PHYSICAL EVIDENCE

-ALENPHILIP-

A PRESENTATION ON PHYSICAL EVIDENCE IN HOSPITAL WITH SPECIAL REFERENCE

TO ST.SEBASTAIN’S VISITATION HOSPITAL ARTHUNKAL

ST.SEBASTIAN’S VISITATION HOSPITAL ARTHUNKAL

STATEMENT OF THE PROBLEMThe problem is the physical evidence in hospital with special reference to St.Sebastain’s Visitation Hospital Arthunkal. Physical evidence is one among the marketing mix in service delivery. The service firms must consciously make efforts to manages the physical evidence. In case of hospital it is really important in maintaining attractive physical evidence

Physical Evidence is the environment in which service is delivered. The services are intangible in nature. The intangibility is the reason for the importance of physical evidence in the service marketing mix. So physical evidence in any service industry like health care isreally important. Now a days there are several issues taking place in any hospitals regarding the hygiene and facilities provided. So the topic for the study regarding physical evidence inthe hospital is a need in this current scenario.

NEEDS AND SIGNIFICANCE

OBJECTIVES OF THE STUDYPrimary To find out the quality of the

physical evidence in St. Sebastian’s Visitation Hospital Arthunkal

Secondary To findout factors affecting physical

evidence in St.Sebastian’s Visitation Hospital Arthunkal

To find out whether the flow of patients and visitor depends on physical evidence of hospital

INDUSTRY PROFILEThe healthcare industry (also called the medical industry or health economy) is an aggregation of sectors within the economic system that provides goods and services to treat patients with curative, preventive, rehabilitative, and palliative care. It includes the generation and commercialization of goods and services lending themselves to maintaining and reestablishing Health . Modern healthcare industry is divided into many sectors and depends on interdisciplinary teams of trained professionals and paraprofessionals to meethealth needs of individuals and populations.

INSTITUTION PROFILEAbout InstitutionName of the Institution : St. Sebastian’s Visitation Hospital ArthunkalIndustry : Health Care IndustrySector : ServiceFounded in : 28 Oct 1969Founded by : Rt.Rev.Fr.Dr.Michael Arattukulam(Former Bishop of Alleppy) General Medicine Ophthalmology E.N.T Psychiatry Orthopaedics Pediatrics Surgery Urology Radiology Mental Gynecology Dental Skin

Data collection

Research design Sampling

Analysing techniques

RESEARCH METHODOLOGY

RESEARCH DESIGN

Research design is the conceptual structure with in which the research is conducted and it is also the blue print of the research conducted this is a descriptive research.

UNIVERSE OF THE STUDY

Universe of this study is the patients

SAMPLING PROCEDURE

The sampling used in this study is Simple random sampling

DATA COLLECTION

PRIMARY DATA

SECONDARY DATA

Questionnaire

Interview

Observation

primary data

Secondary data

Hospital recordsWebsite of hospital

TOOLS AND TECHNIQUES OF ANALYSIS

Likert scale Percentage diagrams

Noise level of the Hospital is acceptable.

Strongly Agree Agree Disagree Strongly Disagree

The odor in this hospital is pleasant.


The hospital is Hygienic. Strongly Agree Agree Disagree Strongly Disagree

The hospital provides an Eco - Friendly atmosphere. Strongly Agree Agree Disagree Strongly Disagree

The waiting area provided to patients and visitors are good.


Consulting area is overcrowded at times. Strongly Agree Agree Disagree Strongly Disagree

The patients admit cards are standard and it is attractive.


The layout of the hospital is well planned in terms of grassing flowering and lighting. Strongly Agree Agree Disagree Strongly Disagree

The structure of the building is attractive and convenient.


The color of the building and the physical facility is good and it suits the

hospital’s Ambiance. Strongly Agree Agree Disagree Strongly Disagree

The business card and the brochures are provided by the hospital Strongly Agree Agree Disagree Strongly Disagree

The nursing staff understood your needs and has shown commitment and positive attitude towards satisfying your needs. Strongly Agree Agree Disagree Strongly Disagree

The staffs look professional and elegant in their uniforms.


The front office staffs or receptionist is good in giving instructions .They

give right guidance and provide answers to all your queries. Strongly Agree Agree Disagree Strongly Disagree

The parking facility is good.


The room and wards are spacious. Strongly Agree Agree Disagree Strongly Disagree

The Beds are comfortable.


Point out a facility that you see here. Which is rare among other

Hospitals?

...................................................................................................................... Are you visiting the hospital because of the facilities and the

ambience provided by the hospital?

YES NO

Documents

PHYSICAL EVIDENCE