l Competition
Price Competition
Protect own Technology
Keep up with Technology
Time to Market
Good People
Cust. Satisfaction
Purdue University
Here are the Issues
• Can you articulate a customer experience vision?• Is customer satisfaction mission critical?• Do you measure it often and regularly?• Do you act on the results?• Is there someone who has the responsibility for
the customer experience?• What does the customer want #1 and #2…#10?• Do you give it to them?
Purdue University
Best Practice Employees
Happy employees + happy customers + happy executives + happy bankers + happy
shareholders=
Purdue University
Audience participation time
• OOOOOOOOOOO• Ahhhhhhhhhhhhhh• OOOOOOOOOO• Ahhhhhhhhhhhhhh
• OOOOOOOOOOOOOOOOOOOO• Ahhhhhhhhhhhhhhhhhhhhhhhhhhh
• OOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO
• AHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHH
Purdue University
The secret of exceptional customer serviceThe secret of exceptional management
Is leaving your customers and employees like this….