Used To - Find Content

Upload and Share Insights Market Content Better

-Launched in 2006 -Originally for employees

POPULARITY- ENTERTAINMENT, MARKETING,

RESEARCH

- MOST POPULAR DOCUMENT AND PRESENTATION-SHARING WEBSITE

- LINKEDIN PURCHASED IN 2012

CONTENT MARKETING

- “BEST AND MOST EFFECTIVE IN 2015” (FORBES)- TURN CONTENT INTO PRESENTATION

-MOBILE- VIRAL HOMEPAGE CONTENT

Important Factors:

Rankings -Global Alexa ranking of 122

- 60 million visitors/month - Top ten e-learning 2010

Increases Traffic to Your:

-Website -Landing pages -Blog

SEO - Great channel for SEO

- Google ranked above other platforms

INCLUDING

- Blog Channels - News Stories - (Occasionally Youtube)

Ways That Slideshare is Useful

-More frequently found in google searches

-increase traffic to Website

Increase Reputation as Source Information

More Links= Higher Search Results

Use/Link Slides on Other Channels -Reddit

Digg Delicious

Stumbleupon

Sources

http://www.slideshare.net/convertingcopy/how-to-use-slideshare-8695225

http://www.slideshare.net/RishmaKassam/a-slideshare-about-slideshare?related=1

http://www.forbes.com/sites/sujanpatel/2015/02/18/9-actionable-content-marketing-tips-from-top-industry-experts/

10 WAYS CONTENT WILL CHANGE IN 2015 - FORBES. (N.D.). RETRIEVED FROM HTTP://WWW.FORBES.COM/SITES/JOHNRAMPTON/2014/12/22/10-WAYS-CONTENT-WILL-CHANGE-IN-2015/HTTP://DIVVYHQ.COM/WP-CONTENT/UPLOADS/2012/12/WILLY-WONKA-CONTENT-STRATEGY-MEME-604X270.JPG.HTTP://WWW.SMARTINSIGHTS.COM/WP-CONTENT/UPLOADS/2014/09/DIGITAL-MARKETING-TRENDS-2015-SURVEY.PNG.

Http://www.smartinsights.com/wp-content/uploads/2014/09/Digital-marketing-trends-2015-survey.png.

10 Ways Content Will Change in 2015 - Forbes. (n.d.). Retrieved from http://www.forbes.com/sites/johnrampton/2014/12/22/10-ways-content-will-change-in-2015/

Http://divvyhq.com/wp-content/uploads/2012/12/Willy-Wonka-Content-Strategy-Meme-604x270.jpg.

Http://www.smartinsights.com/wp-content/uploads/2014/09/Digital-marketing-trends-2015-survey.png.