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MÍDIA KIT 2018
A communication, event, and market intelligence company for the
Travel and Tourism industry. Founded in 1974, it works in the
organization of private and tailored events, printed publications
(which also include a digital version), news portals, websites, activities
and brand activation in trade shows, conventions, and social media.
Headquartered in São Paulo with offices in Brasilia, Rio de Janeiro,
and Miami, PANROTAS is the lead company in content production for
the tourism professional, working with the entire sector’s supply
chain, such as airlines, hotels and hotel chains, tour operators, travel
agencies, car rentals, ocean cruise companies, distribution and
reservation services, assistance cards, official tourism agencies,
professional associations, tech companies, among others.
PANROTAS
COMMITMENT
PANROTAS – Committed to promoting business
opportunities for your company
RESULTS PARTNERSHIPS INNOVATION
MÍDIA KIT 2018
PANROTAS
Weekly
Yearbooks and Guides
PANROTAS at ABAV Expo
Special BrochuresPANROTAS at
WTM LA
The only weekly tourism
magazine for 25 years
PUBLICATIONS
Publications tailored to
the client's need
Two issues: 1st issue
includes a Power List of
the top 100 big shots in
tourism and the 2nd
issue showcases the
event coverage
Two issues: the 1st issue
includes the trade show's
catalogue and the 2nd
showcases the event
coverage
Modern language and
look, with tips from
specialists
Your brand in publications with high-
quality graphics and editorials and with
the PANROTAS seal.
MÍDIA KIT 2018
PANROTAS WEEKLY
It presents analyses of the main facts of the week, interviews, and exclusive studies, in
addition to articles on destinations, columns, and special sections.
Aimed at the main leaders of companies and entities of Tourism and Corporate Travels
Exclusive print run for subscribers, which guarantees the quality of your audience. There
is a strong value-relationship between the platform and your readers
Distributed to leaders in the entire tourism industry, including all the travel agencies
associated with the ABAV, AVIRRP, and AVIESP. And to decision makers of all segments of
the industry
The only weekly magazine
for Travel and Tourism
professionals in Brazil
COMING 2018:
― New dimension: (21 cm x 28 cm)
― 10 (ten) special issues
MÍDIA KIT 2018
Average of weekly circulation: 5,030 copies
Average of readers per copy: 3
Distribution: to leaders of the entire tourism industry, including all the travel agencies associated with the ABAV, AVIESP, and AVIRRP
* Other services: global distribution systems, ocean cruises, technology, independent professionals, and destination representative agencies.
Distribution by States
2,10%
2,40%
2,52%
2,73%
3,45%
4,10%
4,96%
5,43%
7,26%
15,72%
17,80%
Espírito Santo
Ceará
Brasília
Santa Catarina
Pernambuco
Rio Grande do Sul
Paraná
Bahia
Minas Gerais
Other states
Rio de Janeiro
São Paulo
Distribution by Segment
1%
1%
5%
7%
7%
8%
13%
58%
Car Rentals
Assistance Card
Official travel agencies
Corporate(Managers and MICE)
Other Services
Airline
Hotel Industry
Travel Agencies
READER PROFILE
We have reached 339 cities
31.53%
PANROTAS WEEKLY
MÍDIA KIT 2018
FORUM PANROTAS
WTM LATIN AMERICA -
Catalogue
It presents the tourism trends of 2018.
The issue circulates during the two-day event (March 19
and 20) and directly reaches the sector’s main leaders and
opinion leaders
There are two issues - 1st Issue: a special
publication with the best travel agencies of
Brazil and the trade show's catalogue.
MARCH
APRIL
10 YEARBOOKS that circulate in specific weeks
CORPORATE TRAVELS
It presents more than 300 travel managers
of the largest companies and for the main
corporate travel agencies. Launching at
2018 Lacte, the main event of Corporate
Travels and MICE in Latin America
FEBRUARY
BRAZILIAN OVERVIEW – in english
The Brazilian OVERVIEW is a project that brings the
numbers, statistics and indicators of the Brazilian
economy and industry of Travel and Tourism.
Circulation: for all exhibitors at the IPW 2018 in Denver,
and other international fairs
APRIL
PANROTAS WEEKLY
TOURISM STATISTICS – in portuguese
Junction of the Brazilian Overview data plus the
Distribution Guide.
Circulation: for all travel agencies and ABAV, AVIESP
AND AVIRRP
MÍDIA KIT 2018
MAY LUXURY
It presents trends, destinations, and products from
upscale trips in Brazil and abroad, in a segment that
does not know crisis. it includes "Wedding
Destinations", distributed at Travelweek São Paulo
by ILTM, the main Luxury Travel event in Latin
America. PANROTAS is a Media Partner
MAY CRUISES - Guide
It presents the main ships and maritime companies
operating in Brazil and abroad, including niches and
river cruises, in addition to tips on how to sell and
articles on what is new in the industry.
VACATION GUIDE
For leisure, events, and corporate meetings, it
presents a list of the best sightseeing itineraries,
parks, receptive tour operators, and destinations in
Brazil and abroad. IT INCLUDES: Resorts and
Leisure Hotels
AUGUST
PURCHASES ABROAD
What are the best shopping destinations in
the world? What are the best specialty or
department stores? Traditional mall or
outlet? The United States ou Europe? We
have answered these and other questions
about one of Brazilians’ favorite activities
when they are abroad.
APRIL
PANROTAS WEEKLY10 YEARBOOKS that circulate in specific weeks
MÍDIA KIT 2018
RETROSPECTIVE
A publication to keep. It presents the main
tourism facts, month by month; the most
read news on the PANROTAS Portal and
the best images of the year.
December 2018
DECEMBERABAV EXPO
There are two issues - 1st Issue: a special
publication that includes a "Power List" of the
top 100 businesses in the Tourism sector. 2nd
Issue: it shows everything that happened in the
event, highlighting launches, exclusive
interviews, and the main occurrences.
SEPTEMBER
10 YEARBOOKS that circulate in specific weeksPANROTAS WEEKLY
MÍDIA KIT 2018
PANROTAS Newspaper
3 ½ page (horizontal)
19 cm
12
cm
45
Footer
19 cm
6 c
m2 1 page
28
cm
21 cm
1 1 double page
42 cm
28
cm
5 double footer
40 cm
6 c
m
PANROTAS WEEKLYMEASUREMENTS AND TABLE - DIMENSION 21x28 CM
Module Layout Measurement Price (R$) Price (US$)
1 Double Page 42cm x 28cm R$ 27,000.00 US$ 9818
2 1 Page 21cm x 28cm R$ 15,000.00 US$ 5454
2 Covers 21cm x 28cm R$ 21,500.00 US$ 7,818
3 ½ Page (Horizontal) 19cm x 12cm R$ 8,500.00 US$ 3,090
4 Footer 19cm x 6cm R$ 4,000.00 US$ 1,454
5 Double Footer 40cm x 6cm R$ 7,200.00 US$ 2,618
6 ½ Page (Vertical) 9cm x 26cm R$ 8,500.00 US$ 3,090½ Page (Vertical)