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A Bendixen & Amandi International poll found Cuban-Americans in favor of normalizing relations with Cuba, 51-40%. (March 20-25, 400 Cuban-American adults, +/- 4.9%)
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SPECIAL SESSION: Polling Results on Cuban Americans’ Viewpoint on the Cuba Opportunity
Methodology
Sample 400 Cuban American adultsliving in the United States
Dates of Interviews March 20 – 25, 2015
Languages of Interviews English, Spanish
Margin of Error +/- 4.9 percentage points
2
Change in United States - Cuba Policy
3
Summary of President Obama’s Announcement
On December 17th, 2014 President Barack Obama announced that the United Stateswould begin to normalize relations with Cuba for the first time since 1961.
Normalizing relations with Cuba would mean:
re-establishing an embassy in Havana;
carrying out high-level exchanges and visits between the two governments;
working with Cuba on issues like drug trafficking, environmental protectionand human trafficking; easing travel restrictions;
allowing greater banking ties;
raising the level of remittances allowed to be sent to Cuban nationals; and
allowing American travelers to import goods from Cuba.
4
Do you agree or disagree with President Obama’s announcement to begin normalizing relations with Cuba?
51%40%
9%
Agree Disagree Don’t know/No answer
5
Do you agree or disagree with President Obama’sannouncement to begin normalizing relations withCuba?By Country of Birth
0% 20% 40% 60% 80% 100%
Born in the U.S.
Born in Cuba
66%
45%
22%
46%
12%
8%
Agree Disagree Don’t know/No answer
6
Do you agree or disagree with President Obama’sannouncement to begin normalizing relations withCuba?By Decade of Arrival (Among Cuban Americans born in Cuba)
0% 20% 40% 60% 80% 100%
After 1980
Before 1980
56%
32%
35%
60%
8%
8%
Agree Disagree Don't know/No answer
7
Do you agree or disagree with President Obama’sannouncement to begin normalizing relations withCuba?By Age
0% 20% 40% 60% 80% 100%
65+
50 to 64
30 to 49
18 to 29
38%
47%
60%
69%
54%
45%
32%
20%
8%
8%
8%
11%
Agree Disagree Don't know/No answer
8
Do you agree or disagree with President Obama’sannouncement to begin normalizing relations withCuba?By State of Residence
0% 20% 40% 60% 80% 100%
Living in the rest of U.S.
Living in Florida
69%
41%
23%
49%
8%
10%
Agree Disagree Don't know/No answer
9
Do you agree or disagree with President Obama’sannouncement to begin normalizing relations with Cuba?2014 vs. 2015
44% 48%
8%
51%40%
9%0%
10%
20%
30%
40%
50%
60%
Agree Disagree Don't know/No answer
Dec-14 Mar-15
10
Do you think President Obama’s announcement is good for the people onthe island of Cuba or good for the United States?
0%
20%
40%
Good for thepeople in
the island ofCuba
Good for theU.S.
Good forboth
Good forneither
Don'tknow/Noanswer
29%
7%
25% 28%
11%
11
Do you favor or oppose easing restrictions on travel betweenthe United States and Cuba?
56%35%
9%
Favor Oppose Don't know/No answer
12
Do you favor or oppose easing restrictions ontravel between the United States and Cuba?By Country of Birth
0% 20% 40% 60% 80% 100%
Born in the U.S.
Born in Cuba
69%
51%
21%
39%
10%
10%
Favor Oppose Don’t know/No answer
13
Do you favor or oppose easing restrictions ontravel between the United States and Cuba?By Decade of Arrival (Among Cuban Americans born in Cuba)
0% 20% 40% 60% 80% 100%
After 1980
Before 1980
58%
43%
32%
49%
10%
8%
Favor Oppose Don't know/No answer
14
Do you favor or oppose easing restrictions ontravel between the United States and Cuba?By State of Residence
0% 20% 40% 60% 80% 100%
Living in the rest of U.S.
Living in Florida
74%
46%
18%
43%
8%
11%
Favor Oppose Don't know/No answer
15
Do you favor or oppose easing restrictions ontravel between the United States and Cuba?2014 vs. 2015
47%39%
14%
56%
35%
9%0%
10%
20%
30%
40%
50%
60%
Favor Oppose Don't know/No answer
Dec-14 Mar-15
16
Do you plan on traveling to Cuba in the near future?
24%
67%
9%
Yes No Don't know/No answer
17
Do you plan on traveling to Cuba in the near future?By Country of Birth
0% 20% 40% 60% 80% 100%
Born in the U.S.
Born in Cuba
40%
17%
45%
75%
15%
8%
Yes No Don’t know/No answer
18
Do you plan on traveling to Cuba in the near future?By Age
0% 20% 40% 60% 80% 100%
65+
50 to 64
30 to 49
18 to 29
14%
19%
25%
49%
83%
72%
61%
36%
3%
9%
14%
15%
Yes No Don't know/No answer
19
Do you think that the U.S. embargo on Cuba should continue orshould not continue?
36%
47%
17%
Should continue Should not continue Don't know/No answer
20
Do you think that the U.S. embargo on Cubashould continue or should not continue?By Country of Birth
0% 20% 40% 60% 80% 100%
Born in the U.S.
Born in Cuba
23%
41%
60%
43%
17%
16%
Should continue
Should not continue
Don’t know/No answer
21
Do you think that the U.S. embargo on Cuba shouldcontinue or should not continue?By Decade of Arrival (Among Cuban Americans born in Cuba)
0% 20% 40% 60% 80% 100%
After 1980
Before 1980
35%
50%
49%
35%
16%
15%
Should continue
Should not continue
Don't know/No answer
22
Do you think that the U.S. embargo on Cubashould continue or should not continue?By Age
0% 20% 40% 60% 80% 100%
65+
50 to 64
30 to 49
18 to 29
45%
40%
28%
26%
36%
48%
56%
51%
19%
12%
15%
23%
Should continue
Should not continue
Don't know/No answer
23
Do you think that the U.S. embargo on Cuba shouldcontinue or should not continue?2014 vs. 2015
40% 44%
16%
36%47%
17%
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
Should continue Should not continue Don't know/No answer
Dec-14 Mar-15
24
United States - Cuba PolicyThe Cuba Economic Opportunity
25
Do you think that companies owned by Cuban Americans in the UnitedStates should be able to sell their products in Cuba?
58%32%
10%
Yes No Don't know/No answer
26
Do you think that companies owned by Cuban Americans in theUnited States should be able to sell their products in Cuba?By Age
0% 20% 40% 60% 80% 100%
65+
50 to 64
30 to 49
18 to 29
47%
63%
62%
64%
42%
34%
28%
20%
11%
3%
10%
16%
Yes No Don't know/No answer
27
The U.S. government recently made regulatory changes to authorize for certain goodsand services produced by independent Cuban entrepreneurs to be imported into theUnited States.
Do you think that independent businesses opened and operated by Cubans living in Cubashould be able to sell their products in the United States?
56%34%
10%
Yes No Don't know/No answer
28
If it becomes legal to do so, do you plan to invest in Cuba?
16%
72%
12%
Yes No Don't know/No answer
29
If it becomes legal to do so, do you plan to invest in Cuba?By Country of Birth
0% 20% 40% 60% 80% 100%
Born in the U.S.
Born in Cuba
27%
12%
49%
80%
24%
8%
Yes No Don’t know/No answer
30
If it becomes legal to do so, do you plan to invest in Cuba?By Decade of Arrival (Among Cuban Americans born in Cuba)
0% 20% 40% 60% 80% 100%
After 1980
Before 1980
18%
5%
68%
95%
14%
Yes No Don't know/No answer
31
If it becomes legal to do so, do you plan to invest in Cuba?By Age
0% 20% 40% 60% 80% 100%
65+
50 to 64
30 to 49
18 to 29
6%
9%
24%
34%
93%
79%
55%
44%
1%
12%
21%
21%
Yes No Don't know/No answer
32
What is the main reason that you do not plan to invest in Cuba?
It's too risky of an investment/I don't trust the Cuban government 29%Cuba is still communist 14%
I don't have money to invest 14%
I'm not interested 14%
I won’t invest in Cuba as long as the Castro brothers are still in power 11%
I'm too old 7%
I would rather invest in the US 2%
Other 8%
Don't know/No answer 1%
33
What is the main reason that you plan to invest in Cuba?N=61
Cuba is a growing market
I want to help/change Cuba and make it better
Because I have family connections or Cuban heritage
Because I would like to live in Cuba
34
Do you think Cubans living in the United States should be ableto provide funding to help their friends and family members living in Cubato open and operate their own business?
66%
26%
8%
Yes No Don't know/No answer
35
Do you think Cubans living in the United States should be ableto provide funding to help their friends and family membersliving in Cuba to open and operate their own business?By Country of Birth
0% 20% 40% 60% 80% 100%
Born in the U.S.
Born in Cuba
80%
61%
14%
30%
6%
9%
Yes No Don’t know/No answer
36
Do you think Cubans living in the United States should be ableto provide funding to help their friends and family membersliving in Cuba to open and operate their own business?By Decade of Arrival (Among Cuban Americans born in Cuba)
0% 20% 40% 60% 80% 100%
After 1980
Before 1980
80%
49%
14%
40%
6%
11%
Yes No Don't know/No answer
37
Do you think Cubans living in the United States should be ableto provide funding to help their friends and family membersliving in Cuba to open and operate their own business?By Age
0% 20% 40% 60% 80% 100%
65+
50 to 64
30 to 49
18 to 29
53%
62%
79%
77%
38%
31%
14%
13%
9%
7%
7%
10%
Yes No Don't know/No answer
38
Do you think any individual or company in the United States should beable to provide funding to Cubans living in Cubato open and operate their own business?
55%35%
10%
Yes No Don't know/No answer
39
Currently, U.S. companies like Coca-Cola, Nike and Apple sell theirproducts in communist countries like China and Vietnam.
Do you think U.S. companies should be able to sell their products in Cuba?
62%31%
7%
Yes No Don't know/No answer
40
Do you think passenger cruise lines like Carnival and Royal Caribbeanshould be allowed to take passengers between the United States andCuba?
52%38%
10%
Yes No Don't know/No answer
41
Do you think passenger cruise lines like Carnival and RoyalCaribbean should be allowed to take passengers between theUnited States and Cuba?By Age
0% 20% 40% 60% 80% 100%
65+
50 to 64
30 to 49
18 to 29
42%
52%
58%
64%
43%
41%
36%
23%
15%
7%
6%
13%
Yes No Don't know/No answer
42
Demographics
43
Age
15%
27%
28%
30%
18-29
30-49
50-64
65 and over
44
Gender
46%54%
Male
Female
45
Country of Birth
27%
73%United states
Cuba
46
In what year did you come to the United States from Cuba?Asked only of those who were born in Cuba
0%
20%
40%
1960s orbefore
1970s 1980s 1990s After theyear 2000
Don'tknow/Noanswer
32%
12%
26%
15% 14%
1%
47
State of Residence
66%
34%
Living in Florida Living in the rest of U.S.
48
Language of Interview
39%
61% English
Spanish
49
Fernand Amandi, Principal3250 Mary Street, Suite 403
Miami, FL 33133305.529.9916
For additional information on the firm please visit our website at:www.BendixenAndAmandi.com
