Callan Rowe Portfolio

8/6/2019 Callan Rowe Portfolio

1/19

CALLAN ROWE

PORTFOLIO

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PERSONAL STATEMENT

PROFESSIONAL CREDITS

MAJOR PROJECT CREDITS

ART DIRECTION

TITLE DESIGN

STORY BOARDS

TYPO PROJECT

VISUAL POETRY

ILLUSTRATION

PRIMITIVE OBJECTS BLOG

CLOSING STATEMENT

1

2

3

4

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9

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13

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3/19

1.

I've always loved storytelling. I've devoured lm my whole life.e margins of my school books were always lined with charactersketches and I created all sor ts of short animations. I love to see anarrative unfold and a story come to life. So naturally, I chose todo a Bachelor of Film and Television at Swinburne.

I was oen told during my time at Swinburne that my approachto storytelling was very visual, very graphic. Half of my rst 90second lm consisted of animated credits and the corestorytelling device in my rst documentary was animated text. AsI went through the course, I realised that I loved the ArtDirection, Title Design and the Story Boarding process as muchas making the lm itself.

I graduated in 2008 and have worked freelance in the lmindustry in a wide variety of projects including: music videos,educational and promotional videos and online content. Moreand more I've been drawn towards design and problem solving.I'm really excited that the Graduate Diploma of Graphic Designoers the opportunity to broaden my skill base and work in aninterdisciplinary environment.

Sinsearly,

Callan Rowe

PERSONAL STATEMENT


4/19

ProjectCreation of Motion Graphic Projections

for the VCE awards

Client

Education Department

Production Company

Streamline Media

ProjectEditing of 6 x 60 second promotional

videos

Creation of Motion and Still Graphics

Client

International Division of EducationDepartment

Production Company

Streamline Media

ProjectEditing of 3 x 60 second and 1 x 90

second promotional videos

Client

Research Partnership of EducationDepartment

Production Company

Streamline Media

ProjectEditing of 4 x 90 second promotional

videos

Creation of Animated inserts

Client

Communication Division of EducationDepartment

Production Company

Streamline Media

ProjectCreation of Documentary for Grampians

Indigenous Family Violence Regional

Action Group to raise awareness of Family

Violence and services in Indigenous

communities.

Client

RMIT/ Oxfam

ProjectCreation of Motion and Still Graphics

Client

International Division of Education

Department

Production Company

Streamline Media

Professional Credits

< This is ugly Make it small orget rid of it or nd something else

if you can

ProjectCreation of Four Online Music Videos

Creation of Online and Viral material

including downloadable content

Creation and Maintenance of Myspace

page

Client

Jackson Jackson/ EMI s

Production Company

DOO DAA Productions

2.


5/19

Higher States13 min short Documentary

Director, Title design, Editor

Waxed WorldMusic Video

Writer, Director, Editor

The Biggest Question.8 Min animated typographic

documentary

Writer. Director. Editor. Animator

How to Quit smoking:

Method 4360 second short lm

Writer. Director. Editor

Major Project Credits

Grab A GunMusic Video

Writer, Director, Editor, Effects/ Animation

Zoop!26 min short lm

Writer, Director, Editor, Title design,

Art director

Bachelor of Film andTelevision at SwinburneUniversity of Technology

Love and other forms

of Time travel90 second short lm

Writer. Director. Editor. Title design

Edna Webs Music box13 min short lm

Co-writer, Director, Editor, Title design,

Animator, Art Director

3.


6/19

ART DIRECTIONZOOP!

Zoop!the story of four friends who accidentally

stumble into a parallel dimension, is the largest Art

Direction project that I have undertaken. It involved

the creation of two major sets. The rst being a 20m

long hallway consisting of 10 identical ats. The

hallway was built with a curve to create the illusion

that the hallway was innate.

After the hallway was built it was dressed with ve

alternating sets of props. This was done to create

the affect of different areas in the innite hallway

universe.

Photoshop Mock Up for the Dressing of the atsFloor Layout for the Hallway

4.


7/19

ART DIRECTION

ZOOP!The second of the two sets was dubbed

the brainroom. It was a cross between

a hippys lounge room and mad

scientists lair.

As well as painting and texturing the

four ats that made up the set, the

brainroom had a working video wall and

control panel.

The two sets were shot in different

studios. It was necessary to par tially

build the brainroom set on the hallwayset and visa versa to give the affect that

the sets were connected.

5.


8/19

ART DIRECTIONCharacter Design

Costume designs for

Edna Webbs Music Box>

Character designs for the hairy

man from the Waxed Worldmusic video

After analysing Typos missionstatement I experimented with punkrock inspired logos. Typo wants to be

seen as a brand with attitude. Theselogos achieve this however I think

they are too derivative of the punkaesthetic.

>

>

Here I played with the idea of punkcollage typography and combined

it with vintage ornamental lettering.A lot of typos products use andsubvert retro or vintage clip art in a

punk way. I think there are someinteresting results however they are

perhaps too intricate and detailed tobe used practically.

10.


13/19

I liked the hand drawnapproach, but it was failing

to achieve the attitude and

irreverence that I was going

for with the earlier designs.

After researching types of

rebellious art I experimented

by incorporating street

art into the design. I knew

I didnt want the logo to

reference street art directly, I

felt that would come across

as disingenuous. Instead

I wanted to capture the

dangerous and rebellious

spirit of street art.

This is how I came across

the idea of vandalising

the logo. By allowing the

customer to vandalise the

logo it keeps the logo fresh

and unique. It captures the

spirit of street art without

plagiarising its aesthetic.

11.


14/19

12.


15/19

And I am struck

going back, it is all

exactly how I left it

these fading places and people

all still there

f r o z e n

like I never left

all these moments repeated

there must be some reasonis it you?

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f r o z e n

like I never left


there must be some reason

is it you?And I am struck




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like I never left



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places people

all still

I never left

moments repeated

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?

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like I never left



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like I never left



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all still t

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is

VISUAL POETRYWhen set the task of writing poetryfor a creative writing class I foundthat I was drawn to creating

meaning and metaphor using layoutmore then the words themselves.

For all of these poems I focused myattention to experimenting with the

form.

on stilts

a b o v e

the trees

r e a chin g

for the sky

above all

otherhouses

on top of

that hill

with the

s c h o o l

down the

b o t t o m

andon rainy

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they would

take us to

a room

the old

w o m a n

would be

w ai t i n g

with fabric

older than

we were

h an gin g

a r o u n d

her ankles

like the

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on her

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with white

y o u r

s o u l

is a

b l a n k

piece of

p a p e r

she would

say in a

t r e m

b l i n g

v o i c e

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butwhenyou

s i n

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s t ai n e d

M at h ew

had red

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and an

e a rr i n g

he taught

me how to

s t e a l

Easter eggs

we would

use his

m oth er s

l i g h t e r

to light

secret fres

under the

h o u s e

on stilts

andone day

in our schooluniform s

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our bikes

down the

h i l l

and as he

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church he

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o f f

and then

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upwithhis

school shirt

st ai n e d

w i t h

b l o o d

andat dinner

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from the

s t o l e n

easter eggin

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a n d

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Aretheremoments

when we

merged?

13.


16/19

ILLUSTRATION

14.

A simple graphic cover design forJohn Steinbecks classic novel Of

Mice And Men.

I created a simple image that usestexture to add meaning. I linked thedead mouse with a womans hair in

reference to the death of Curleyswife.

A lm noir inspired illustration

using at colours, fabric and othertextures.


17/19

15.

S and T from the

Alphabasauras, the dinosauralphabet.

>

An animated character from aTVC

>


18/19

PRIMITIVE OBJECTSBLOGWhen I was searching for processmaterial to include in this folio I

was struck by how much of mywork had gone missing over theyears.

To ensure this didnt happen in

the future I created a blog whereI could upload work in progress.

The strucute of the blog showsthe development of my projectsover time.

The blog can be found at www.

primimitiveobjects.blogspot.com

16.


19/19

CLOSING STATEMENT

I hope this folio has given you an insight into my interests and

approach to design. Although most of the work is lm based

I feel that the methods I use are heavily inuenced by design.

Through this course I aim to further develop and rene my skills

and continue to marry the two disciplines. I am excited about the

opportunity to deepen my understanding of design and broaden

my abilities.

Sinsearly,

Callan Rowe

17.

Documents

Callan Rowe Portfolio