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A2 – PRODUCTION CHECKLIST Blogs should be constructed as word press and added to regularly – work down the list to make sure you have included enough. TASK All pre-production and research to be completed by Friday 7 th November 2014 WHERE TO BLOG TICK WHEN COMPLETED Goodwin’s theory – analytical piece about the different types of music video etc – Laura Mulvey’s analysis of music – how this could apply to your work – different categories of video, key codes and conventions etc Researc h ON BLOG Presentation Two written analyses of contrasting music videos of your choice. Researc h ON BLOG Pitbull – Timber Katy Perry – Thinking of You Digipak analysis – analyse (screen grab) two CD covers; include theories, examination of codes and conventions as appropriate. Researc h ON BLOG Marshall Mathers Kendrick Lamar – m.a.a.d city Digipak analysis – analyse (screen grab) two music posters; include theories, examination of codes and conventions as appropriate. Researc h ON BLOG Guns and roses – appetite for destructi on Rihanna - Loud One comparative essay (can be spoken or written) analysing a further two or more videos of your choice focusing on technical aspects of their production. Researc h ON BLOG Written – Eminem headlight s and John legend all of me Researc Sony

Practical Production Checklist

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A2 PRODUCTION CHECKLIST

Blogs should be constructed as word press and added to regularly work down the list to make sure you have included enough.

TASK

All pre-production and research to be completed by Friday 7th November 2014

WHERE TO BLOG

TICK WHEN COMPLETED

Goodwins theory analytical piece about the different types of music video etc Laura Mulveys analysis of music how this could apply to your work different categories of video, key codes and conventions etc

Research

ON BLOG

Presentation

Two written analyses of contrasting music videos of your choice.

Research

ON BLOG

Pitbull Timber

Katy Perry Thinking of You

Digipak analysis analyse (screen grab) two CD covers; include theories, examination of codes and conventions as appropriate.

Research

ON BLOG

Marshall Mathers

Kendrick Lamar m.a.a.d city

Digipak analysis analyse (screen grab) two music posters; include theories, examination of codes and conventions as appropriate.

Research

ON BLOG

Guns and roses appetite for destruction

Rihanna - Loud

One comparative essay (can be spoken or written) analysing a further two or more videos of your choice focusing on technical aspects of their production.

Research

ON BLOG

Written Eminem headlights and John legend all of me

Research one major record label and one minor/independent record label focussing on past successful promotional campaigns and the differences between the two companies.

Research

ON BLOG

Sony versus

Mute

Description of the potential target audience for your campaign in depth of detail using correct terminology age, gender, occupation, social grouping, other media interests etc. Use audience theories eg Users and Gratifications theory.

Research

ON BLOG

Potential Target audience

Construction, execution and analysis of audience research questionnaire to establish need/want/interest in your product. This should interview at least 20 people.

Research

ON BLOG

Questionnaire filled in and short analysis of what it shows me, next to each question

Song selection for production finalised; record company contacted and (hopefully) permission given to make video from the copyright owner. Emails saved as proof.

Pre-Production

ON BLOG

Kwabs - Walk

Ideas about representation you wish to include in your video this is often an exam question so it is worth preparing it carefully. A short written piece or a voiceover commentary will be plenty. Consider your target audience and what will appeal to them.

Pre-Production

ON BLOG

Full page of song lyrics with planning annotations to help you come up with ideas.

Pre-Production

ON BLOG

Kwabs Walk Lyrics and ideas

Full proposal when you are happy with your ideas.

Pre-Production

ON BLOG

Create an animatic from your storyboard to fit in (rough) time to your music demonstrating transitions between shots etc.

Pre-Production

ON BLOG

ALL FILMING TO BE COMPLETED BY FRIDAY 13TH DECEMBER

Equipment list for filming (can be pictures).

Pre-Production

ON BLOG

Emailed permission to film (if on private property)

Pre-Production

ON BLOG

List of cast and crew.

Pre-Production

ON BLOG

Shooting schedule.

Pre-Production

ON BLOG

Locations list.

Pre-Production

ON BLOG

Production log day to day details of creative decisions made, how filming has gone, reflecting on work so far etc. This can be carried through into the editing process as well.

Ongoing throughout process

ON BLOG

ALL EDITING AND POST-PRODUCTION TO BE COMPLETED BY 13TH FEB

Final music video embedded into blog

Post production

ON BLOG

Final digipak designs embedded into blog include both CD pack and poster they should complement your video and each other to create an overall brand

Post production

CD _ PACK ON BLOG

Directors commentary version of your video

Post production

ON BLOG

Filmed focus group video discussing your final video and providing feedback

Post production

ON BLOG

Answer the four evaluation questions using a variety of multimedia PowerPoint, Prezi, pictures, video clips, voice-overs, written work, screen grabs - etc

Post production

ON BLOG

Look carefully at the deadlines what needs doing when. You CANNOT just hang on to the cameras when you need them Years 11 and 12 need them too!

BLOG as often as possible recording the production PROCESS e.g. Today I re-edited the opening shots as I was not happy with the look created etc.