Power Blogging for Business

Why does my business need a blog?

• Social Media is not any different than traditional media. It is the Second Internet.

• If used properly you can increase your business revenue.

• Social Media provides you a targeted voice for your businesses message.

• Blogging is unique content that search engines give favorable ranking results.

A Success Story• Tarp Surfing – In collaborative effort with

Ruse Entertainment and Pro Surfers Homer Henard, Nic Lamb and Omar Etcheverry we launched a viral YouTube Video. Currently over 2.7 million views.

• World Wide Media attention, People’s Choice Award nomination, National Apple iPhone commercial, National Commercial with Mountain Dew.

• We established ourselves as the expert in Tarp Surfing Globally.

Steps to successful blog

• Relevant content about your business.

• Proper title and permalink.

• Tagging and categorizing.

• Image title and caption.

• Hyperlinks.

• Video embeds.

Social Integration• By adding a Facebook “Like” button you

allow the reader to virally share your content at will.

• Syndicating your blog into Facebook Fan Page and LinkedIN Profile creates a channel for your content.

• Connect business Twitter account to Facebook Fan Page.

• Connect YouTube channel to Facebook Fan Page.

Engage your customer

• Never before has there been the opportunity to only speak to the people that want to hear what you have to say.

• Involve them in the process, identify what you can handle and then ask your customers for input.

• New Golden Rule: You do not own your brand, your customer does.

My Contact Info

• Danny Keith dk@jackwagonagency.com

• http://www.facebook.com/dannykeith

• http://www.twitter.com/rickydanny

• http://www.linkedin.com/in/dannykeith

Blogs • http://www.thefoodbank.org• http://blog.skateboards.com• http://www.tarpsurfing.com• http://www.santacruzbuilt.com• http://www.grindouthunger.org• http://www.jackwagonagency.com• http://www.dannykeith.com• http://www.slideshare.net/loukerner/twism-

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