Overview

• Estate Owned by: Mario Bisceglia• Wine Region: Basilicata• Winemaker: Giovanni Riviezzo• Total Acreage Under Vine: 100• Estate Founded: 2001• Winery Production: 400,000 Bottle

Location

• Situated on the lower slopes of the extinct volcano, Mount Vulture, in the district of Lavello.

• This old farming community is officially recognized as “Wine Town” in the Basilicata region of southern Italy.

Location

• The Estate extends over hillside rich in flora and fauna, characterized by a Mediterranean microclimate.

• A natural balance of temperature changes characterizes this terroir, with its calcareous and clay loam soils, rich in potassium and ideal for vines and olives.

Location

History

• After many years in the corporate food industry, Mario Bisceglia decided to return to his homeland and start his own wine company

• The Bisceglia estate was founded in 2001• His goal is to continually produce world-class wines made with both

indigenous and international varietals grown in the Basilicata region.• The Bisceglia Company is currently an important and dynamic reality

marketing an assortment of top quality products.

Philosophy

• The wine making philosophy is to join personality, quality, research and product innovation together to produce world class wines made from both indigenous and international varietals.

The Vineyard

• 96 acres of vines in the heart of the DOC appellation• Shared by single native varieties of Aglianico DOC, Basilicata Moscato and

Basilicata Fiano as well as a selection of the international vine varieties Merlot, Syrah and Chardonnay.

• The Estate also produces other native vine varieties from the Campania region (Falanghina) and the Puglia region (Negroamaro Rosé and Primitivo).

The Winery

• The winery has a state-of-the art wine making facility and ageing cellar.

Owner• Mario Bisceglia began his career at 18, as a grocery salesman in the

south of Italy.• In school he specialized in consulting

agencies for sales, marketing and trade.• Mario founded the Bisceglia Winery in 2001.• In 2005, he became President of the estate, the Basilicata Region

Manufacturers’ Association and of Agro Industrial District of Vulture area.

Owner• Mario has a very successful business career

– Sales Director with Segafredo-Zanetti S.p.A., an international company widely known for its specialty coffee

– Sales Director and international CEO for Cesare Fiorucci S.p.A., the Italian leader in the meat industry.

– Manager of Acquisitions and acting advisor for various merchant banks – CEO/Partner in Monticchio Gaudianello S.p.A., a southern Italian mineral water

company.

Key Selling Points

1. Terre di Vulcano Aglianico represents tremendous value and delivers great quality for the price in an emergent category – central focus

2. Target comprehensive Italian wine lists, where Aglianico can be poured BTG

3. Leverage strong historical press for this winery for retail placements

Distribution Channel

On Premise: 50%Off Premise: 50%

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Varietal Composition 100% Muscat 100% Aglianico 100% Aglianico

34% Aglianico, 33% Merlot and 33% Syrah.

Competitive SetCantine de Venosa 19.00

D’Angelo (various importers) $20Feudi di San Gregorio $15 (Palm Bay)Grifalco $17-20 (Oliver McCrum)Cantina di Venosa 14.99

Elena Fucci “Titolo’ $35-40Le Querce $20-24 (Vias)Terre de Rei $20-24 (Empson)Cantine del Notaio 39.99

Pricing

SRP: $14.99 Min. SRP: $12.99 BTG: $120/cs Wine List: $30-35

SRP: $14.99Min. SRP: $12.99BTG: $120/csWine List: $30-35

SRP: $24.99 Min. SRP: $21.99 BTG: N/A Wine List: $45-55

SRP: $19.99 Min. SRP: $17.99 BTG: $12 Wine List: $36-42

Terre di Vulcano Aglianico del Vulture

TréjeGudarrà Aglianico del Vulture

Terre di Vulcano Dry Muscat

Building The Brand

1. Great terroir – the volcanic soils of the Vulture area lend balance and freshness to the robust fruit quality of the Aglianico.

2. Bisceglia has designed a modern, technologically advanced cellar to produce the traditional regional wines with a finessed and consistent profile

3. Excellent pairing for spicier cuisines, even outside the traditional Italian realm.

Tréje Basilicata IGT

• 34% Aglianico, 33% Merlot and 33% Syrah • Tréje in local dialect means “three,” which refers

to the trio of grapes that make up this wine.• The grapes are all hand-picked and vinified

separately to respect the varietal character of each. All three are refined in oak casks.

• Displays expressive aromas of ripe red currants, blackberries and luscious plums. On the palate, it is velvety and well-structured with silky tannins.

• Pairs brilliantly with elaborate red or white meat dishes, chorizo, and ripe, flavorful cheeses.

Armille Syrah Basilicata IGT

• 100% Syrah • The name 'Armille' refers to decorative bronze

bracelets that date back to the Middle Ages which were found in the vineyards.

• Vibrant aromas of blackberries and currants. Fresh and lively on the palate with smooth, fine-grained tannins.

• This versatile wine can be paired with steak, pot roast, roasted poultry, rabbit and semi-ripe cheeses.

Gudarrà Aglianico del Vulture DOC

• 100% Aglianico • Gudarrà, in local dialect, means "to be enjoyed.“• Enticing notes of red cherries, cassis,

blackberries, sweet spice and a hint of licorice.• This versatile red pairs beautifully with southern

Italian pasta dishes, lamb, grilled or roasted game and ripe, flavorful cheeses.

Terra di Vulcano Aglianico del Vulture DOC

• 100% Aglianico • This wine is refined in stainless steel to retain the

freshness and character of this indigenous variety.• Pronounced aromas of blackberries and spices

complement undertones of forest floor and hints of smoke. On the palate, the wine is harmonious and balanced with soft, round tannins in the finish.

• Pair this wine with pasta dishes, tomato sauces, pizza, and gazpacho