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We cordially invite you...

PDF: Pasila – The Heart of New Helsinki - Helsingin kaupunki · Helsinki Unleashed Helsinki is one of the fastest growing cities in Europe, with many of Europe’s biggest urban

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We cordially invite you...

…to participate in a remarkable real estatedevelopment opportunity in the

Pasila area of Helsinki

Pasila:Maximizing connectivity

850buses

every day

130 kpassengersevery day

900trains

every day

400trams

every day

Pasila 2025

Pasila:Maximizing connectivity

Pasila:Building Business

Pasila:Superhub Appeal

Pasila:Home of the High-rise

Helsinki Unleashed

Helsinki is one of the fastestgrowing cities in Europe, withmany of Europe’s biggesturban development projectsalready underway.

By 2050:

Helsinki

613,000    860,000inhabitants

Helsinki Region

1,402,000   1,882,000inhabitants

Helsinki Unleashed

In 2016/2017 the Helsinki region was ranked the best mid-sizedEuropean region for international investments by the FinancialTimes.

Helsinki is the second safest city in the World (Mercer 2016).

Helsinki was also ranked the second most liveable city in Europe inthe 2016 Global Liveability Ranking by the Economist IntelligenceUnit.

Finland is the greenest country in the world according to theEnvironmental Performance Index (EPI) 2016.

Finland also contributes the most to global innovation (InformationTechnology and Innovation Foundation ITIF 2016).

All Eyes on Pasila

The Helsinki Metropolitan Region is developing into aworld-class hub of the knowledge-based economy; in 2014,Helsinki was declared the number one Smart City in theworld by the leading authority in the field, Dr. Boyd Cohen,in Fast Company magazine.

The local labour market keeps growing, and Pasila is at the verycore of this growth. While the de facto functional centre of Helsinkiis expanding to the north, Pasila is becomingthe heart of New Helsinki that keeps pushing theboundaries of all things urban.

Distance to Downtown 3 km

Axis of Growth

VallilaPasila

Kalasatama

Pasila:The Next Big Thing

Doing the Math

It is no secret that the core Helsinki – located on a smallpeninsula, surrounded by the sea on three sides – is gettingtoo crowded. As the pressure keeps building, one seeks away out. The only open direction is to the north.

Pasila is the next, natural step in Helsinki’s urban evolution.So close to downtown; with so much more air to breathe.High-performance, energy-efficient buildings will be thenorm here, bringing down the carbon footprint… and pavingthe way for the entire industry.

East Pasila

West Pasila

Northern Pasila

Pasila Northern Railyard

Ilmala

Central Pasila

Engine Shed

NowOver23,000 jobs1,1 million m²

Over10,000 inhabitants0,5 million m²

204050,000 jobs1,7 million m²30,000 inhabitants1,4 million m²

No Place Like Pasila

There’s no place like Pasila in all of Finland. Located in thekey intersection of public transportation in the Helsinkimetropolitan area, Pasila District is already a formidableplayer in the real estate circles.

Today, Pasila is known for national conventions, stateagencies, a powerful media cluster and the biggest sportsarena in the land. There are already over 23,000 jobs andover 10,000 inhabitants in Pasila. The financial sector hastaken a liking to the area as banks and insurance companieskeep flocking to the neighbourhood (e.g. Nordea,OP-Pohjola, Fennia, Etera).

Pasila Potential

The coming decade will see the building of close to half a millionsquare metres of new office and commercial space in CentralPasila. To put that fully in perspective: The Central PasilaDevelopment is twice the size of new One World TradeCenter in New York. This undertaking, coupled with concurrentdevelopment in the larger Pasila area, will double the District’sjobs to 50,000 by 2040.

With the wave of new development, Pasila – with Central Pasilaas its core – will become a real Power District both nationallyand internationally. New traffic plans and construction activity willsimply transform the area – ensuring that Pasila is fullyupgraded for the future.

Central Pasila

1. Tripla

2. Railyard Quarters

Central Pasila

The first three areas

1. Tripla by YIT190,000 /350,000 m2

2. Railyard Quarters180,000 m2

3. Tower Area150,000 -200,000 m2Start-Up Area40,000-65,000 m2

3. Tower Area

The first three areas

1. Tripla2015 Construction begins2019 Shopping centre and

Pasila station completed2021 Entire Tripla completed

2. Railyard Quarters20172018

Detailed city planConstruction begins

3. Tower Area2017 Helsinki High-rise

Design-build Competition2018 Winner selected for the

Start-up area2020 Detailed city plan2021 Construction begins

1. Tripla

2. Railyard Quarters

3. Tower Area

Central Pasila

Best in Connectivity

With the launch of Ring Rail Line (July 2015), Pasila stationis on track to become the country’s busiest railway station asthe new line links Pasila to the Helsinki Airport. The City RailLoop, once completed, will add a whole new dimension tourban connectivity. There is even a reservation for a futuremetro station here.

In addition to trains, trams and buses make their rounds inPasila, providing the perfect public transport mix – fast,efficient and convenient. Furthermore, the focus onpedestrians and cyclists is considerable: there are, forinstance, parking places for 3,400 bicycles.

850buses

every day

130 kpassengersevery day

900trains

every day

400trams

every day

Pasila2025

Realised in phases, Central Pasila will takeshape gradually – targeting the bestpossible outcome. The “heavy lifting”, so tospeak – creating the crucial infrastructure tothe tune of € 200 million by 2021 by City ofHelsinki and € 100 million by State hasalready been taken care of.

Bridging East and West

From a real estate perspective, the railway tracks have beenthe separating force in Pasila, pushing east and west apart.Designated as a logistical entity, Central Pasila has fulfilledthat role well.

The area, however, laid dormant, in a sense, for decades – untilthe City of Helsinki started a full-scale operation to reclaimunderperforming areas. As railway functions are beingreorganised in Pasila, a lot of space is becoming availablefor construction.

In Pasila, the City saw a golden opportunityto totally reinvent the area.

The City of Helsinki € 200 millionState of Finland € 100 million

Investments in the infrastucture by 2021

Unprecedented Collaboration

Globally, there are many sad stories about trying to take a railyard operationand turn it into a successful redevelopment project. Too much bureaucracy; toomany players; too many conflicting interests – the list is long.

This is not the case in Central Pasila. There are two land owners, the State ofFinland and the City of Helsinki, and they share the same goal: help CentralPasila achieve its full potential. While the anchor developer, YIT, shares thesame vision, it is clear that the redevelopment of the area isgetting started in highly favourable circumstances.

Realised in phases, Central Pasila will take shape gradually – targeting the bestpossible outcome. The “heavy lifting”, so to speak – creating the crucialinfrastructure to the tune of € 200 million by 2021 by City of Helsinki and € 100million by Finnish Transport Agency – has already been taken care of.

Introducing:

Helsinki High-rise

The New Helsinki Skyline

Helsinki is no Skyscraper City, this much we know.

For reasons both historic and aesthetic, the entire Helsinkidowntown area is pretty much off-limits for high-riseconstruction. Nevertheless, the City of Helsinki has showna green light for other areas where tower construction wouldbe a better fit.

The perfect place for high-rise dreams is Central Pasila.

Helsinki High-rise Design-buildCompetition

The State of Finland and the City of Helsinki are seekinga developer for the Pasila tower area via a design-buildcompetition. The competition is an architectural competitionwhich includes a transfer of property on terms and conditions ofdevelopment agreement, negotiated during the competition.

Participation is open for those who meet the financial, technicaland qualitative criteria set by the organizers.

www.helsinkihighrise.fi

Helsinki High-rise target

The purpose of the Helsinki High-rise competition is to choose ahigh-quality plan comprising 150,000 – 200,000 m² of office,residential and commercial floor space, which can serve as abasis for zoning and implementation.

The competition aims at finding of a buyer and executor for40,000 – 65,000 floor square meters Start-up Area.

Finland’s most accessible area is now openfor ambitious redevelopment.

Helsinki High-riseDesign-build Competition

Content Requirements

The plan entity comprises the Start-up area, West area, Centralarea and East area. The planned entity must encompass atleast 150,000 floor square metres. Tower buildings which haveat least 15 floors must be designed in the entire plan area, andfour of these must be located in the West area. There will be atleast two towers in the start-up area.

Office, residential and commercial space as well as a hotelmay be planned for the Start-up area.

It’s high time Helsinki goes vertical.

Helsinki High-rise rules

Helsinki High-rise Design-build Competition is a two-phasecompetition.

The candidates start by preparing plan proposals for the entirearea. The evaluation team assets the quality of the proposalsand selects 2-4 candidates to move on to the second phase.

During the second phase the candidates prepare more detailedplans for the Start-up area. The organizers will holdnegotiations on the development agreement with eachcandidate concerning the initial area.

Helsinki High-rise Rules

The winner will be selected based on a city planning criteria.The economic operator submitting the highest quality plansolution will have the right and obligation to procure the buildingrights for the Start-up area at unit prices specified inCompetition programme – as well as develop and construct theStart-up area according to its plan.

During the completion it is also possible to agree that theorganizers and the winner of the Competition undertake tonegotiate the implementation and redemption of the propertieslocated to the south of the Start-up area, after startingconstruction of the first tower in Start-up area.

Helsinki High-rise Competitionconcludes in summer 2018

2017: The competition was launched with an open call forentries 24.1.2017. Plan proposals for the first phase shall besubmitted for evaluation no lather than 16.5.2017. The secondphase will start in autumn 2017.

2018: Candidates will submit their plan proposals for thesecond phase in spring, and the award decision will be made insummer 2018.

The signing of the development agreement on the Start-up areawill take place in 2019 and property transaction will be made in2020-2021. Construction is estimated to start at the latest in2021.

Introducing:

Tripla

The Missing Link

The versatile urban complex will feature offices, a shoppingcentre, apartments, hotels and the Helsinki metropolitan area’snew-and-improved public transport hub.

Tripla will be completed by 2021 and will encompass the areaaround the current Pasila station – finally linking both Eastand West Pasila.

Tripla will form the core of a true hallmark district.

Tripla By The Numbers

Gross floor area

350,000* m2*Building right 190,000 m2

50,000 + m2 office space

7,000 jobs

ca. 400 new homes

400 hotel rooms

115,000 m2 of commercialspace in the mall of wich

85,000 m2 will be let to some

250 stores

The Versatile Urban Complex

Dynamic Duo

Taken together, Tripla and the Tower Area create an irresistiblecombination, a fresh new slice of urban Helsinki. Tripla is theanchor for the neighbourhood’s commercial services and localresidents are Tripla’s key users and customers.

Tripla offers a variety of services for the Tower Area, includingparking for 700 cars. The towers also present a highly attractivehousing option.

Tripla and Tower Area will reach new heights together.

Introducing:

Railyard Quarters

Railyard Quarters by The Numbers

180,000 floor m²

3,200 residents

1,000 jobs

1,000 students

Residental Renaissance

Central Pasila district will not be complete with just Tripla andTower Area in the mix. There is also plenty of room forambitious residential solutions just north of the Tripla. There’sno forgetting business, either: about 25 % of the area isreserved for office construction.

The Railyard Quarters will add 3,200 residents and 1,000 jobsinto the big picture. Totalling 180,000 floor square metres, thiscompact neighbourhood will have its shareof tall buildings, too (5 – 16 storeys).

A grade school for 1,000 students and a daycare centre arealso in the cards for the new area.

Wanted: Green-edge

In the past, the colour that especially many natives associatewith Pasila has been grey. Thanks, in part, to Railyard Quarters,the new dominant colour will be green.

In accordance to City strategy, Railyard Quarters will bedeveloped sustainably, with an over-all guiding vision of aGarden City. For example, greenroofing is the standard hereand rain water is utilised where applicable. The local companieswill also be able to reap the benefits of thesenew, sustainable ways.

Zoning plan for Railyard Quarters is to be completed in 2017,with construction kick-off to follow in 2018.

Meet the Neighbours

Vallila, a former industrial area, is transforming into amultifunctional area with housing, offices, and commercialservices. The area’s strong workplace concentration, housing,and large corporate head offices will be complemented by newresidential housing and premises for business in the formerrailway depot and industrial blocks.

Kalasatama, a former harbour, is being developed into abusiness / residential centre, with 25,000 residents and 10,000jobs by 2040. A metro station serves as a hub for this easilyaccessible and compact urban area.

Axis of Growth

The City is committed todeveloping the emerging Axisof Growth, Pasila-Vallila-Kalasatama Axis, together,seeking synergies betweenthe three “power districts”.

All the districts have their ownprofile and own strengths, buttaken as one entity, they canprovide a wealth ofopportunities for companiesand citizens alike.

Axis of Growth is theengine for Helsinki’sgrowth.

Tale of Two Cities

In the Helsinki rental market, prime and secondary office areasand buildings demonstrate markedly different performance.Despite the persistent economic challenges, the best premisesin prime areas continue to attract tenants for relatively highrents, whereas in the secondary areas, vacancy rates remainhigh and rents continue to decrease.

Bottom line: High-performance premises are hot. Low-performance premises are not.

Central Pasila redevelopment is that rare beast whichhas the power to do more than just lead the way.It has the power to move the market.

Ready for Big Time

One criticism that Finnish development projects often receive isthat they are too introvert, too domestic and small-scale toattract a great amount of international investors.

This time around, size and scope should not be an issue.Central Pasila redevelopment caters to the hopes and wishes ofeven the most demanding international investors, putting forth aproject that is truly world-class.

The Central Pasila redevelopment enters the stageat just the right time, possessing all the right goods.

From High-rise to Green-edge.

From Superhub to Mixed-use.

From commercial to officeto residential and back again.

Central Pasila has got it all – and is ready to deliver in a big way.

Winning Strategy

Planning

Mr. Dan MollgrenHead of ProjectThe City of HelsinkiCity Planning DepartmentTel. +358 40 336 [email protected]

R.S.V.P.Plots and cession of land,The State

Ms. Sini KössiLegal CounselSenate PropertiesTel. +358 40 672 [email protected]

Urban Development

Ms. Niina PuumalainenProject DirectorThe City of HelsinkiCity Executive OfficeTel. +358 40 334 [email protected]

www.helsinkihighrise.fi

Plots and cession of land,The State

Mr. Antti KariHead of Property DevelopmentSenate PropertiesTel. +358 40 568 [email protected]