STRAWDOG

The commonplace view within magazine publish-ing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial Design Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversa-tions with @bobbyc and @malbonster against the background of a loud hum of optimistic speculation buzzing up from the magazine indus-try on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swimwear section**); and here’s Interview on iPad, a magazine of pages on a screen (see four below from the iPhone app), with a little video thrown in. The commonplace view within magazine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on

The commonplace view within magazine publish-ing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial Design Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversa-tions with @bobbyc and @malbonster against the background of a loud hum of optimistic speculation buzzing up from the magazine indus-try on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swimwear section**); and here’s Interview on iPad, a magazine of pages on

The commonplace view within magazine publish-ing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial Design Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversa-tions with @bobbyc and @malbonster against

The commonplace view within magazine publish-ing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial Design Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversa-tions with @bobbyc and @malbonster against the background of a loud hum of optimistic speculation buzzing up from the magazine indus-try on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swimwear section**); and here’s Interview on iPad, a magazine of pages on a screen (see four below from the iPhone app), with a little video thrown in. The commonplace view within magazine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial Design Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversa-tions with @bobbyc and @malbonster against the background of a loud hum of optimistic speculation buzzing up from the magazine indus-

The iPad: one step forward, two steps back?

The 2010 Trend Watch Sensor Survey Results.

The 2010 Trend Watch Sensor Survey Results.

The commonplace view within magazine

The commonplace view within magazine publish-ing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial Design Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversa-tions with @bobbyc and @malbonster against the background of a loud hum of optimistic speculation buzzing up from the magazine indus-try on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired

The commonplace view within magazine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event or-ganised by the British Society of Magazine Editors and the Editorial Design Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of con-versations with @bobbyc and @malbonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlan-tic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swimwear section**); and here’s Interview on iPad, a magazine of pages on a screen (see four below from the iPhone app), with a little video thrown in. The commonplace view within magazine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely con-nected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event or-ganised by the British Society of Magazine Editors and the Editorial Design Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of con-versations with @bobbyc and @malbonster against the background of a loud hum of opti-mistic speculation buzzing up from the maga-zine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illus-trated (you’re not allowed to watch the swim-wear section**); and here’s Interview on iPad, a magazine of pages on a screen below from

The commonplace view within magazine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event or-ganised by the British Society of Magazine Editors and the Editorial Design Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of con-versations with @bobbyc and @malbonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlan-tic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch

The commonplace view within magazine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event or-ganised by the British Society of Magazine Editors and the Editorial Design Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of con-versations with @bobbyc and @malbonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlan-tic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch

The iPad: one step forward, two steps back?

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-wear section**); and here’s Interview on iPad, a magazine of pages on a screen (see four below from the iPhone app), with a little video thrown in. The common-place view within magazine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected in-ternet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at

The commonplace view within maga-zine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrat-ed (you’re not allowed to watch the swim-wear section**); and here’s Interview on iPad, a magazine of pages on a screen (see four below from the iPhone app), with a little video thrown in. The com-monplace view within magazine pub-lishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of

I had a short talk to give last week at “What’s on your iPad”

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ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-wear section**); and here’s Interview on iPad, a magazine of pages on a screen (see four below from the iPhone app), with a lit-tle video thrown i n . T h e c o m -monplace view wi th in maga-zine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud

Publishing is that the iPad is going to

save the industry.

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-wear section**); and here’s Interview on iPad, a magazine of pages on a screen

(see four below from the iPhone app), with a little video thrown in. The common-place view within magazine pub-lishing is thatthe iPad is going to save the industry.

Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected in-ternet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-wear section**); and here’s Interview on iPad, a magazine of pages on a screen (see four below from the iPhone app), with a little video thrown in. The common-place view within magazine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected in-ternet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-wear section**); and here’s Interview on

The iPad: one step forward, two steps back?

www

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @malbonster against the background of a loud hum of optimistic speculation buzz-ing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Il-lustrated (you’re not allowed to watch the swimwear section**); and here’s Inter-view on iPad, a magazine of pages on a screen (see four below from the iPhone app), with a little video thrown i n . T h e c o m monplace view wi th in magazine publishing is that the iPad is going to save the industry. Will it? And in the pro-cess, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-wear section**); and here’s Interview on iPad, a magazine of pages on a screen (see four below from the iPhone app), with a little video thrown in. The common-place view within magazine publishing is thatthe iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected in-ternet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-wear section**); and here’s Interview on iPad, a magazine of pages on a screen (see four below from the iPhone app), with a little video thrown in. The common-place view within magazine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected in-ternet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-wear section**); and here’s Interview on

The iPad: one step forward, two steps back?

The iPad: one step forward, two steps back?

www

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-wear section**); and here’s Interview on iPad, a magazine of pages on a screen

ublishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reac-tion, enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-wear section**); and here’s Interview on iPad, a magazine of pages on a screen (see four below from the iPhone app), with a little video thrown in. The common-place view within magazine publishing is that the iPad is going to save the industry. Will it? And in the process, will the iPad become a force of reaction, enclosing a free, open and infinitely connected in-ternet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store?I had a short talk to give last week at ‘What’s on your iPad”, a well-attended event organised by the British Society of Magazine Editors and the Editorial De-sign Organisation. I adopted the role of sceptic and these were my questions.What sparked them off was a couple of conversations with @bobbyc and @mal-bonster against the background of a loud hum of optimistic speculation buzzing up from the magazine industry on both sides of the Atlantic. You can see it here, at Conde Nast, busy iPadding up with Wired and GQ; here, with Sports Illustrated (you’re not allowed to watch the swim-wear section**); and here’s Interview on iPad, a magazine of pages on a screen

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