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<Insert Picture Here> Peter Stern Regional Manager: ISVs North America January 25 th , 2007 PUTTING YOUR BUSINESS FIRST Why Oracle for ISVs

Peter Stern Regional Manager: ISVs North America January 25 th , 2007

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PUTTING YOUR BUSINESS FIRST Why Oracle for ISVs. Peter Stern Regional Manager: ISVs North America January 25 th , 2007. . Agenda Overview of Oracle Why Partners Are Important to Oracle Why Partners Choose Oracle How We Can Work Together. . - PowerPoint PPT Presentation

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Page 1: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

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Peter SternRegional Manager: ISVs North AmericaJanuary 25th, 2007

PUTTING YOUR BUSINESS FIRSTWhy Oracle for ISVs

Page 2: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

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Agenda

Overview of Oracle

Why Partners Are Important to Oracle

Why Partners Choose Oracle

How We Can Work Together

Page 3: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

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Overview of Oracle

Page 4: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

Oracle Corporation

• World’s largest enterprise software vendor

• $14.8 Billion revenue, FY06• 275,000+ global customers• 30,000+ applications customers• 19,000+ Small business customers• 65,000+ employees; 7,500+ support personnel • 19,000+ partners• 9,000 Independent Software Vendors (ISVs)• Operating in 145 Countries

Page 5: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

• #1 Database• #1 Fastest Growing Middleware • #1 Business Applications• #1 Database Share on Linux• #1 Human Capital Management • #1 Supply Chain Management• #1 CRM• #1 Retail • #1 Financial Services • #1 Public Sector• #1 Customer Support

Unprecedented Strength

Page 6: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

Oracle Fiscal Year 2005 FY 2006 FY 2007

Acquisitions Drive GrowthScale, technology and vertical specialization drive growth across all product lines

* Includes acquisitions of Covansys and Hexaware operations.** Acquisition of Mantas through majority-owned i-flex solutions company. Acquisitions of Stellent and MetaSolv are pending.

4 Acquisitions 17 Acquisitions* 9 Acquisitions**

Page 7: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

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Why Partners Are Important to Oracle

Page 8: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

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Partners are a vital part of Oracle’s strategy and are essential for our continued growth and success. -- Charles Phillips, President, Oracle

Oracle's ecosystem is made stronger and larger by the incredible growth in our partner network, which helps Oracle continue to grow. -- Safra Catz, President, Oracle

Page 9: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

Partners Are Integral to Oracle’s Success

• 44% of FY06 worldwide license revenue on partner paper • 100,000+ transactions per year with partners• Plus significant percentage of Oracle transactions tied to co-selling

with partners

• Partners complement Oracle technology and applications to provide complete solutions footprint

• Partners are extension of Oracle marketing organization• Help drive directions, messaging, bring references• Partners integrated into all aspects of marketing, both horizontal and

vertical• Partners have access to Oracle marketing content kits via OPN

• And extension of Oracle’s sales force• Partner-only territories globally• Provide market reach into SMB and industries

Page 10: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

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Why Partners Choose Oracle

Page 11: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

Buy Vs. Build Options

ORACLE OTHERS

In Memory DBTimes Ten, Berkeley DB

Solid

DatabaseLite, SE1, SE, EE

My SQL, Progress, SQL Server, DB2, Sybase, Informix

Database OptionsRAC, Partioning

Database MgmtOEM, Grid Control, Diagnostic Pack

Reporting

Fusion MiddlewareApp Server, SOA, Identity Mgmt, BI

WebSphere, BEA

BUY

ADVANTAGE ORACLE

•Better Integration

•Reduced Cost

•Speed of Development

•Impoved Customer Satisfaction

ORACLEBUILD IN HOUSE

$4.8B/Year R&D $$$ investment

26 acquisitions

in 3 yearLifecycle Commitment

Analyst Ratings – Magic Quadrant

Limited Brand Recognition

Integrated Stack High Support Costs

Standards Based Multiple Touch Points

Secure and Reliable Security Risks

BUILD

ADVANTAGE ORACLE

•Oracle Pays You Benefit

•Oracle’s Core Competency

•Integrated

•Standards Based

BUY BUILD

Page 12: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

What Partners Want from OracleThree Key Characteristics Will Affect Your Success

CUSTOMER SUCCESS

COMPLETE, INTEGRATED STACK

STRONG STRATEGIC ROADMAP

• Installed Base• Customer Experience• Success Across Industries

• Applications• Middleware• Database and Infrastructure

• Acquisitions• Innovation• Delivering Results

Page 13: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

Oracle Drives Growth in Partners’ Business

• Leading-edge industry standard technology stack for partners to build solutions and services• Less time integrating, more time building differentiators

• Same standard product set Oracle uses to build our applications

• New revenue opportunities• Tech and Applications business

• License and Support

• Upsell, cross-sell

• Large install base• 275,000 customers

• Opportunity for add-on services and complementary solutions

• Partner ecosystem that facilitates Oracle-to-partner and partner-to-partner collaboration

Page 14: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

ACCESS ORACLE’S ECOSYSTEMINCREASEREVENUES

Extensive Ecosystem

• Access to Oracle’s Ecosystem – Partners, Customers and Solution Catalog

Page 15: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

ACCESS ORACLE’S ECOSYSTEM

COMPREHENSIVE TECH STACKPROVEN, SCALABLE, SECURE & AVAILABLE

DECREASECOSTS

Comprehensive Tech Stack

Proven, scalable, secure, available technology that performs from the desktop to the highest enterprise standards

• Oracle’s market-leading Information Architecture

Page 16: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

BRAND RECOGNITION

ACCESS ORACLE’S ECOSYSTEM

COMPREHENSIVE TECH STACKPROVEN, SCALABLE, SECURE & AVAILABLE

INCREASEREVENUES

Brand Recognition

• Leverage Oracle’s technical, marketing and sales efforts to strengthen your brand

Page 17: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

R&D AND TECH SUPPORT

BRAND RECOGNITION

ACCESS ORACLE’S ECOSYSTEM

COMPREHENSIVE TECH STACKPROVEN, SCALABLE, SECURE & AVAILABLE

DECREASECOSTS

R&D and Tech Support

• Oracle provides the easiest to integrate technology now, and in the future

Page 18: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

MARKET LEADER

R&D AND TECH SUPPORT

BRAND RECOGNITION

ACCESS ORACLE’S ECOSYSTEM

COMPREHENSIVE TECH STACKPROVEN, SCALABLE, SECURE & AVAILABLE

INCREASEREVENUES

We’re the Market Leader

• #1 database and application company in the world

Page 19: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

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How We Can Work Together

Page 20: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

Partnership Options That Fit Your Business

• Join OPN--receive $300K worth of benefits with a $1,995 investment.

$1995No sales commitment

$1995100k Oracle annual sales

$1995300K Oracle annual sales—highest level of partnership competency & commitment

Page 21: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

Partner Sales Scenarios

ISV and Oracleeach sell directly

to end-user

Unaltered, unrestricted programs with all

functions intact that a partner resells to

the end-user Restricted license type sold by an ISV in

conjunction with its Application Package.

Restricted license type sold by an ISV embedded

in its Application Package.

CoSell

Full UseResell

ApplicationSpecific

ASFU

Embedded

ESL

ISV and OraclePrice their

own productsPartner E-BusinessDiscount Schedule,

based on volumeStarts at

30% Discount

60% Discountto partners

See DiscountMatrix

Page 22: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

Examples of North America ISVs by Region

North East NOR Cal Pacific NWPacific NWPacific NWPacific NW So CalSo CalSo CalSo Cal Central EastCentral EastCentral EastCentral East

South CentralSouth CentralSouth CentralSouth Central South EastSouth EastSouth EastSouth East Strategic CentralStrategic CentralStrategic CentralStrategic Central Strategic WestStrategic WestStrategic WestStrategic West Strategic EastStrategic EastStrategic EastStrategic East

Page 23: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

Examples of North America ISVs by Industry

Communications Financial Services HealthcareHealthcareHealthcareHealthcare RetailRetailRetailRetail Higher EducationHigher EducationHigher EducationHigher Education

State and LocalState and LocalState and LocalState and Local

Page 24: Peter Stern Regional Manager: ISVs North America January 25 th , 2007

Next Steps

• Add Your Contact Information• More Resources:

• http://partner.oracle.com for Oracle PartnerNetwork

• http://oracle.com for the Oracle website• http://otn.oracle.com for Oracle Technology

Network• 1.800.323.SELL (7355) for the Oracle Partner

Network Interaction Center