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PledgeMusic is a Digital Music Company, directly connecting artists and fans to create, enjoy, and buy unique music related

merchandise, products and experiences in all its forms. We drive greater revenue, loyalty, and engagement across the

artist and fan relationship and create a more effective way for an artist to make their music.

Our innovative music industry platform will scale into additional verticals including books, television, film, and sports.

David Walsh - Chairman of PledgeMusic Russell Rieger - Vice-Chairman/GM of PledgeMusicDon Ienner - Former Chairman & CEO Sony MusicBenji Rogers - Co-Founder of PledgeMusic Dan Rowe - CEO & Managing Director of Sword RoweJosh Sason - Founder & CEO of Magna

Board Observer:Sam Holdsworth - Former CEO of RykoDisk

BOARD OF DIRECTORSMANAGEMENTDominic Pandiscia - CEORussell Rieger - GMMalcolm Dunbar - President UK/EUCaedmon Judd - CTO

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REGISTERED USERS

NET NEW USERS PER MONTHAVERAGE PURCHASE VALUE

3.5M25K$57

PledgeMusic Today

CROWDFUNDING SUCCESS RATE

AVG. INCREMENTAL ARTIST REVENUE

87%34%

REPEAT CAMPAIGNS20%

2017 GROSS REVENUE YOY Growth

CREDIT CARDS & PAYPAL ON FILE1.5M

+27%

Please Note: FY2016 Revenue and Growth expressed on a constant currency basis.

50,000+ Successful Campaigns

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PledgeMusic ImpactUnited States Key Chart & Revenue Contribution Results:• Lindsey Stirling (#2 debut) - 14% of first week sales, 51% of first week revenue.• Thomas Rhett (#1 debut) - 9.8% of first week sales, 30% of first week revenue.• Melissa Etheridge - 24% of first week sales, 66% of first week revenue.• Judas Priest (#5 debut - HIGHEST IN THEIR CAREER! ) - 10% of first week

sales, 30% of first week revenue.• Motley Crue “The End” Box Set - Over 1,800 in sales and $315K in revenue.

• Libertines (#3 debut) - 26% of first week sales, 51% of first week revenue.• Passenger (#1 debut) - 6% of first week sales, 14% of first week revenue• Marillion (#4 debut) - 53% of first week sales, 91% of first week revenue.• Gary Numan (#2 debut) - 27% of first week sales, 28% of first week revenue.• The Damned (#4 debut) - 54% of first week sales, 66% of first week revenue.

United Kingdom Key Chart & Revenue Contribution Results:

**PledgeMusic Artists Received 17 Grammy Nominations in 2018!!!**

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REGISTERED USERS

NET NEW USERS PER MONTH

3.3M25K

CROWDFUNDING SUCCESS RATE

AVG. INCREMENTAL ARTIST REVENUE

87%REPEAT CAMPAIGNS

CREDIT CARDS & PAYPAL ON FILE1.5M

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BUILD LAUNCH MARKET FULFILL GOAL PAYArtist and PM

Team develop a bespoke campaign

Key Elements include product mix, messaging, strategies, and manufacturing

approach

Campaign is optimized

prelaunch to deliver greatest fan

response

Launch strategy designed to

activate superfine and amplify

awareness via social syndication

Artist & PM marketing efforts

coordinated to attract both fans and existing PM

community

Artists currently generate over 400 pieces of unique content per week as the foundation of this promotion

For an additional fee, PM oversees manufacturing and fulfillment using our

unique relationships

Otherwise, Artist handles fulfillment

and delivery

87% of our crowdfunding

campaigns reach their targets

90% of our preorder

campaigns reach their goals

Campaigns exceed target by 12% on

average

REPORT

PM controls payment schedule to ensure project delivery and fan

satisfaction

PM reports sales to charts in US, UK, Canada, Australia,

and Germany

CONFIDENTIALCONFIDENTIAL�6

How a PledgeMusic Campaign Works

”WEIRD AL” YANKOVIC : THE COMPLETE WORKS CASE STUDY• $284 average user transaction over 5,120 orders (and counting)• 33% of total traffic driven by PledgeMusic community• Lifetime Facebook ads have converted 14% total units sold,

delivering 136X ROI• 27 sets of signed Test Pressings (priced at $1500 each) sold out

within 6 hours• Highest grossing campaign in the history of PledgeMusic, with

over 3 months left to go

Notable Exclusives

Signed Test Pressing Set

Platinum Vinyl Bundle: 15 LPs, 100-page book, signed test pressing, turntable mat, socks, t-shirt, magnet, all in

replica accordion boxRetro Pennant

THOMAS RHETT : LIVE! FROM THE B-STAGE

• This unique campaign celebrated Thomas Rhett’s new album release by offering limited edition bundles which included reserved spots at one of three live performances in Boston, Philadelphia, and Chicago

• Each bundle included a signed CD, digital album, limited-edition event t-shirt, and entry to the performance

• Average transaction of $51 over 2707 orders• Album debuted at #1 on the Billboard 200, with PledgeMusic

accounting for 10% of first week sales

CASE STUDY

MELISSA ETHERIDGE : ALBUM PRE-ORDER CASE STUDY• $79 average user transaction over 2,357 orders• 24% of first week sales, 66% of first week revenue• 45% of total traffic driven by PledgeMusic community• Lifetime Facebook ads converted > 1000 sales, delivering 58X ROI• 20 signed guitars sold• Revenue from CD sales accounted for 1/3 total• #1 Blues / #9 Rock Billboard debut

GARY NUMAN: “SAVAGE” CASE STUDY• $57 average user transaction and over 6,700 orders• 48% of total traffic driven by PledgeMusic community• Artist/project signed and released by BMG off the strength of the

PledgeMusic Campaign• #2 debut in the UK with PledgeMusic representing 28% of first

week sales.

Notable Exclusives

Signed Awards Show Bracelet Signed tour boarding pass Guitar rig used on tour

Financial Overview

Note: exchange rate is 1.39 GBP / USD; 2018 amounts are Budget amounts.

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Campaign Revenue Growth Drivers Expanding our industry relationships.• Driving larger, more consistent deal flow of larger acts and higher-profile content.

• Corporate relationships with UMG, SONY, Orchard, E1, ADA , Spotify, Pandora and more secured.• Leverage recently signed Sony, Universal, and Warner deals to generate consistent campaign flow from key labels.

Broadening our geographic and genre reach.• 2017 launched our first focused push into the Continental European market.• We are adding artist acquisition talent focused on the pop, country, christian, latin, and urban

markets to build on our existing strong penetration in the singer/songwriter, rock, alternative, and metal markets.

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Strategic InitiativesRepricing Strategy• Company has approved and will be implementing a new pricing strategy to increase gross margins• Increase standard frontline campaign pricing from 15% to 20% gross margin, with higher rates for

specialized offerings

Technology Platform Investment• Real-time API inventory management• Automated campaign payment processing• Self service portal to onboard campaigns from smaller, unsigned artists on a scalable platform• Campaign cross-shopping functionality for the website• Improved and updated reporting, artist/internal dashboards, and business management tools

Advertising Platform and Strategy• PledgeMusic drives significant campaign revenue through high-ROI advertising spend• Opportunity to create an automated platform within Pledge (like Etsy / Amazon) that artists can use to

promote their campaigns• Generates more campaign revenue without additional Pledge resources• Pledge can charge a commission for any ad spend that comes through the platform

• Pledge can provide more sophisticated strategies at a higher margin for campaigns willing to pay for it

Strategic Initiatives (continued)Content Licensing with 3rd Party Financing• Pledge often can license rights (either new releases or catalog) for an upfront advance and a small

royalty percentage• Multiple 3rd parties are interested in providing the advances for a reasonable cost of capital• Pledge can then earn a significantly higher gross margin on any campaigns using these rights

(50% - 90%) versus its base commission rate• Pledge is well positioned to evaluate the potential for these rights based on past campaign activity

and knowledge of the user base

Direct-to-Consumer Platform• PledgeMusic currently benefits from the pre-release album campaign cycle• Pledge does not participate once the album is released and/or the campaign is over despite intricate

involvement in the release promotion and strategy• By operating artists’ online storefronts, Pledge can capture margin on anything sold by the artist and

benefit from its initial commitment to release the album• There is potentially an opportunity to jump-start this effort through an attractive strategic merger

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Management TeamDominic PandisciaCEO

Joined 4/1/16 following 3 years as President of Caroline which experienced a record setting 2015 under his leadership, inclusive of achieving four #1 albums and record market-share and EBITDA. Prior to his time at Caroline, Dominic oversaw all revenue and commercial development for EMI North America inclusive of negotiating the deal that brought The Beatles to iTunes in 2011.

Russ RiegerGM

Russell Rieger has been involved with Pledge in multiple capacities since the fall of 2015 and brings significant music industry experience in his current role of General Manager. He’s previously served as General Manager and Executive Vice President of Creative for Maverick Records (of which Madonna was one of the founders), building the label into a freestanding record company with over 100 employees and working with successful artists including the Prodigy, Alanis Morissette, Muse, and the Deftones, as well as was executive producing movie soundtracks, including The Matrix. He has also served in various consulting roles for investment firms over the years in addition to his music career.

Malcolm DunbarPresident, UK & EU

A Founder of Pledge, Malcolm has lead the UK and European territory to explosive growth. Dunbar has previously worked in A&R roles at a number of major and independent record companies, including Universal, Warner, V2 and Sanctuary.

Investment Terms

The Board has approved an attractive set of terms for the current round

• $7 million round with $4.5 million committed and $2.6 million funded to date

• Effective pre-money value of $6.75 million

• 3X liquidation preference

• Full ratchet anti-dilution rights