POST SHOW REPORT

5 – 8 November 2014 Marina Bay Sands, Singapore

SUMMARY REPORT

furniPRO Asia 2014 - staged from 5 to 8 November 2014, at the Marina Bay Sands Expo and Convention Centre in Singapore, marked another key milestone going forward to positioning itself as the regional trade fair for the furniture production industry. The event concluded with an upbeat interest from trade buyers and industry professionals in the latest furniture production technologies and products showcased. Many quality trade visitors, including 122 key hosted buyers from countries such as Malaysia, Indonesia, Vietnam, Thailand, Philippines, Myanmar, Laos, Cambodia and Taiwan, attended the show.

Backed by strong support from the industry in the region, furniPRO Asia 2014 is endorsed by the Singapore Furniture Industries Council (SFIC), and supported by the ASEAN Furniture Industries Council (AFIC). In addition, the American Hardwood Export Council (AHEC), FrenchTimber, the Association of the German Woodworking and Plastic Industries (HDH) are also giving their support to the show – joined by the International Sleep Products Association Bedding Center (ISPA), the Softwood Export Council (SEC) and the Taiwan Woodworking Machinery Association (TWMA). This strong support by leading national and international industry associations and organizations remains unparalleled for any other industry event in the region.

Over four days, more than 2,500 trade visitors attended furniPRO Asia 2014 and conducted in-depth business discussions with 188 participating companies and brands from 32 countries. The visitorship represents a growth of around 15 percent from the last edition in 2012, with more than 50 percent from overseas. The event occupied a total area of 7,000 sqm, a 40 percent growth from 2012. The strong quality of buyers and wide range of exhibits presented at furniPRO Asia 2014 was highlighted by exhibitors and visitors alike.

The next edition of furniPRO Asia will take place in Singapore in 2016.

KEY FACTS & FIGURES FURNIPRO ASIA 2014 GROWTH FROM LAST EDITION

EXHIBITORS STATISTICS

Floor Space 7,000 +40%

Participating Companies 188 +229%

No. of Countries 32 +113%

Country Pavilions 6 +20%

VISITORS STATISTICS

Visitors 2,551 +18.5%

Hosted Buyers 122 +22%

No. of Countries 47 +174%

Supporting Associations 9 +29%

Panel Production 20%

Furniture Production 20%

Bedding & Upholstery 2%

Others include Association,

Media and Consulting Services.

MACHINERY

MATERIALS &

COMPONENTS

42% 45% 13%

BY PRODUCT GROUPS

Furniture Production 27%

Bedding & Upholstery 10%

Interior 8%

OTHERS

EXHIBITORS’ INFORMATION

BY GEOGRAPHIC REGION

EUROPE

36% Rest of ASIA

25%

NORTH

AMERICA

6%

Rest of the

WORLD

1%

ASEAN

32%

NATIONAL PAVILIONS

An increase of 223% in exhibitors from 84 in 2012 to 188 in 2014

repeatedly emphasized on the high-quality profile of the buyers.

BY GEOGRAPHIC REGION

Singapore Germany Taiwan USA Italy France

VISITORS’ INFORMATION

BY GEOGRAPHIC REGION

Singapore Malaysia Indonesia China Vietnam

Total 2551

International 1473

Domestic 1153

Countries 47

NATURE OF BUSINESS

Machines and Auxiliary Machines for Furniture Production and Secondary Processing

Materials and Components and Furniture Production

Materials, Components and Semi-finished Products for Interior Works

Materials and Components for Upholstery and Bedding

Others (IT Solutions, Educational Institutions, Associations, Media and other Services

Key Product Interest

Machines and Auxiliary Machines for Panel Production and Primary Processing

Feedback

Over 2,550 trade visitors and buyers from 47 countries attended furniPRO

Asia 2014. Visitors stated that they were satisfied to see machinery in

action and are hoping for more novelties to be demonstrated in 2016!

The post show visitor survey also revealed:

92% of the visitors

rated the show

as good and

above.

89% of the visitors

possessed buying

influence for their

organizations.

ASEAN one-stop sourcing platform

Present your technologies – 45% of attendees’ purpose of visit is to purchase new products and look for potential

business partners. 46% of attendees’ visit to gather information and get updates on industry developments.

Interact and synergize

furniPRO Asia conference will facilitate business exchange among leading associations, key industry players and ASEAN

manufacturers.

81% of the visitors

stated that they

met the relevant

suppliers.

BY GEOGRAPHIC REGION

20% Panel Production and

Primary Processing

40% Furniture, Flooring Production and

Secondary Processing

17% Interior Designers, Architects,

Hospitality, DIY (Do-it-Yourself) and

BIY (Build-it-Yourself) Buyers

13% Wood, Furniture Components &

Material Trading

8% Furniture Wholesale and Retail

5% Others (Press Media, Training

Institutions)

furniPRO Asia drew a balanced mixture of international and local trade visitors, with 55% of trade visitors

and buyers come from overseas, while 32% of attendees come from ASEAN region and 25% from rest of Asia

Pacific. The top 5 visiting countries include:

1) Machinery for Furniture Production and

Secondary Processing

2) Materials and Components

for Furniture Production

3) Materials, Components and Semi-finished

Products for Interior Works

4) Machinery for Panel Production

and Primary Processing

5) Materials and Components

for Upholstery and Bedding

VISITORS’ TOP 5

PRODUCT GROUPS INTEREST

Mr. Gabriele Nardin – Mr. Loris Zanasi, Imal/Pal Group, Italy

We are very satisfied. furniPRO Asia has been the right platform both to meet our customers based in Singapore and new

contacts. We have met many visitors with high-quality profile.

Rusev Edgar, MD of Schelling Asia (S) Pte Ltd, Singapore

We are overall satisfied with the number of interested leads resulting from the exhibition, and the awareness that it

helped to create for our brand and philosophy. We hope that this event will become the main event for the

woodworking technology trade in South-East Asia, attracting all producers from this region.

Ursula Geismann, General Manager for the Confederation of German Woodworking and Furniture Industries,

Germany.

We from the German Furniture and Woodworking Industries are happy to be here again at furniPRO Asia 2014. The

demand for furniture is as high as never before with the worldwide consumption reaching approximately USD 450

billion. This reinforces the well growing furniture production industry and it makes sense that we come with

woodworking machinery to Singapore for the event. It is nice to be here again.

Mary Wu, Manager, OAV Equipment & Tools, Inc., Taiwan,

This is the first time we are here exhibiting at furniPRO Asia. The show is positive, with many potential customers from

Singapore, Malaysia and Indonesia. The result of this show is better than what we had expected.

Ryan Trainer, President, International Sleep Products Association (ISPA)

The mattress industry is growing tremendously in South-East Asia, and I think that furniPRO Asia 2014 offers an

excellent avenue for companies that supply the mattresses to come, make contacts, meet new customers, and learn

more about the industry and what the trends are here. This is an excellent venue, and certainly a beautiful city. I have

made a few good contacts that are very interesting for our association. I think it will be very good for others to come

and exhibit here.”

TESTIMONIES & MEDIA COVERAGE

MEDIA COVERAGE

American Hardwood Export Council (AHEC)

FrenchTimber

Association of the German Woodworking and Plastic Industries (HDH)

International Sleep Products Association Bedding Center (ISPA),

Softwood Export Council (SEC)

Taiwan Woodworking Machinery Association (TWMA)

Members of the ASEAN Furniture Industries Council (AFIC) and its’ Alliance:

Chamber of Furniture Industries of the Philippines (CFIP)

Handicraft & Wood Industry Association of HCMC (HAWA)

Indonesia Furniture Industry & Handicraft Association (ASMINDO)

Malaysian Furniture Industry Council (MFIC)

Myanmar Timber Merchants Association (MTMA)

Singapore Furniture Industries Council (SFIC)

Thai Furniture Industry Club - Federation of Thai Industries (TFIC)

Lao Furniture Association (New)

Dongguan Famous Furniture Association

SPECIAL THANKS AND ACKNOWLEDGEMENT

SUPPORTING ORGANIZATIONS

SUPPORTING SPONSORS

SUPPORTING MEDIAS

RELATED EVENTS