Peripheral Forecast Rev 1

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    Peripheral Forecast -Process Gap Considerations

    Solution for how the Peripheral Forecast flows into MRP (Proteus today)?

    Exceptions reporting to identify unassigned MODS, new SKU through alertsin DM.

    Data Governance Planning Item/NSRD BOM flow into DM fromWindshield.

    NSRD (Wind-chill) to DM feed

    Create an alert that a new NSRD or Speed-bump is available to thecorrect LOB contact

    Not all Base Codes/Planning Items in an NSRD will be launched. DMneeds to be able to flag those that will not need to be forecasted. Mayvary by region too.

    Ability to create a baseline forecast using a like itemData Governance - Consistent Planning Item naming convention for commodities planned across several LOBs

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    WHY DIFFERENCESRegional process alignment will be enabled with the rollout of i2 DM in 12 24months. In the interim, process disparity will continue to exist amongst regions,with the primary difference being Proteus management by the SCP team in theAmericas.

    Data governance for Planning item will be globally available in FY10 Peripheral planning enablement in I2 DM expected in FY10

    Forecast cycle: 18+ months - Historical detail, for family-Parent18+ months- Seasonality reviews by Segment,by product- Peripheral attach rate data isrefreshed with IT supported data

    Planning Level: Planning Item /SKU

    - Aligns with future state process- SCP team translates into mod leveldemand- Global planning item availability

    Fcst cycle: 4-6 months

    - Proteus historical data limited- Does not support Seasonalityanalysis

    Planning Level: Mod

    - MOD level planning is inherentlycomplex- MS support to load mods intoProteus

    AMERICAS PROCESS APJ/EMEA PROTEUS

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    Peripheral Planning

    Notes: Attach Rate percents do not necessarily have to add up to 100% for all Commodities Planning Item 2 for Commodity 1 may be shared with multiple FAM/FAM PAR with very different AR% for each.

    Example

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    Peripheral Forecast Calendar

    i2 DM exceptions reporting and alerts will drive the weekly forecast management cycle.

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    er p era ann ng SIPOC Objective OwnersGenerate Forecast for the Peripherals CoC Segment DPT

    Supplier/Input Process Output/Customer Sales Segment/Finance : Promo roadmap Salesforce.com LOT

    CoC Pricing: Cost/Price assumptions

    CoC LOB DPT MPP

    System Actuals at Planning

    Item/SKU level

    PG Peripherals roadmap FAP

    SCP Supportability of

    Peripherals Exceptions Feedback Performance to plan

    Peripheral Forecast Procurement GBP

    Key Reports to Support the Process

    Performance to Plan

    Analyze History: Generate a baseline Attach Rate Forecast using statisticaltechniques, historical adjustments based on time phased attribution for peripherals

    (what was 1 st up-sell 2 quarters back is now base model)

    Run supportability analysis: Attach Rate Forecast is applied to MSP to generatevolume plan for Peripherals. Master Planning provides the supportability based on

    supply constraints

    Analyze Performance to Plan:Under runners, over runners, QTD trend analysis

    Over runners cannibalizing under runners

    Make adjustments based on supportability analysis results. Finalize theAttach Rate Forecast. Generate Peripherals forecast by multiplying MSP with

    attach rates

    Make adjustments to the baseline Attach Rate Forecast: Correction for under runners & over runners

    Based on Cost Package, peripherals roadmap, FAP

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    Regional & Global CoCs(Commercial and Consumer)

    e2e D/S Planning Architecture Systems View

    18

    Customer / Sales Master Planning

    MSP Planning

    MPP SystemsPlanning

    MPP PeripheralPlanning

    Proteus

    Global DemandReview

    Demand Planning Platform

    WWP / ODM Planners

    Global SupplyPlanning

    SCP

    D\S Interlock

    Demand Planning Platform

    Global

    MRPSCP

    Supplier Collaboration

    ODMCollaboration

    DISC-P

    Supply Chain MDM

    Regional CapacityPlanning

    SCP

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    er p era orecas -Guidelines for CoC -Americas

    Complete SKU attribution for new SKUs.

    Review new SKUs with PLM & Pricing teams.

    Validate the update of the Attach Files.Confirm each platform has a tab.

    Confirm the list of commodities.

    Prepare the forecast file and link to Attach file.

    Update the Forecast file for guidance communication:Review of historical attach (at least 3 months average)

    Update to be completed and communicated by Wed of weeks 2, 6 and11 of each quarter.

    Make changes weekly where needed (full review monthly)

    Communicate the new forecast guidance to Regional SCP.

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    er p era orecas -Guidelines for CoC EMEA/APJ

    Review new MODS with product & cost team

    Engage with product/cost team to integrate any component transitions

    Review historical attach (at least 3 months average)

    Adjust/review over & under performing MODs from information provided

    by Regional SCP in MOD exception files.

    Adjust % rates in Proteus directly (notify Regional SCP where needed

    e.g. large deal inclusion and promo plans)Make changes weekly where needed (full review monthly)

    Confirm back to Regional SCP when changes have been done and/or

    summary on monthly overall changes

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    Peripheral Forecast - Guidelines for SCP -Americas

    Add/Delete new MODs to Proteus templates.

    Review COC Peripheral Forecast guidance provided at thePlanning Noun

    Load the COC Peripheral Forecast guidance into Proteus at theMOD level.

    Validate dependent MODs (e.g. loading a cable and battery forecastfor every PERC card).

    Validate MRP matches guidance loaded into Proteus.

    Provide 13-week supportability feedback.

    Provide exception feedback.

    Complete site split and geo capacity planning.

    Publish and track overselling/underselling MODs working withCOC for plan of action.

    Publish and track LTS.

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    Peripheral Forecast - Guidelines for SCP EMEA/APJ

    Add/delete new MODs to Proteus template

    Notify COC that new forecast needed

    Chase NPI for complete mod list and MOD availability 120 days

    before RTS.

    Produce MOD accuracy report weekly (on a Monday)

    Validate MRP output matches forecast loaded into Proteus.

    Complete site split and geo capacity planning.

    RTS DSI readiness (Optimal DSI target) and notification to CoC

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    Peripheral Forecast - Guidelines for GBP

    Use Peripheral Forecast guidance from MRP output to generate

    POs.

    Drive optimal DSI targets by rationalizing the MRP demand

    signal against current inventory levels.

    Automatically activate deviation/repoint/regional balancing if

    shortage/backlog arise in any plants.

    Provide SCP with cost and timeline information for air freights and

    confirm COC approval before initiating air freights.

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    Peripheral Forecast Mod Accuracy EMEA

    Identification of outlying performing mods

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    Peripheral Forecast Mod Accuracy EMEA

    Identification of Mods via pivot drill

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    Peripheral Forecast Mod Accuracy EMEA

    Identification of performance, and mod details toenable mod correction

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    Tool Training Screenshots

    Screenshot of theAmericasAttach fileupdatedby DIS.The Nounsare theattributedSKUs per AttributionTool.

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    Tool Training Screenshots

    Screen shot of the Americas Peripheral Forecast filecommunicated to DAO for review and Proteus input.

    T i i M i l

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    Training MaterialScreenshots

    Screenshots of Proteus A/R views

    Supportability Reports/Meeting Schedules

    Supportability Views/Snapshots

    DiscP/Hyperion views

    Daily/Weekly scenario/decision based activities

    Add screenshots

    I K k

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    DELL CONFIDENTIAL 30

    Important Key take-aways

    Proteus Template lines with the status of 'Inactive' do not createoutput in the MRP. How do you accept a Transferred template line in the Proteus

    PeripheralTemplate? By changing the Line 'Status' from

    'Transferred' to 'ActiveIn the Proteus Peripheral Template, the 'Manual Adjustment'

    forecast type can be a positive number, but manual adjustments areallowed. If the total forecast is less than zero for a time period, zerois passed to the MRP.

    When copying inserting a Template line in the Proteus PeripheralTemplate, what do you do?Click anywere in the line

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    Peripheral Forecast

    Change Control

    Date (MM/DD/YY) Version Description Revised By

    11/03/08 1.0 Initial document release.Process flows :

    - Americas As Is = Rev 1 Sep 9, 2008- EMEA / APJ As Is = Rev 1 = Oct 20, 2008- Future State = Rev 1 = Oct 20, 2008Deck = Rev 1 = Nov 3 rd , 2008

    Stephane Martini