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PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION

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Page 1: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION
Page 2: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION
Page 3: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION
Page 4: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION

Source: Grilli and Yang; Pfaffenzeller; World Bank; International Monetary Fund; Organisation for Economic Cooperation and Development (OECD) statistics; Food and Agriculture Organization of the United Nations (FAO); UN Comtrade; Ellen

MacArthur Foundation; McKinsey Global Institute analysis

1 Based on the arithmetic average of four commodity sub-indexes: food, non-food agricultural items, metals, and energy.

2 Data for 2013 are calculated based on the average of the first three months of 2013.

Page 5: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION
Page 6: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION
Page 7: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION

“Towards the circular economy” A report by the Ellen MacArthur Foundation

Featuring analysis by McKinsey & Co.

Launched at the World Economic Forum, Davos, January 2012

Page 8: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION
Page 9: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION
Page 10: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION

4 main levers…

Design for re-use, remanufacture and multiple useful lives

Enabling business models favouring access over ownership

Reverse logistics and associated infrastructure

Cross-sector and cross-industry collaboration

Page 11: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION
Page 12: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION

But a number of barriers for SMEs

Acquiring knowledge and building capacity

Flexibility to adapt and trial new designs or business models

System conditions still very favourable to throughput model

Fragmented innovation, lack of dialogue

Page 13: PowerPoint Presentation€¦ · TODAY'S ECONOMY IS PREDOMINANTLY LINEAR . 270 240 210 180 150 120 90 60 30 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 . EUROPEAN COMMISSION