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NICHE IN THE MARKETPLACE
Average Age
Strong Posture
With Education
Posture Education Taught Throughout School Years
Posture deterioration begins – 7 yrs old (directly related to classrooms)
Rapidly progresses – 33 yrs onwards (directly related to computer use)
If there is no targeted daily exerciseapplied to strengthen posture, theaverage person is prone to deteriorate.That is compounded every year.By the time they are...
40 they are 30% deteriorated60 they are 60%80 they are 98%
After the age of 65 most people “give up” on their posture, thinking that there is nothing that they can do for themselves. They except the hump, the bump and the slump.
NEW PRODUCT REPORT
99.9% of the population is in need of posture strength.
90% of daily activities deteriorate posture.
.02% of educated individuals in North America aretaught posture awareness.
75% are aware they need to apply a solution.
25000 people every month google POOR POSTURE
75% of the workforce suffer from weak posture due totheir work environment.
75% of employees interviewed said that they wouldsue their employer over MSD and RMI’s
$$ Millions lost every year due to posture weakness
99.8% of people have no idea of how to strengthenposture.
Most of the products that are designed to improve postureare braces that create weakness not strength and theyhave no true potential to make a measurable difference.
00%
Quick Facts
Marketing Study
100% of people make personality assumptionsbased solely on a person’s posture
45% Boomers
20% Students
30% Geriatrics
5% Youth
More than 50% ofpeople were actively
looking for the product
Perfectore is the market leader in Wearable elastic resistance therapy
Prescribed by doctors and sold in specialty stores since 2007 in the USA and Canada
Trials on over 30,000 people all ages, all sizes
Hundreds of people’s suggestions went into perfecting the Perfectore
Over 8,000 daily users
No other product achieves what the Perfectore can
Students deteriorateat an average of 5%per year without anydirect prevention.
Demographic Demand
Computer use is the fastest growing cause ofrapidly deteriorating posture.
Video gamers make no adjustments to counteractthe negative effects on the spineBy graduation they
are up to 2255%% weaker in posture!
100 million
workforce
35million
geriatrics
24million gamers
62 millionbaby
boomers
10million injured
25million college
students
Millions of people’s posture is in a state of total weakness and rapid deterioration due to modern activities.
Market Breakdown
1/3 peoplepurchasedon the spot
Perfectore Facts65% of people reported
that it alleviated discomfortimmediately
ERGONOMIC
CUSTOM DESIGN
GREAT FOR WALKING
EASY EXERCISE
THERAPY DAILY
PERFECT FOR
SUPPORT AT YOUR COMPUTER
Construction details including materials:
• Natural latex rubber tube with protective nylon braided sheath
• TPR non-allergenic back shield• Foam shoulder pads with covered with nylon fabric• Foam back support cushion• Plastic End Caps
Benefits, designed to:
Provides back supportImproves breathingCreates physical balanceLess stress on lower back and neckPrevention against rapid deterioration of posture
Features
One size fits all, fully adjustable, easy to use, portable,washable, waterproof
RETURN POLICY: For sanitary purposes, this product can not be accepted as a return if the product has been worn. If thedevice is worn and contains manufacturing or material defects, it will be exchanged. Only devices that show no wear willbe refunded. Original invoice must accompany device.
Prescribed by Doctors and Therapists
Pricing USD
Care instructions:
Hand wash with soap, air dry
POSTURE PERFECTING SYSTEM
System Includes :• Customized therapeutic elastic resistance tube• Perfectore shield allows for full adjustability• Ribbed shoulder pads for comfort• Back support cushion for optimum body contact• End Caps to protect inside of tube• Instruction and Exercise Manual• Attachable Nylon Backpack/Carry Case• Lifetime Guarantee
MSRP $99
500-1000 UNITS $45
Please contact us for volume discounts
on orders of 1000 or more.
Product Name: PERFECTORE Posture System
Model: Silver Pak 2011Package 7”X10” Nylon Back Pack Weight: 12 onzMaster case pk 25Master case measurements: H 9.5” W 14” L 17” WT 21lbInitial order lead time: 8 - 12 weeksCountry of origin: United StatesTerms: 50% Deposit 50% Net 30
Instruction & Exercise Manual
Research 5 YearsDR. Spencer Baron DC CONSULTING PHYSICIAN
• increased height• chest expanded• muscular contraction• spinal flexion• abdominal wall extended• improved physical performance
Proof! Physical Exam
An award-winning Doctor of Chiropractic, Dr. Spencer Baron is a health, sports fitness, andmedical expert with specialty certification as aDiplomate of the American Chiropractic Board ofSports Physicians. Most recently President ofthe Pro-Football Chiropractor Ass. and author of“Secrets of the Game.”
Diagnostic Tests X-RAYSimmediate and significant improvement inhead position
9 mm positive shift of cervical spine
all vertebra shifted toward optimum curve
reduced risk of spurs forming in C5 and C6
daily use can remedy weak posture
less stress on lumbar spine
PRODUCT RESEARCH AND DEVELOPMENT
• raised eyeline• raised chin line• rolled back shoulder carriage• supported core• triggered righting reflexes• increased range in neck movement
Letter Of RecommendationIn my 20 plus years of experience I have never comeacross a product so simple and effective for postureimprovement. This is a product anyone can use andbenefit from. I have no doubt that the Perfectore willbe incredibly successful in providing support toAmerica’s workforce.I personally recommend it to my patients and thosethat I lecture to.
Proof! Miami, South Beach Program
Daily Program proved to increase physical and mental wellness
3 month focus group of 50 participants on the daily program100% Improved posture
89% Inproved health 100% Better feeling about self
68% Continued on the program after the study
Documented Physical & Mental Changes in Program Participants
30,000 Trials All Show Instant Results
They told us what they wanted and we listened. Thousands of people’ssuggestions went into the development of the Perfectore and thePerfectore Program.
A state of the art wearable posture support basedon the science of elastic resistance exercise therapy,ergonomically designed to lift the body.
Dr. Baron, DC
Age: 50
Chiropractor
DIAGNOSIS• aging posture
Posture Perfecting System
www.perfectore.com
Instant TransformationAre you ready for your
added heightraised eyelinehead balanced on shouldersrelaxed shouldersexpanded chestengaged abdominalless stress on lower back
Fully adjustable
One size fits all
Easy to use
Use while sitting,standing or walking
Full range of motion
One hour a day
1.5” increase
1” increase
For Everyone 10 yrs +
A state of the art wearable posture support basedon the science of elastic resistance exercise therapy,ergonomically designed to lift the body.
Susan
Age: 14
Student
DIAGNOSIS• weak posture
Posture Perfecting System
www.perfectore.com
Instant TransformationAre you ready for your
added heightraised eyelinehead balanced on shouldersrelaxed shouldersexpanded chestengaged abdominalless stress on lower back
Fully adjustable
One size fits all
Easy to use
Use while sitting,standing or walking
Full range of motion
One hour a day
1” increase
.5” increase
For Everyone 10 yrs +
Andy
Age: 32
Sales Rep
DIAGNOSIS• weak posture
added heightraised eyelinehead balanced on shouldersrelaxed shouldersexpanded chestengaged abdominalless stress on lower back
A state of the art wearable posture support basedon the science of elastic resistance exercise therapy,ergonomically designed to lift the body.
Posture Perfecting System
www.perfectore.com
Instant TransformationAre you ready for your
Fully adjustable
One size fits all
Easy to use
Use while sitting,standing or walking
Full range of motion
One hour a day
1.5” increase
1” increase
For Everyone 10 yrs +
A state of the art wearable posture support basedon the science of elastic resistance exercise therapy,ergonomically designed to lift the body.
Sara
Age: 10
Full time kid
DIAGNOSIS• weak posture
Posture Perfecting System
www.perfectore.com
Instant TransformationAre you ready for your
added heightraised eyelinehead balanced on shouldersrelaxed shouldersexpanded chestengaged abdominalless stress on lower back
Fully adjustable
One size fits all
Easy to use
Use while sitting,standing or walking
Full range of motion
One hour a day
1” increase
1” increase
For Everyone 10 yrs +